Concept Generation for Design Creativity

Concept Generation for Design Creativity PDF Author: Toshiharu Taura
Publisher: Springer Science & Business Media
ISBN: 1447140818
Category : Technology & Engineering
Languages : en
Pages : 175

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Book Description
The concept generation process seems like an intuitional thought: difficult to capture and perform, although everyone is capable of it. It is not an analytical process but a synthetic process which has yet to be clarified. Furthermore, new research methods for investigating the concept generation process—a very difficult task since the concept generation process is driven by inner feelings deeply etched in the mind—are necessary to establish its theory and methodology. Concept Generation for Design Creativity – A Systematized Theory and Methodology presents the concept generation process both theoretically and methodologically. Theoretically, the concept generation process is discussed by comparing metaphor, abduction, and General Design Theory from the notions of similarities and dissimilarities. Analogy, blending, and integration by thematic relation have been explained methodologically. So far, these theories and methods have been discussed independently, and the relations among them have not been clarified. Two newly developed research methods to investigate the concept generation process are clearly explained: the explanation-based protocol analysis and constructive simulation. By reading Concept Generation for Design Creativity – A Systematized Theory and Methodology, students, researchers and lecturers in design disciplines (including engineering design, industrial design, software design, CHI, design education, and cognitive science ) can obtain a clear picture of the advanced research findings and the outline of the theories and methods for concept generation. Furthermore, readers are expected to achieve the competence to generate new concepts.

Basics Graphic Design 03: Idea Generation

Basics Graphic Design 03: Idea Generation PDF Author: Neil Leonard
Publisher: Bloomsbury Publishing
ISBN: 1350034088
Category : Design
Languages : en
Pages : 201

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Book Description
Successful visual outcomes can only be arrived at through the generation of great ideas, driven by research that will ultimately provide the designer with a range of potential design solutions. Basics Graphic Design 03: Idea Generation explores the different ways in which the designer can generate ideas. Consideration is given to audience, context and materials as well as to the many levels of idea generation, from the macro to the micro, from brainstorming to more focused, selective and strategic systems.

Zig Zag

Zig Zag PDF Author: Keith Sawyer
Publisher: John Wiley & Sons
ISBN: 1118539117
Category : Self-Help
Languages : en
Pages : 292

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Book Description
A science-backed method to maximize creative potential in any sphere of life With the prevalence of computer technology and outsourcing, new jobs and fulfilling lives will rely heavily on creativity and innovation. Keith Sawyer draws from his expansive research of the creative journey, exceptional creators, creative abilities, and world-changing innovations to create an accessible, eight-step program to increasing anyone's creative potential. Sawyer reveals the surprising secrets of highly creative people (such as learning to ask better questions when faced with a problem), demonstrates how to come up with better ideas, and explains how to carry those ideas to fruition most effectively. This science-backed, step-by step method can maximize our creative potential in any sphere of life. Offers a proven method for developing new ideas and creative problem-solving no matter what your profession Includes an eight-step method, 30 practices, and more than 100 techniques that can be launched at any point in a creative journey Psychologist, jazz pianist, and author Keith Sawyer studied with world-famous creativity expert Mihaly Csikszentmihalyi Sawyer's book offers a wealth of easy to apply strategies and ideas for anyone who wants to tap into their creative power.

Presto Sketching

Presto Sketching PDF Author: Ben Crothers
Publisher: "O'Reilly Media, Inc."
ISBN: 1491994231
Category : Computers
Languages : en
Pages : 370

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Book Description
Do you feel like your thoughts, ideas, and plans are being suffocated by a constant onslaught of information? Do you want to get those great ideas out of your head, onto the whiteboard and into everyone else’s heads, but find it hard to start? No matter what level of sketching you think you have, Presto Sketching will help you lift your game in visual thinking and visual communication. In this practical workbook, Ben Crothers provides loads of tips, templates, and exercises that help you develop your visual vocabulary and sketching skills to clearly express and communicate your ideas. Learn techniques like product sketching, storyboarding, journey mapping, and conceptual illustration. Dive into how to use a visual metaphor (with a library of 101 visual metaphors), as well as tips for capturing and sharing your sketches digitally, and developing your own style. Designers, product managers, trainers, and entrepreneurs will learn better ways to explore problems, explain concepts, and come up with well-defined ideas - and have fun doing it.

Concept Generation Methods in Highly Constrained Design Problems

Concept Generation Methods in Highly Constrained Design Problems PDF Author: Stephanie Victoria Proule
Publisher:
ISBN:
Category :
Languages : en
Pages : 192

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Book Description
Innovation and creativity are prioritized in engineering solutions, yet engineers and designers must also grapple with complex design problems which are highly constrained by requirements, regulations, and limited resources. This research seeks to understand the relationship between design constraints and concept generation methods in order to support innovation and creativity in the design of complex systems. A design study was conducted with 12 groups of civilian engineers from the Naval Undersea Warfare Center Division Newport. Participants were asked to generate concepts for two different design problems in which the ideation method and level of constraint were varied. Group brainstorming and a modified 6-3-5 method were used as a direct comparison, while a sketch modelling exercise was also incorporated to obtain qualitative observations and serve as a training exercise for participants. All generated ideas during the study were evaluated on four different ideation metrics: quantity, variety, quality, novelty. Constraint did not have a significant effect on quantity or variety; however low constrained problems produced statistically more novel ideas (for brainstorming only) and high constrained problems produced statically higher quality ideas (for both brainstorming and modified 6-3-5). The concept generation method has a marginally significant effect on the quality and variety; a modified 6-3-5 method produces a marginally higher quantity and brainstorming produces a marginally higher variety. Brainstorming produces significantly higher novelty and modified 6-3-5 method produces significantly higher quality (only for low constrained cases). The design task itself has a significant interaction effect on quantity, novelty, and quality of ideas generated which warrants further investigation.

Creative Design Engineering

Creative Design Engineering PDF Author: Toshiharu Taura
Publisher: Academic Press
ISBN: 0128042672
Category : Technology & Engineering
Languages : en
Pages : 196

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Book Description
Creative Design Engineering: Introduction to an Interdisciplinary Approach presents the latest information on a field that has traditionally been primarily concerned with how to make things. However, as technology has advanced, and we have no shortage of things, a new challenge for today’s engineers is what to make. In tackling this, our approaches to engineering design have come under the spotlight. This book presents solutions to this topic in different sections that highlight the basic concerns associated with innovation. First, design is considered a kind of universal human act. Second, it is an interdisciplinary approach that brings together perspectives from fields such as cognitive science and science of knowledge is adopted. Third, the scope of the discussion also includes the process of creating an initial idea for a new product (called the pre-design phase), as well as the use of the product in society (the post-design phase). Design engineers and researchers in engineering design will find this a user-friendly route to understanding the importance of creativity to engineering and how to implement new techniques to improve design outcomes. The book has been translated from the original Japanese book titled Sozo Dezain Kogaku [Creative Design Engineering] (published by the University of Tokyo Press 2014). Draws on research in industrial design, art, and cognitive science to present a concept of creativity which breaks free of traditional engineering thinking Deconstructs design as a human activity to increase our understanding, helping us create outstanding engineering projects and systems Includes discussion points to help the reader not only explore the concepts in the book, but also apply them to their own design contexts

Linkography

Linkography PDF Author: Gabriela Goldschmidt
Publisher: MIT Press
ISBN: 0262322161
Category : Design
Languages : en
Pages : 211

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Book Description
The description of a method for the notation and analysis of the creative process in design, drawing on insights from design practice and cognitive psychology. This book presents linkography, a method for the notation and analysis of the design process. Developed by Gabriela Goldschmidt in an attempt to clarify designing, linkography documents how designers think, generate ideas, put them to the test, and combine them into something meaningful. With linkography, Goldschmidt shows that there is a logic to the creative process—that it is not, as is often supposed, pure magic. Linkography draws on design practice, protocol analysis, and insights from cognitive psychology. Goldschmidt argues that the generation of ideas (and their inspection and adjustment) evolves over a large number of small steps, which she terms design moves. These combine in a network of moves, and the patterns of links in the networks manifest a “good fit,” or congruence, among the ideas. Goldschmidt explains what parts of the design process can be observed and measured in a linkograph, describing its features and notation conventions. The most significant elements in a linkograph are critical moves, which are particularly rich in links. Goldschmidt presents studies that show the importance of critical moves in design thinking; describes cases that demonstrate linkography's effectiveness in studying the creative process in design (focusing on the good fit); and offers thirteen linkographic studies conducted by other researchers that show the potential of linkography in design thinking research and beyond. Linkography is the first book-length treatment of an approach to design thinking that has already proved influential in the field.

Creative Confidence

Creative Confidence PDF Author: Tom Kelley
Publisher: Crown Currency
ISBN: 0385349378
Category : Business & Economics
Languages : en
Pages : 306

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Book Description
IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselling The Art of Innovation, have written a powerful and compelling book on unleashing the creativity that lies within each and every one of us. Too often, companies and individuals assume that creativity and innovation are the domain of the "creative types." But two of the leading experts in innovation, design, and creativity on the planet show us that each and every one of us is creative. In an incredibly entertaining and inspiring narrative that draws on countless stories from their work at IDEO, the Stanford d.school, and with many of the world's top companies, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, and allow us to innovate in terms of how we approach and solve problems. It is a book that will help each of us be more productive and successful in our lives and in our careers.

Engineering a Better Future

Engineering a Better Future PDF Author: Eswaran Subrahmanian
Publisher: Springer
ISBN: 3319911341
Category : Education
Languages : en
Pages : 200

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Book Description
This open access book examines how the social sciences can be integrated into the praxis of engineering and science, presenting unique perspectives on the interplay between engineering and social science. Motivated by the report by the Commission on Humanities and Social Sciences of the American Association of Arts and Sciences, which emphasizes the importance of social sciences and Humanities in technical fields, the essays and papers collected in this book were presented at the NSF-funded workshop ‘Engineering a Better Future: Interplay between Engineering, Social Sciences and Innovation’, which brought together a singular collection of people, topics and disciplines. The book is split into three parts: A. Meeting at the Middle: Challenges to educating at the boundaries covers experiments in combining engineering education and the social sciences; B. Engineers Shaping Human Affairs: Investigating the interaction between social sciences and engineering, including the cult of innovation, politics of engineering, engineering design and future of societies; and C. Engineering the Engineers: Investigates thinking about design with papers on the art and science of science and engineering practice.

The Design Thinking Quick Start Guide

The Design Thinking Quick Start Guide PDF Author: Isabell Osann
Publisher: John Wiley & Sons
ISBN: 1119679877
Category : Business & Economics
Languages : en
Pages : 144

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Book Description
A brief, beautiful introduction to Design Thinking that inspires business creativity and innovative solutions The Design Thinking Quick Start Guide: A 6-Step Process for Generating and Implementing Creative Solutionsshows you how you and your team can become more creative. This book presents methods you can use to innovate playfully and enjoyably. The Design Thinking Quick Start Guide is full of practical tools and activities, like the 6-3-5 method of brainstorming, to help you and your team get creative. For each of the six steps in the design thinking process, the authors offer two warm-ups that get teams ready to contribute and arrive at innovative solutions. Spur innovation with checklists for brainstorming and implementation Learn how to generate new ideas Lead your team in a proven process for doing creative work Whether you’re new to design thinking or experienced, the clearly outlined steps in this guide will inspire you to create and implement great ideas.