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Author: Donald G. Chafin
Publisher: Prentice Hall
ISBN:
Category : Animal industry
Languages : en
Pages : 372
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Book Description
Fluctuating commodity prices provide an opportunity to teach marketing principles from an applied perspective. That perspective is the thrust of this book. Though much of the material centers around the commodity futures market, various marketing tools are defined and described, with an explanation given for applying each tool to decision making in the marketplace. Used as a manual, Commodity Marketing can transform producers from sellers to merchandisers. The more commodity producers learn about how markets function, the better will be their marketing decision.
Author: Donald G. Chafin
Publisher: Prentice Hall
ISBN:
Category : Animal industry
Languages : en
Pages : 372
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Book Description
Fluctuating commodity prices provide an opportunity to teach marketing principles from an applied perspective. That perspective is the thrust of this book. Though much of the material centers around the commodity futures market, various marketing tools are defined and described, with an explanation given for applying each tool to decision making in the marketplace. Used as a manual, Commodity Marketing can transform producers from sellers to merchandisers. The more commodity producers learn about how markets function, the better will be their marketing decision.
Author: Keith Schap
Publisher:
ISBN:
Category : Agricultural credit
Languages : en
Pages : 260
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Book Description
Author: Margit Enke
Publisher: Springer Nature
ISBN: 3030906574
Category : Business & Economics
Languages : en
Pages : 421
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Book Description
Commoditization is a major challenge for companies in a wide range of industries, and commodity marketing has become a priority for many top managers. This book tackles the key issues associated with the marketing of commodities and the processes of commoditization and de-commoditization. It summarizes the state of the art on commodity marketing, providing an overview of current debates. It also offers managerial insights, case studies, and guidance to help manage and market commodity goods and services.
Author: Timothy M. Hammonds
Publisher:
ISBN:
Category :
Languages : en
Pages : 90
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Book Description
Author: Harry Mason Kaiser
Publisher: Peter Lang
ISBN: 9780820472713
Category : Business & Economics
Languages : en
Pages : 448
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Book Description
Mandated agricultural commodity promotion programs - such as «Got Milk» - are highly visible, economically important, and controversial. In recent years, these programs have spent more than $1 billion on generic commodity promotion. They are authorized by producer referenda and funded using mandatory commodity taxes on producers and/or handlers. These programs have been the subject of much dispute and litigation, especially in California, which is home to a large number of them. This book takes a comprehensive look at the economic consequences and the resulting legal implications of commodity promotion programs in California, and distills the key consequences for similar programs on a national scale.
Author:
Publisher:
ISBN:
Category : Commodity exchanges
Languages : en
Pages : 184
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Book Description
Author: Alexander Sarris
Publisher: Edward Elgar Publishing
ISBN: 1781008027
Category : Business & Economics
Languages : en
Pages : 456
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Book Description
This book argues that the viability of many observed market and non-market interventions in agricultural products worldwide depends considerably on the underlying behaviour of the relevant commodity markets. Many of these policies have had distortive impacts, resulting in much discussion and controversy in the context of the World Trade Organization (WTO) Doha Round of trade negotiations.
Author: Dupe Olatunbosun
Publisher:
ISBN:
Category : Commodity exchanges
Languages : en
Pages : 92
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Book Description
Author:
Publisher: CIAT
ISBN:
Category :
Languages : en
Pages : 104
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Book Description
Author: Olan D. Forker
Publisher: Lexington Books
ISBN: 9780029104057
Category : Business & Economics
Languages : en
Pages : 322
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Book Description
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