Author: Stephen Hardison
Publisher: Pearson Education
ISBN: 0137041799
Category : Business & Economics
Languages : en
Pages : 549
Book Description
The Practical, Complete Guide to Leveraging the Power of Social Networks with Lotus Connections 2.5 The first book to cover the newest version of the breakthrough product from IBM: Lotus Connections 2.5. This book includes practical techniques for building dynamic networks of coworkers, partners, and customers that promote innovation, business agility, and authoritative guidance for business and technical planning, deployment, integration, and much more. Social networking is the newest frontier in business collaboration, and IBM Lotus Connections 2.5 gives businesses the tools they need to make the most of it–easily, securely, and cost-effectively. In this book, a team of IBM Lotus Connections 2.5 experts thoroughly introduces the newest product and covers every facet of planning, deploying, and using it successfully. The authors cover business and technical issues and present IBM’s proven, best-practices methodology for successful implementation. The authors begin by helping managers and technical professionals identify opportunities to use social networking for competitive advantage–and by explaining how Lotus Connections 2.5 places full-fledged social networking tools at their fingertips. IBM Lotus Connections 2.5 carefully describes each component of the product–including profiles, activities, blogs, communities, easy social bookmarking, personal home pages, and more. The book contains practical coverage of administering Lotus Connections 2.5 and detailed guidance of integrating and extending Lotus Connections 2.5.
IBM Lotus Connections 2.5
Author: Stephen Hardison
Publisher: Pearson Education
ISBN: 0137041799
Category : Business & Economics
Languages : en
Pages : 549
Book Description
The Practical, Complete Guide to Leveraging the Power of Social Networks with Lotus Connections 2.5 The first book to cover the newest version of the breakthrough product from IBM: Lotus Connections 2.5. This book includes practical techniques for building dynamic networks of coworkers, partners, and customers that promote innovation, business agility, and authoritative guidance for business and technical planning, deployment, integration, and much more. Social networking is the newest frontier in business collaboration, and IBM Lotus Connections 2.5 gives businesses the tools they need to make the most of it–easily, securely, and cost-effectively. In this book, a team of IBM Lotus Connections 2.5 experts thoroughly introduces the newest product and covers every facet of planning, deploying, and using it successfully. The authors cover business and technical issues and present IBM’s proven, best-practices methodology for successful implementation. The authors begin by helping managers and technical professionals identify opportunities to use social networking for competitive advantage–and by explaining how Lotus Connections 2.5 places full-fledged social networking tools at their fingertips. IBM Lotus Connections 2.5 carefully describes each component of the product–including profiles, activities, blogs, communities, easy social bookmarking, personal home pages, and more. The book contains practical coverage of administering Lotus Connections 2.5 and detailed guidance of integrating and extending Lotus Connections 2.5.
Publisher: Pearson Education
ISBN: 0137041799
Category : Business & Economics
Languages : en
Pages : 549
Book Description
The Practical, Complete Guide to Leveraging the Power of Social Networks with Lotus Connections 2.5 The first book to cover the newest version of the breakthrough product from IBM: Lotus Connections 2.5. This book includes practical techniques for building dynamic networks of coworkers, partners, and customers that promote innovation, business agility, and authoritative guidance for business and technical planning, deployment, integration, and much more. Social networking is the newest frontier in business collaboration, and IBM Lotus Connections 2.5 gives businesses the tools they need to make the most of it–easily, securely, and cost-effectively. In this book, a team of IBM Lotus Connections 2.5 experts thoroughly introduces the newest product and covers every facet of planning, deploying, and using it successfully. The authors cover business and technical issues and present IBM’s proven, best-practices methodology for successful implementation. The authors begin by helping managers and technical professionals identify opportunities to use social networking for competitive advantage–and by explaining how Lotus Connections 2.5 places full-fledged social networking tools at their fingertips. IBM Lotus Connections 2.5 carefully describes each component of the product–including profiles, activities, blogs, communities, easy social bookmarking, personal home pages, and more. The book contains practical coverage of administering Lotus Connections 2.5 and detailed guidance of integrating and extending Lotus Connections 2.5.
Confident Identities, Connected Communities: Building Cohesion Through Shared Experiences
Author: Chan-hoong Leong
Publisher: World Scientific
ISBN: 981128539X
Category : Social Science
Languages : en
Pages : 346
Book Description
This book aims to promote greater understanding of social cohesion amidst existing complexities of faith and identity, and what it portends for our future.Social cohesion defies easy definition; yet, every pursuit of social cohesiveness requires nurture, patience and a consensus that it is germane to the success of any community. Indeed, challenges abound, developments such as the COVID-19 pandemic, evolving geopolitical tensions, and a rise in access to technology impact social cohesion. In such times, it is pertinent to maintain on-going conversations revolving around social cohesion to bridge the divides through diversity and technology.This book continues to build on the conversations from the second edition of the International Conference of Cohesive Society (ICCS), held from 6-8 September 2022 in Singapore. Over 25 essays across three ICCS 2022 themes — How Faith Can Bridge Divides, Diversity, and Technology — present international and interdisciplinary perspectives in building confident identities and connected communities.
Publisher: World Scientific
ISBN: 981128539X
Category : Social Science
Languages : en
Pages : 346
Book Description
This book aims to promote greater understanding of social cohesion amidst existing complexities of faith and identity, and what it portends for our future.Social cohesion defies easy definition; yet, every pursuit of social cohesiveness requires nurture, patience and a consensus that it is germane to the success of any community. Indeed, challenges abound, developments such as the COVID-19 pandemic, evolving geopolitical tensions, and a rise in access to technology impact social cohesion. In such times, it is pertinent to maintain on-going conversations revolving around social cohesion to bridge the divides through diversity and technology.This book continues to build on the conversations from the second edition of the International Conference of Cohesive Society (ICCS), held from 6-8 September 2022 in Singapore. Over 25 essays across three ICCS 2022 themes — How Faith Can Bridge Divides, Diversity, and Technology — present international and interdisciplinary perspectives in building confident identities and connected communities.
Customer Communities
Author: Nick Mehta
Publisher: John Wiley & Sons
ISBN: 1394172117
Category : Business & Economics
Languages : en
Pages : 262
Book Description
Make community building your ultimate business growth strategy In Customer Communities: Engage and Retain Customers to Build the Future of Your Business, Nick Mehta and Robin Van Lieshout deliver an actionable playbook on how to cultivate meaningful communities that fuel quantifiable business growth. In the book, you’ll learn how to capitalize on this new growth strategy to scale your company and develop excitement around your products and your firm. The authors outline the 10 foundational Laws of Community, explaining why community development does not need to be expensive and how to integrate community in the heart of your customer journey. You’ll also find: Strategies for creating a cross functional customer engagement team Techniques for building community in places that aren’t the web or on social media Ways to bring your organization’s culture and values into your community with a human-first alignment An essential roadmap to community development for customer success, marketing, support and product teams, and other entrepreneurs, founders, and executive business leaders. Customer Communities will earn a place on the bookshelves of anyone with a stake in organizational growth and resilience.
Publisher: John Wiley & Sons
ISBN: 1394172117
Category : Business & Economics
Languages : en
Pages : 262
Book Description
Make community building your ultimate business growth strategy In Customer Communities: Engage and Retain Customers to Build the Future of Your Business, Nick Mehta and Robin Van Lieshout deliver an actionable playbook on how to cultivate meaningful communities that fuel quantifiable business growth. In the book, you’ll learn how to capitalize on this new growth strategy to scale your company and develop excitement around your products and your firm. The authors outline the 10 foundational Laws of Community, explaining why community development does not need to be expensive and how to integrate community in the heart of your customer journey. You’ll also find: Strategies for creating a cross functional customer engagement team Techniques for building community in places that aren’t the web or on social media Ways to bring your organization’s culture and values into your community with a human-first alignment An essential roadmap to community development for customer success, marketing, support and product teams, and other entrepreneurs, founders, and executive business leaders. Customer Communities will earn a place on the bookshelves of anyone with a stake in organizational growth and resilience.
Perspectives on the New Economics and Regulation of Telecommunications
Author: Institute for Research on Public Policy
Publisher: IRPP
ISBN: 9780886451745
Category : Business & Economics
Languages : en
Pages : 452
Book Description
This volume is a compilation of papers reflecting many of the issues related to telecommunications that are being debated today and are likely to continue to be addressed in the next few years. The papers examine the ways in which economic and technological forces are changing the regulation of telecommunications and the characteristics of the industry itself. After an introduction on issues such as the information highway, industry consolidation, market integration, and constraints on new policies, the papers cover such topics as the changes in Canadian telecommunications and their economics, the role of telecommunications in productivity and competition, the business network concept as an alternative governance structure, competition policy, convergence of technologies, separation of infrastructure from services, European telecommunications policy, and the historical context in which Canada has handled earlier transformations of a technological nature.
Publisher: IRPP
ISBN: 9780886451745
Category : Business & Economics
Languages : en
Pages : 452
Book Description
This volume is a compilation of papers reflecting many of the issues related to telecommunications that are being debated today and are likely to continue to be addressed in the next few years. The papers examine the ways in which economic and technological forces are changing the regulation of telecommunications and the characteristics of the industry itself. After an introduction on issues such as the information highway, industry consolidation, market integration, and constraints on new policies, the papers cover such topics as the changes in Canadian telecommunications and their economics, the role of telecommunications in productivity and competition, the business network concept as an alternative governance structure, competition policy, convergence of technologies, separation of infrastructure from services, European telecommunications policy, and the historical context in which Canada has handled earlier transformations of a technological nature.
The Digital War
Author: Winston Ma
Publisher: John Wiley & Sons
ISBN: 1119748917
Category : Business & Economics
Languages : en
Pages : 416
Book Description
What new directions in China’s digital economy mean for us all China is the largest homogenous digital market on Earth: unified by language, culture, and mobile payments. Not only a consumer market of unrivaled size, it’s also a vast and hyperactive innovation ecosystem for new technologies. And as China’s digital economy moves from a consumer-focused phase to an enterprise-oriented one, Chinese companies are rushing to capitalize on ways the newer wave of tech—the Internet of Things, AI, blockchain, cloud computing, and data analytics (iABCD)—can unlock value for their businesses from non-traditional angles. In China’s Data Economy, Winston Ma—investment professional, capital markets attorney, adjunct professor of digital economy, and bestselling author—details the profound global implications of this new direction, including how Chinese apps for services such as food delivery expand so quickly they surpass their U.S. models within a couple of years, and how the sheer scale and pace of Chinese innovation might lead to an AI arms race in which China and the U.S. vie aggressively for leadership. How China’s younger netizens participate in their evolving digital economy as consumers, creators, and entrepreneurs Why Online/Office (OMO, Online-merge-with-Offline) integration is viewed as the natural next step on from the O2O (Online-to-Offline) model used in the rest of the world The ways in which traditional Chinese industries such as retail, banking, and insurance are innovating to stay in the game What emerging markets can learn from China as they leapfrog past the personal computer age altogether, diving straight into the mobile-first economy Anyone interested in what’s next for Chinese digital powerhouses—investors, governments, entrepreneurs, international business players—will find this an essential guide to what lies ahead as China’s flexes new digital muscles to create new forms of value and challenge established tech giants across the world.
Publisher: John Wiley & Sons
ISBN: 1119748917
Category : Business & Economics
Languages : en
Pages : 416
Book Description
What new directions in China’s digital economy mean for us all China is the largest homogenous digital market on Earth: unified by language, culture, and mobile payments. Not only a consumer market of unrivaled size, it’s also a vast and hyperactive innovation ecosystem for new technologies. And as China’s digital economy moves from a consumer-focused phase to an enterprise-oriented one, Chinese companies are rushing to capitalize on ways the newer wave of tech—the Internet of Things, AI, blockchain, cloud computing, and data analytics (iABCD)—can unlock value for their businesses from non-traditional angles. In China’s Data Economy, Winston Ma—investment professional, capital markets attorney, adjunct professor of digital economy, and bestselling author—details the profound global implications of this new direction, including how Chinese apps for services such as food delivery expand so quickly they surpass their U.S. models within a couple of years, and how the sheer scale and pace of Chinese innovation might lead to an AI arms race in which China and the U.S. vie aggressively for leadership. How China’s younger netizens participate in their evolving digital economy as consumers, creators, and entrepreneurs Why Online/Office (OMO, Online-merge-with-Offline) integration is viewed as the natural next step on from the O2O (Online-to-Offline) model used in the rest of the world The ways in which traditional Chinese industries such as retail, banking, and insurance are innovating to stay in the game What emerging markets can learn from China as they leapfrog past the personal computer age altogether, diving straight into the mobile-first economy Anyone interested in what’s next for Chinese digital powerhouses—investors, governments, entrepreneurs, international business players—will find this an essential guide to what lies ahead as China’s flexes new digital muscles to create new forms of value and challenge established tech giants across the world.
Visualizing Marketing
Author: S. Umit Kucuk
Publisher: Springer Nature
ISBN: 3031182154
Category : Business & Economics
Languages : en
Pages : 306
Book Description
This book focuses on marketing graphics, figures, and visual artifacts discussed in marketing theory in order to explain and discuss marketing concepts visually, and open a door to future predictions of the evolution of such marketing concepts. Marketing concepts are, by nature, abstract and there is a need for approaches that provide a clear picture of such concepts, along with concrete and hands-on knowledge tools to students, scholars, and practitioners. Furthermore, the recent rising importance and popularity of digital marketing tools and marketing metrics make visualization of such important marketing phenomena possible. Visualizing or concretizing of marketing data is more important than ever as the usage and presentation of such enormous amounts of data requires visual representation. Whereas the first edition focused on traditional marketing elements, namely the 4Ps or marketing mix elements, this edition includes a new section focusing on digital marketing, which introduces the 4Cs, defined as Connectivity, Content, Community and Commitment. Consequently, this edition provides a broader view of marketing concepts by also proposing a new conceptualization to today’s dynamically changing digital marketing value creation tools. As a result, this book develops a new foundation of digital marketing and provides an alternative way of discussing and explaining marketing concepts, old and new, with visual representations.
Publisher: Springer Nature
ISBN: 3031182154
Category : Business & Economics
Languages : en
Pages : 306
Book Description
This book focuses on marketing graphics, figures, and visual artifacts discussed in marketing theory in order to explain and discuss marketing concepts visually, and open a door to future predictions of the evolution of such marketing concepts. Marketing concepts are, by nature, abstract and there is a need for approaches that provide a clear picture of such concepts, along with concrete and hands-on knowledge tools to students, scholars, and practitioners. Furthermore, the recent rising importance and popularity of digital marketing tools and marketing metrics make visualization of such important marketing phenomena possible. Visualizing or concretizing of marketing data is more important than ever as the usage and presentation of such enormous amounts of data requires visual representation. Whereas the first edition focused on traditional marketing elements, namely the 4Ps or marketing mix elements, this edition includes a new section focusing on digital marketing, which introduces the 4Cs, defined as Connectivity, Content, Community and Commitment. Consequently, this edition provides a broader view of marketing concepts by also proposing a new conceptualization to today’s dynamically changing digital marketing value creation tools. As a result, this book develops a new foundation of digital marketing and provides an alternative way of discussing and explaining marketing concepts, old and new, with visual representations.
Comparative Perspectives on E-government
Author: Peter Hernon
Publisher: Scarecrow Press
ISBN: 9780810853577
Category : Computers
Languages : en
Pages : 428
Book Description
In the 1990s, many governments began to use information and communications technologies, especially Internet applications, to improve the efficiency and economy of government operations and to provide their citizens, the business community, and government officials with information and services. The goal of e-government is to become entrenched in the everyday lives of these people so that they become reliant on Internet access to government. Comparative Perspectives on E-government draws upon the expertise of its contributors, who have conducted research and policy analyses related to government information policy and e-government, and who have published previously in these areas. The focus of coverage is on five countries (Australia, Canada, New Zealand, the United Kingdom, and the United States) and topical issues such as the digital divide, the balance between access and security in the aftermath of 9-11, trust in government, the citizen's perspective on e-government, and the evaluation of government Web sites. The book addresses the need to understand the phenomenon of e-government better_its development, mission and goals, success in achieving those goals, and future plans_extending an inquiry to both developed and developing countries. An additional need for detailed cross-country analyses and comparisons, introduced here, is also addressed.
Publisher: Scarecrow Press
ISBN: 9780810853577
Category : Computers
Languages : en
Pages : 428
Book Description
In the 1990s, many governments began to use information and communications technologies, especially Internet applications, to improve the efficiency and economy of government operations and to provide their citizens, the business community, and government officials with information and services. The goal of e-government is to become entrenched in the everyday lives of these people so that they become reliant on Internet access to government. Comparative Perspectives on E-government draws upon the expertise of its contributors, who have conducted research and policy analyses related to government information policy and e-government, and who have published previously in these areas. The focus of coverage is on five countries (Australia, Canada, New Zealand, the United Kingdom, and the United States) and topical issues such as the digital divide, the balance between access and security in the aftermath of 9-11, trust in government, the citizen's perspective on e-government, and the evaluation of government Web sites. The book addresses the need to understand the phenomenon of e-government better_its development, mission and goals, success in achieving those goals, and future plans_extending an inquiry to both developed and developing countries. An additional need for detailed cross-country analyses and comparisons, introduced here, is also addressed.
Adobe Photoshop Lightroom 4 Classroom in a Book
Author: Adobe Creative Team
Publisher: Adobe Press
ISBN: 0132945681
Category : Computers
Languages : en
Pages : 763
Book Description
Serious digital photographers, amateur or pro, who seek the fastest, easiest, most comprehensive way to learn Adobe Photoshop Lightroom 4 choose Adobe Photoshop Lightroom 4 Classroom in a Book from the Adobe Creative Team at Adobe Press. The 11 project-based lessons in this book show readers step-by-step the key techniques for working in Photoshop Lightroom 4. ¿ Photoshop Lightroom 4 delivers a complete workflow solution for the digital photographer, from powerful one-click adjustments to a full range of cutting-edge advanced controls. Readers learn how to manage large volumes of digital photographs, work in a non-destructive environment to allow for fearless experimentation, and perform sophisticated image processing tasks to easily produce good-looking pictures and polished presentations for both web and print. ¿ This completely revised Photoshop Lightroom 4 cross-platform edition explains new tools that bring out greater detail in highlights and shadows, and tools that help you make targeted adjustments to white balance, noise reduction, and more. You'll learn how to craft elegant photo books, organize your images by location, and easily share your images and videos on social media and photo sharing sites. All of Peachpit's eBooks contain the same content as the print edition. You will find a link in the last few pages of your eBook that directs you to the media files. Helpful tips: If you are able to search the book, search for "Where are the lesson files?" Go to the very last page of the book and scroll backwards. You will need a web-enabled device or computer in order to access the media files that accompany this ebook. Entering the URL supplied into a computer with web access will allow you to get to the files. Depending on your device, it is possible that your display settings will cut off part of the URL. To make sure this is not the case, try reducing your font size and turning your device to a landscape view. This should cause the full URL to appear.
Publisher: Adobe Press
ISBN: 0132945681
Category : Computers
Languages : en
Pages : 763
Book Description
Serious digital photographers, amateur or pro, who seek the fastest, easiest, most comprehensive way to learn Adobe Photoshop Lightroom 4 choose Adobe Photoshop Lightroom 4 Classroom in a Book from the Adobe Creative Team at Adobe Press. The 11 project-based lessons in this book show readers step-by-step the key techniques for working in Photoshop Lightroom 4. ¿ Photoshop Lightroom 4 delivers a complete workflow solution for the digital photographer, from powerful one-click adjustments to a full range of cutting-edge advanced controls. Readers learn how to manage large volumes of digital photographs, work in a non-destructive environment to allow for fearless experimentation, and perform sophisticated image processing tasks to easily produce good-looking pictures and polished presentations for both web and print. ¿ This completely revised Photoshop Lightroom 4 cross-platform edition explains new tools that bring out greater detail in highlights and shadows, and tools that help you make targeted adjustments to white balance, noise reduction, and more. You'll learn how to craft elegant photo books, organize your images by location, and easily share your images and videos on social media and photo sharing sites. All of Peachpit's eBooks contain the same content as the print edition. You will find a link in the last few pages of your eBook that directs you to the media files. Helpful tips: If you are able to search the book, search for "Where are the lesson files?" Go to the very last page of the book and scroll backwards. You will need a web-enabled device or computer in order to access the media files that accompany this ebook. Entering the URL supplied into a computer with web access will allow you to get to the files. Depending on your device, it is possible that your display settings will cut off part of the URL. To make sure this is not the case, try reducing your font size and turning your device to a landscape view. This should cause the full URL to appear.
The Design of Sites
Author: Douglas K. Van Duyne
Publisher: Prentice Hall Professional
ISBN: 0131345559
Category : Computers
Languages : en
Pages : 1026
Book Description
Using patterns to help Web designers develop a site that attracts visitors, this text reveals ways to understand customers and their needs, and ways to keep customers involved through good design.
Publisher: Prentice Hall Professional
ISBN: 0131345559
Category : Computers
Languages : en
Pages : 1026
Book Description
Using patterns to help Web designers develop a site that attracts visitors, this text reveals ways to understand customers and their needs, and ways to keep customers involved through good design.
Driving Consumer Engagement in Social Media
Author: Anna Bianchi
Publisher: Routledge
ISBN: 1000294668
Category : Business & Economics
Languages : en
Pages : 196
Book Description
This book investigates how marketing communications in social networks influence electronic word of mouth, including an examination of brand type and geographic market. It focuses on motivations and reveals why people exchange opinions about brands, products and services in the digital environment. It is written for scholars and researchers within the fields of marketing and communication.
Publisher: Routledge
ISBN: 1000294668
Category : Business & Economics
Languages : en
Pages : 196
Book Description
This book investigates how marketing communications in social networks influence electronic word of mouth, including an examination of brand type and geographic market. It focuses on motivations and reveals why people exchange opinions about brands, products and services in the digital environment. It is written for scholars and researchers within the fields of marketing and communication.