Individual Choice Behavior

Individual Choice Behavior PDF Author: R. Duncan Luce
Publisher: Courier Corporation
ISBN: 0486153398
Category : Mathematics
Languages : en
Pages : 172

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Book Description
This treatise presents a mathematical analysis of choice behavior. Starting with a general axiom, it then examines applications of the theory to substantive problems: psychophysics, utility, and learning. 1959 edition.

Individual Choice Behavior

Individual Choice Behavior PDF Author: R. Duncan Luce
Publisher: Courier Corporation
ISBN: 0486153398
Category : Mathematics
Languages : en
Pages : 172

Get Book Here

Book Description
This treatise presents a mathematical analysis of choice behavior. Starting with a general axiom, it then examines applications of the theory to substantive problems: psychophysics, utility, and learning. 1959 edition.

Revenue Management and Pricing Analytics

Revenue Management and Pricing Analytics PDF Author: Guillermo Gallego
Publisher: Springer
ISBN: 1493996061
Category : Business & Economics
Languages : en
Pages : 346

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Book Description
“There is no strategic investment that has a higher return than investing in good pricing, and the text by Gallego and Topaloghu provides the best technical treatment of pricing strategy and tactics available.” Preston McAfee, the J. Stanley Johnson Professor, California Institute of Technology and Chief Economist and Corp VP, Microsoft. “The book by Gallego and Topaloglu provides a fresh, up-to-date and in depth treatment of revenue management and pricing. It fills an important gap as it covers not only traditional revenue management topics also new and important topics such as revenue management under customer choice as well as pricing under competition and online learning. The book can be used for different audiences that range from advanced undergraduate students to masters and PhD students. It provides an in-depth treatment covering recent state of the art topics in an interesting and innovative way. I highly recommend it." Professor Georgia Perakis, the William F. Pounds Professor of Operations Research and Operations Management at the Sloan School of Management, Massachusetts Institute of Technology, Cambridge, Massachusetts. “This book is an important and timely addition to the pricing analytics literature by two authors who have made major contributions to the field. It covers traditional revenue management as well as assortment optimization and dynamic pricing. The comprehensive treatment of choice models in each application is particularly welcome. It is mathematically rigorous but accessible to students at the advanced undergraduate or graduate levels with a rich set of exercises at the end of each chapter. This book is highly recommended for Masters or PhD level courses on the topic and is a necessity for researchers with an interest in the field.” Robert L. Phillips, Director of Pricing Research at Amazon “At last, a serious and comprehensive treatment of modern revenue management and assortment optimization integrated with choice modeling. In this book, Gallego and Topaloglu provide the underlying model derivations together with a wide range of applications and examples; all of these facets will better equip students for handling real-world problems. For mathematically inclined researchers and practitioners, it will doubtless prove to be thought-provoking and an invaluable reference.” Richard Ratliff, Research Scientist at Sabre “This book, written by two of the leading researchers in the area, brings together in one place most of the recent research on revenue management and pricing analytics. New industries (ride sharing, cloud computing, restaurants) and new developments in the airline and hotel industries make this book very timely and relevant, and will serve as a critical reference for researchers.” Professor Kalyan Talluri, the Munjal Chair in Global Business and Operations, Imperial College, London, UK.

History Of Marketing Science, The (Second Edition)

History Of Marketing Science, The (Second Edition) PDF Author: Russell S Winer
Publisher: World Scientific
ISBN: 9811272247
Category : Business & Economics
Languages : en
Pages : 848

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Book Description
The field of marketing science has evolved significantly in the last 70 years. Throughout its rich history, developments in this field have always been anchored on marketing phenomena that drew on economics, statistics, operations research, and related disciplines. This book reviews the accomplishments of notable marketing scientists in several research areas. It emphasizes both the role and the importance that pioneers in marketing science have had in the rapid development of this field and honors those contributions.This second edition of the book offers updates of the former chapters and six new chapters on emerging areas of marketing science including machine learning, field experimentation methods, and internet marketing. Combined with older areas of research like endogeneity, services, and market segmentation, this book provides a road map for the development of 22 areas of marketing science, which not only is useful from a historical perspective but also identifies important gaps in the literature which can provide an impetus for future research. As such, it provides an important resource for the main consumers of the academic marketing research literature: doctoral students, faculty, and marketing science practitioners in consulting firms and companies.

Mapping the Travel Behavior Genome

Mapping the Travel Behavior Genome PDF Author: Konstadinos G. Goulias
Publisher: Elsevier
ISBN: 0128173408
Category : Transportation
Languages : en
Pages : 734

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Book Description
Mapping the Travel Behavior Genome covers the latest research on the biological, motivational, cognitive, situational, and dispositional factors that drive activity-travel behavior. Organized into three sections, Retrospective and Prospective Survey of Travel Behavior Research, New Research Methods and Findings, and Future Research, the chapters of this book provide evidence of progress made in the most recent years in four dimensions of the travel behavior genome. These dimensions are Substantive Problems, Theoretical and Conceptual Frameworks, Behavioral Measurement, and Behavioral Analysis. Including the movement of goods as well as the movement of people, the book shows how traveler values, norms, attitudes, perceptions, emotions, feelings, and constraints lead to observed behavior; how to design efficient infrastructure and services to meet tomorrow's needs for accessibility and mobility; how to assess equity and distributional justice; and how to assess and implement policies for improving sustainability and quality of life. Mapping the Travel Behavior Genome examines the paradigm shift toward more dynamic, user-centric, demand-responsive transport services, including the "sharing economy," mobility as a service, automation, and robotics. This volume provides research directions to answer behavioral questions emerging from these upheavals.

The Proceedings of the 2023 Conference on Systems Engineering Research

The Proceedings of the 2023 Conference on Systems Engineering Research PDF Author: Dinesh Verma
Publisher: Springer Nature
ISBN: 3031491793
Category :
Languages : en
Pages : 686

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Book Description


Discrete Choice Theory of Product Differentiation

Discrete Choice Theory of Product Differentiation PDF Author: Simon P. Anderson
Publisher: MIT Press
ISBN: 9780262011280
Category : Business & Economics
Languages : en
Pages : 454

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Book Description
"The discrete choice approach provides an ideal framework for describing the demands for differentiated products and can be used for studying most product differentiation models in the literature. By introducing extra dimensions of product heterogeneity, the framework also provides richer models of firm location and product selection."--BOOK JACKET.

Discrete Choice Methods with Simulation

Discrete Choice Methods with Simulation PDF Author: Kenneth Train
Publisher: Cambridge University Press
ISBN: 0521766559
Category : Business & Economics
Languages : en
Pages : 399

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Book Description
This book describes the new generation of discrete choice methods, focusing on the many advances that are made possible by simulation. Researchers use these statistical methods to examine the choices that consumers, households, firms, and other agents make. Each of the major models is covered: logit, generalized extreme value, or GEV (including nested and cross-nested logits), probit, and mixed logit, plus a variety of specifications that build on these basics. Simulation-assisted estimation procedures are investigated and compared, including maximum stimulated likelihood, method of simulated moments, and method of simulated scores. Procedures for drawing from densities are described, including variance reduction techniques such as anithetics and Halton draws. Recent advances in Bayesian procedures are explored, including the use of the Metropolis-Hastings algorithm and its variant Gibbs sampling. The second edition adds chapters on endogeneity and expectation-maximization (EM) algorithms. No other book incorporates all these fields, which have arisen in the past 25 years. The procedures are applicable in many fields, including energy, transportation, environmental studies, health, labor, and marketing.

Social Networks and their Economics

Social Networks and their Economics PDF Author: Daniel Birke
Publisher: John Wiley & Sons
ISBN: 111869967X
Category : Mathematics
Languages : en
Pages : 164

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Book Description
Reveals how consumer choice can be better understood and influenced using social networks analysis (SNA) Intuitively, we all appreciate that we can be influenced by our friends and peers in what we do, how we behave, and what products we consume. Until recently, it has been difficult to measure this interdependence, mainly because data on social networks was difficult to collect and not readily available. More and more companies such as mobile phone carriers or social networking sites such as Facebook are collecting such data electronically. Daniel Birke illustrates in compelling real-world case studies how companies use social networks for marketing purposes and which statistical analysis and unique datasets can be used. Social Networks and their Economics: Explores network effects and the analysis of social networks, whilst providing an overview of the state-of-the art research. Looks at consumption interdependences between friends and peers: Who is influencing who through which channels and to what degree? Presents statistical methods and research techniques that can be used in the analysis of social networks. Examines SNA and its practical application for marketing purposes. Features a supporting website www.wiley.com/go/social_networks featuring SNA visualizations and business case studies. Aimed at post-graduate students involved in social network analysis, industrial economics, innovation and consumer marketing, this book offers a unique perspective from both an academic and practitioner point of view on how social networks can help understand and influence consumer behaviour. This book will prove to be a useful resource for marketing practitioners from companies where social network data is available and for consulting companies who advise businesses on marketing and social media related issues.

Choice Modelling

Choice Modelling PDF Author: Stephane Hess
Publisher: Emerald Group Publishing
ISBN: 1849507724
Category : Transportation
Languages : en
Pages : 639

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Book Description
Contains a selection of the best theoretical and applied papers from the inaugural International Choice Modelling Conference. The conference was organised by the Institute for Transport Studies at the University of Leeds and held in Harrogate, North Yorkshire on 30 March to 1 April 2009.

Handbook of Engineering Systems Design

Handbook of Engineering Systems Design PDF Author: Anja Maier
Publisher: Springer Nature
ISBN: 303081159X
Category : Technology & Engineering
Languages : en
Pages : 1040

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Book Description
This handbook charts the new engineering paradigm of engineering systems. It brings together contributions from leading thinkers in the field and discusses the design, management and enabling policy of engineering systems. It contains explorations of core themes including technical and (socio-) organisational complexity, human behaviour and uncertainty. The text includes chapters on the education of future engineers, the way in which interventions can be designed, and presents a look to the future. This book follows the emergence of engineering systems, a new engineering paradigm that will help solve truly global challenges. This global approach is characterised by complex sociotechnical systems that are now co-dependent and highly integrated both functionally and technically as well as by a realisation that we all share the same: climate, natural resources, a highly integrated economical system and a responsibility for global sustainability goals. The new paradigm and approach requires the (re)designing of engineering systems that take into account the shifting dynamics of human behaviour, the influence of global stakeholders, and the need for system integration. The text is a reference point for scholars, engineers and policy leaders who are interested in broadening their current perspective on engineering systems design and in devising interventions to help shape societal futures.