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Author: R. Foster
Publisher: Springer
ISBN: 023061017X
Category : Social Science
Languages : en
Pages : 296
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Book Description
This book explores globalization through a historical and anthropological study of how familiar soft drinks such as Coke and Pepsi became valued as more than mere commodities. Foster discusses the transnational operations of soft drink companies and, in particular, the marketing of soft drinks in Papua New Guinea, a country only recently opened up to the flow of brand name consumer goods. Based on field observations and interviews, as well as archival and library research, this book is of interest to anyone concerned about the cultural consequences and political prospects of globalization, including new forms of consumer citizenship and corporate social responsibility.
Author: R. Foster
Publisher: Springer
ISBN: 023061017X
Category : Social Science
Languages : en
Pages : 296
Get Book Here
Book Description
This book explores globalization through a historical and anthropological study of how familiar soft drinks such as Coke and Pepsi became valued as more than mere commodities. Foster discusses the transnational operations of soft drink companies and, in particular, the marketing of soft drinks in Papua New Guinea, a country only recently opened up to the flow of brand name consumer goods. Based on field observations and interviews, as well as archival and library research, this book is of interest to anyone concerned about the cultural consequences and political prospects of globalization, including new forms of consumer citizenship and corporate social responsibility.
Author: Amanda Ciafone
Publisher: Univ of California Press
ISBN: 0520970942
Category : History
Languages : en
Pages : 424
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Book Description
Counter-Cola charts the history of one of the world’s most influential and widely known corporations, The Coca-Cola Company. Over the past 130 years, the corporation has sought to make its products, brands, and business central to daily life in over 200 countries. Amanda Ciafone uses this example of global capitalism to reveal the pursuit of corporate power within the key economic transformations—liberal, developmentalist, neoliberal—of the twentieth and twenty-first centuries. Coca-Cola's success has not gone uncontested. People throughout the world have redeployed the corporation, its commodities, and brand images to challenge the injustices of daily life under capitalism. As Ciafone shows, assertions of national economic interests, critiques of cultural homogenization, fights for workers’ rights, movements for environmental justice, and debates over public health have obliged the corporation to justify itself in terms of the common good, demonstrating capitalism’s imperative to either assimilate critiques or reveal its limits.
Author: Steven Flusty
Publisher: Routledge
ISBN: 1135943338
Category : Social Science
Languages : en
Pages : 246
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Book Description
A novel theoretical account of globalization, De-Coca-Colonization argues that we must move away from top-down visions of the processes at work and concentrate on how ordinary people who are locked out of power structures create "globalities" of their own.
Author: Alexandra Chreiteh
Publisher: Interlink Publishing
ISBN: 1623710057
Category : Fiction
Languages : en
Pages : 144
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Book Description
The narrator of Always Coca-Cola, Abeer Ward (fragrant rose, in Arabic), daughter of a conservative family, admits wryly that her name is also the name of her father’s flower shop. Abeer’s bedroom window is filled by a view of a Coca-Cola sign featuring the image of her sexually adventurous friend, Jana. From the novel’s opening paragraph—“When my mother was pregnant with me, she had only one craving. That craving was for Coca-Cola”—first-time novelist Alexandra Chreiteh asks us to see, with wonder, humor, and dismay, how inextricably confused naming and desire, identity and branding are. The names—and the novel’s edgy, cynical humor—might be recognizable across languages, but Chreiteh’s novel is first and foremost an exploration of a specific Lebanese milieu. Critics in Lebanon have called the novel “an electric shock.”
Author: Laura La Bella
Publisher: The Rosen Publishing Group, Inc
ISBN: 1435853237
Category : Juvenile Nonfiction
Languages : en
Pages : 82
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Book Description
Explains what globalization is, what caused it, what the effects are, what mechanisms triggered those causes.
Author: Paul Gootenberg
Publisher: Univ of North Carolina Press
ISBN: 080788779X
Category : History
Languages : en
Pages : 463
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Book Description
Illuminating a hidden and fascinating chapter in the history of globalization, Paul Gootenberg chronicles the rise of one of the most spectacular and now illegal Latin American exports: cocaine. Gootenberg traces cocaine's history from its origins as a medical commodity in the nineteenth century to its repression during the early twentieth century and its dramatic reemergence as an illicit good after World War II. Connecting the story of the drug's transformations is a host of people, products, and processes: Sigmund Freud, Coca-Cola, and Pablo Escobar all make appearances, exemplifying the global influences that have shaped the history of cocaine. But Gootenberg decenters the familiar story to uncover the roles played by hitherto obscure but vital Andean actors as well--for example, the Peruvian pharmacist who developed the techniques for refining cocaine on an industrial scale and the creators of the original drug-smuggling networks that decades later would be taken over by Colombian traffickers. Andean Cocaine proves indispensable to understanding one of the most vexing social dilemmas of the late twentieth-century Americas: the American cocaine epidemic of the 1980s and, in its wake, the seemingly endless U.S. drug war in the Andes.
Author: Lane Crothers
Publisher: Rowman & Littlefield
ISBN: 1442214961
Category : History
Languages : en
Pages : 293
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Book Description
Now in a fully revised and updated edition, this concise and insightful book explores the ways American popular products such as movies, music, television programs, fast food, sports, and even clothing styles have molded and continue to influence modern globalization. Lane Crothers offers a thoughtful examination of both the appeal of American products worldwide and the fear and rejection they induce in many people and nations around the world. Concluding with a projection of the future impact of American popular culture, this book makes a powerful argument for its central role in shaping global politics and economic development.
Author: Eliot Dickinson
Publisher: Rowman & Littlefield
ISBN: 144225498X
Category : Political Science
Languages : en
Pages : 197
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Book Description
Focusing on the intersection between globalization and migration, this powerful text traces a dynamic, contradictory process that has set the world in motion and incorporated millions of migrants into an economic market whose dimensions are unprecedented in human history. Eliot Dickinson emphasizes recent developments in global politics, such as the massive number of refugees from wars in the Middle East who are now seeking asylum in Europe; the “Fortress Europe” mentality illustrated on the Italian island of Lampedusa; the heart-wrenching humanitarian challenge of Mexican and Central American children arriving alone in the United States; and the effects of climate change and environmental destruction on international migration. Today, with the collaboration of compliant governments and elites in the peripheral countries of the Global South, multinational corporations continue to flout regulations, destroy the environment, and take advantage of the large number of displaced, unemployed workers. While globalization is eliminating barriers between countries and making it easier for goods and capital to move around the world, the industrialized countries of the Global North are simultaneously putting up barriers to people and making it harder for them to migrate. This timely and provocative book explains how we have arrived at this paradoxical point in history and critically examines why governments are enacting policies that protect borders instead of people.
Author: Joseph E. Stiglitz
Publisher: W. W. Norton & Company
ISBN: 0393071073
Category : Business & Economics
Languages : en
Pages : 305
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Book Description
This powerful, unsettling book gives us a rare glimpse behind the closed doors of global financial institutions by the winner of the 2001 Nobel Prize in Economics. When it was first published, this national bestseller quickly became a touchstone in the globalization debate. Renowned economist and Nobel Prize winner Joseph E. Stiglitz had a ringside seat for most of the major economic events of the last decade, including stints as chairman of the Council of Economic Advisers and chief economist at the World Bank. Particularly concerned with the plight of the developing nations, he became increasingly disillusioned as he saw the International Monetary Fund and other major institutions put the interests of Wall Street and the financial community ahead of the poorer nations. Those seeking to understand why globalization has engendered the hostility of protesters in Seattle and Genoa will find the reasons here. While this book includes no simple formula on how to make globalization work, Stiglitz provides a reform agenda that will provoke debate for years to come. Rarely do we get such an insider's analysis of the major institutions of globalization as in this penetrating book. With a new foreword for this paperback edition.
Author: Richard P. Appelbaum
Publisher: Psychology Press
ISBN: 9780415949620
Category : History
Languages : en
Pages : 534
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Book Description
First Published in 2005. Routledge is an imprint of Taylor & Francis, an informa company.
