Do You Want to Keep Your Customers Forever? PDF Download
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Author: Joseph B. Pine
Publisher: Harvard Business Review Press
ISBN: 163369142X
Category : Business & Economics
Languages : en
Pages : 96
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Book Description
This classic article shows how to make mass customization and efficient and personal marketing work by putting the producer and consumer in a "learning relationship." Over time, this ongoing relationship allows your company to meet a customer's changing needs over time. Furthermore, as your company develops learning relationships with its customers, it should be able to retain their business virtually forever.
Author: Joseph B. Pine
Publisher: Harvard Business Review Press
ISBN: 163369142X
Category : Business & Economics
Languages : en
Pages : 96
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Book Description
This classic article shows how to make mass customization and efficient and personal marketing work by putting the producer and consumer in a "learning relationship." Over time, this ongoing relationship allows your company to meet a customer's changing needs over time. Furthermore, as your company develops learning relationships with its customers, it should be able to retain their business virtually forever.
Author: Richard Buckingham
Publisher:
ISBN: 9780938721826
Category : Consumer satisfaction
Languages : en
Pages : 0
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Book Description
In Customer Once, Client Forever, Buckingham presents a process to identify, create and maintain the relationship with the client using his 12 Lifetime Tools.
Author: B. Joseph Pine
Publisher: Harvard Business Press
ISBN: 142214027X
Category : Business & Economics
Languages : en
Pages : 94
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Book Description
"This classic article shows how to make mass customization and efficient and personal marketing work by putting companies and their consumers in a "learning relationship." Over time, this ongoing relationship allows your company to meet customers' changing needs, develop learning relationships with them, and retain their business forever."--Provided by publisher.
Author: Mitch Anthony
Publisher: Dearborn Trade Publishing
ISBN: 9780793149544
Category : Business & Economics
Languages : en
Pages : 280
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Book Description
The financial planing profession is undergoing a transformation from the historical approach of transactions and straight asset accumulation to an integrated financial and life planning strategy for customers. Your Clients for Life: The Definitive Guide to Becoming a Successful Financial Life Planner is a roadmap that financial planners can use to understand how to make the connection between financial planning and life planning. Its premise is that advisors of the future will need to deal more with money as an element of a client's life that cannot be viewed alone.
Author: Doug Carter
Publisher: McGraw Hill Professional
ISBN: 0071425047
Category : Business & Economics
Languages : en
Pages : 258
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Book Description
How to Discover and Unlock the Power of the Extraordinary Client! What if you could increase your income by decreasing your sales calls? It happens whenever you stop wasting your time on marginal clients and focus all your efforts on your top contacts. This unleashes the repeat business and referrals that help you maximize your income, use your time more effectively, and concentrate on what's most important in your life. In Clients Forever, nationally recognized speaker and sales trainer Doug Carter shows you how to build your business through solid, long-term relationships with your favorite kind of clients. Packed with dozens of examples from Carter's own sales experience, plus case studies and personal development activities, this powerful career enhancement guide gives you the know-how and confidence to: Focus your efforts on the people you most enjoy working with Generate better results with less effort Build relationships with clients as valuable people, not just as potential sales Develop a new approach that accentuates your personal strengths Trust your buyers to control their own informed decisions Shift your role from expert consultant to process facilitator
Author: Sarah McVanel
Publisher: BPS Books
ISBN: 1772360252
Category : Business & Economics
Languages : en
Pages : 194
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Book Description
According to countless engagement surveys and polls, the majority of employees today want to feel more valued and to contribute in more meaningful ways. The results of disengagement are devastating: Top talent is considering or acting on their exit plan. Employees who remain are blocked from giving their talents, passions, and virtues to their workplace. Organizations are failing to satisfy their customers and are missing opportunities to innovate and keep their business viable. It doesn't have to be this way. In this book, based on their new recognition approach, FROGTM – Forever Recognize Others' Greatness – Sarah McVanel and Brenda Zalter-Minden show what happens when leaders and employees pay close attention to the essential greatness within themselves and one another: - Employees, no matter what their skill set and across every industry, are motivated to leverage their skills and passion - Teams flourish - Top talent is retained - And the mission of the organization is achieved Using numerous examples of success from their consulting work, the authors call for a revolutionary approach to recognition that: - Is solution-focused, affirming what is already working for each and every person rather than emphasizing failures and problems - Imagines best possible scenarios for individuals, teams, and organizations - Sets a strengths-based plan for individuals, with clear next steps - Becomes a continuous process in which everyone contributes to the humanity of their workplace one positive intent at a time
Author: Kuldeep Singh Kaswan
Publisher: CRC Press
ISBN: 1040052096
Category : Computers
Languages : en
Pages : 568
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Book Description
This book delves into the very core of our digital existence, unearthing the essence of a digital persona. It's a realm where authenticity meets multiplicity, as we decipher the nuanced art of crafting and managing our online identities. We confront issues of privacy and ethics, exploring the profound impact of our digital footprints on our lives and society. The integration of AI paves the way for an intriguing future, with predictions that challenge our understanding of self in the digital age. Welcome to a world where your digital personality is more than just data; it's a reflection of who you are and who you can be. The main goal of this book is to enable more seamless and natural human–computer interaction. This will provide better personalized experience. Further, this will influence the performance of the user, wherein they will have the support of the machines to achieve their tasks in the most efficient way. This book is the first of a kind in introducing Digital Personality. It provides an overview of the character dimensions and how state-of-the-art technologies would accommodate such a research field. It includes novel representation of character from various perspectives. It also provides instances of applications of this emerging research field.
Author: J. M. Trippon
Publisher: Bretton Woods Press
ISBN: 9780972338912
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
A tax financial advisor to some of America's wealthiest families has created a roadmap to the secrets that attain and maintain wealth--despite fluctuations in the stock maket, high tax rates, and rampant litigation.
Author: Simon A. Lack
Publisher: John Wiley & Sons
ISBN: 1118659708
Category : Business & Economics
Languages : en
Pages : 247
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Book Description
An up-close look at the fixed income market and what lies ahead Interweaving compelling, and often amusing, anecdotes from author Simon Lack's distinguished thirty-year career as a professional investor with hard economic data, this engaging book skillfully reveals why Bonds Are Not Forever. Along the way, it provides investors with a coherent framework for understanding the future of the fixed income markets and, more importantly, answering the question, "Where should I invest tomorrow?" Bonds Are Not Forever chronicles the steady decline in interest rates from their peak in the 1980s and the concurrent drop in inflation during that period. Lack explains how those two factors spurred a dramatic growth in borrowing among both governments and individuals. Along the way, Lack describes how a financial industry meant to provide capital needed to drive productivity and economic growth became disconnected from Main Street and explores the grave economic, social, and political consequences of that disconnect. Provides practical solutions for avoiding the risk of falling bond markets and guaranteed negative real returns on savings Explains how the bursting of the real estate bubble in 2007–2008 led to massive borrowing by governments as they attempted to offset a sharp fall in economic activity Details how the trends of exploding debt and a financial sector that has grown much bigger than it needs to be have dramatically changed the game for savers Offering a uniquely intimate, yet analytically thorough look at the coming fixed income crisis, Bonds Are Not Forever is must reading for investment professionals, as well as retail investors and their advisors.
Author:
Publisher: earl huse
ISBN: 142430993X
Category :
Languages : en
Pages : 304
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Book Description
