China's Evolving Consumers

China's Evolving Consumers PDF Author: Tom Nunlist
Publisher:
ISBN: 9789888422920
Category : BUSINESS & ECONOMICS
Languages : en
Pages :

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China's Evolving Consumers

China's Evolving Consumers PDF Author: Tom Nunlist
Publisher:
ISBN: 9789888422920
Category : BUSINESS & ECONOMICS
Languages : en
Pages :

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Book Description


Young China

Young China PDF Author: Zak Dychtwald
Publisher: St. Martin's Press
ISBN: 1250078814
Category : History
Languages : en
Pages : 304

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Book Description
The author, who is in his twenties and fluent in Chinese, intimately examines the future of China through the lens of the Jiu Ling Hou—the generation born after 1990—exploring through personal encounters how his Chinese peers feel about everything from money and marriage to their government and the West

Chinese Aerospace Power

Chinese Aerospace Power PDF Author: Lyle J Goldstein
Publisher: Naval Institute Press
ISBN: 1612511546
Category : History
Languages : en
Pages : 319

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Book Description
China's aircraft carrier program is making major waves well before the first ship has been completed. Undoubtedly, this development heralds a new era in Chinese national security policy. While the present volume presents substantial new insight on that particular question, its focus is decidedly broader in scope. Chinese Aerospace Power offers a comprehensive survey of Chinese aerospace developments, with a focus on areas of potential strategic significance previously unexplored in Western scholarship. The book also links these developments to the vast maritime battlespace of the Asia-Pacific region and highlights the consequent implications for the U.S. military, particularly the U.S. Navy.

China's Evolving Military Strategy

China's Evolving Military Strategy PDF Author: Joe McReynolds
Publisher: Brookings Institution Press
ISBN: 0985504595
Category : Political Science
Languages : en
Pages : 440

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Book Description
Roughly once every generation, a powerful, highly influential organization within the Chinese People's Liberation Army releases a new edition of the Science of Military Strategy (SMS), a comprehensive and authoritative study which details the strategic approach that the Chinese military will take in the coming years in response to the threats and challenges facing China. The recent release of a new edition of SMS signals the potential for dramatic shifts in the PLA's approach to a number of strategic questions, but the book remains underutilized by many Western China analysts due to the lack of both an English translation and expert analysis to place these changes into context. China's Evolving Military Strategy aims to bring knowledge of these important developments to a mass audience of China watchers, policymakers, and the broader foreign policy community by providing a sector-by-sector analysis of changes in the PLA's thinking and approach from the previous edition of SMS to the present. Each chapter addresses the implications for a different portion of the Chinese military, ranging from the air, sea, and space domains to cyberspace and electromagnetic warfare, and each is written by one of the world's foremost experts on that subsection of China's military development. China's Evolving Military Strategy will serve as the cornerstone reference for a generation to come on one of China's most important declarations of its military-strategic goals and intentions.

Unlocking the World's Largest E-market: A Guide To Selling on Chinese Social Media

Unlocking the World's Largest E-market: A Guide To Selling on Chinese Social Media PDF Author: Ashley Dudarenok
Publisher: Alarice International Limited
ISBN:
Category : Business & Economics
Languages : en
Pages : 95

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Book Description
This book is a must-have for anyone who’s working with Chinese social media or planning to enter China. It’s packed with the latest information, actionable insights and strategies for marketers to make the most of WeChat and Weibo. You’ll learn about Chinese consumers, WeChat and Weibo working models and the outlook for digital trends in customer relationship management, artificial intelligence and what kind of changes ‘New Retail’ will bring. What Every Marketer Needs to Know about ChinaHow Your Business Can Harness Chinese Social MediaWeChat: China’s Operating SystemWeibo: China’s Online HotspotThe Future: Get Ready for New Retail Whether you want to enter the market for the first time, expand your presence in China or provide services to Chinese tourists abroad, “Unlocking the World’s Largest E-market” offers practical advice about selling on Chinese social media from someone who has seen the transformation in China’s online world firsthand.

The End of Corporate Imperialism

The End of Corporate Imperialism PDF Author: C. K. Prahalad
Publisher: Harvard Business Review Press
ISBN: 1633691411
Category : Business & Economics
Languages : en
Pages : 35

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Book Description
Hundreds of millions of people in China, India, Indonesia, and Brazil are eager to enter the marketplace. Yet multinational companies typically pitch their products to emerging markets' tiny segment of affluent buyers, and thus miss out on much larger markets further down the socioeconomic pyramid—which local rivals snap up. By applying the authors' recommendations, you can position yourself to compete innovatively in developing countries—and to unlock major new sources of revenue for your business. Since 1922, Harvard Business Review has been a leading source of breakthrough ideas in management practice. The Harvard Business Review Classics series now offers you the opportunity to make these seminal pieces a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world.

China's Future

China's Future PDF Author: David Shambaugh
Publisher: John Wiley & Sons
ISBN: 1509507175
Category : Political Science
Languages : en
Pages : 144

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Book Description
China's future is arguably the most consequential question in global affairs. Having enjoyed unprecedented levels of growth, China is at a critical juncture in the development of its economy, society, polity, national security, and international relations. The direction the nation takes at this turning point will determine whether it stalls or continues to develop and prosper. Will China be successful in implementing a new wave of transformational reforms that could last decades and make it the world's leading superpower? Or will its leaders shy away from the drastic changes required because the regime's power is at risk? If so, will that lead to prolonged stagnation or even regime collapse? Might China move down a more liberal or even democratic path? Or will China instead emerge as a hard, authoritarian and aggressive superstate? In this new book, David Shambaugh argues that these potential pathways are all possibilities - but they depend on key decisions yet to be made by China's leaders, different pressures from within Chinese society, as well as actions taken by other nations. Assessing these scenarios and their implications, he offers a thoughtful and clear study of China's future for all those seeking to understand the country's likely trajectory over the coming decade and beyond.

Macroeconomic Policies in the World Economy

Macroeconomic Policies in the World Economy PDF Author: Horst Siebert
Publisher: Springer Science & Business Media
ISBN: 9783540219170
Category : Business & Economics
Languages : en
Pages : 364

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Book Description
The integration of goods and financial markets has progressed on a global scale in recent years. Thus, the cyclical patterns in the world economy may have changed too. Against this background, experts in international economics analyze the synchronization of business cycles and their volatility in this book. Is there an European business cycle? What is the role of multinational corporations and monetary policy in transmitting business cycles? Further, they discuss the need and feasibility of internationally coordinating monetary and exchange rate policies and the quantitative effects of tax competition.

The Chinese Navy

The Chinese Navy PDF Author: Institute for National Strategic Studies
Publisher: Government Printing Office
ISBN: 9780160897634
Category : History
Languages : en
Pages : 348

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Book Description
Tells the story of the growing Chinese Navy - The People's Liberation Army Navy (PLAN) - and its expanding capabilities, evolving roles and military implications for the USA. Divided into four thematic sections, this special collection of essays surveys and analyzes the most important aspects of China's navel modernization.

The End of Cheap China

The End of Cheap China PDF Author: Shaun Rein
Publisher: John Wiley & Sons
ISBN: 1118239946
Category : Business & Economics
Languages : en
Pages : 192

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Book Description
As China evolves, so does the global marketplace—all the way down to the consumer The End of Cheap China is a detailed look at the rise of China, and how it will affect the global marketplace. A thorough exploration of the changes taking place in the Chinese economy, the book explains how much of the Western consumerist culture is built on the back of cheap Chinese factory labor, and warns that the era is coming to a close. Readers will learn why the cheap labor pool is beginning to dry up, what that means for the rest of the world, and how businesses will have to adapt to stay afloat. This updated second edition includes new statistics, the latest news on the Chinese economy, and additional case studies that illustrate the ways in which China has developed—into a brand-new potential market. China's social, political, and economic evolution will affect the entire world. Rising incomes are building pressure on the global commodities market, inflation is only just beginning, and consumers are experiencing sticker shock as cheap labor is becoming harder to find. The End of Cheap China explains the factors driving these changes, the impact that can be expected, and the opportunities that constitute a major silver lining for businesses panicking about the coming paradigm shift. Readers will: Discover the eight mega-trends changing China, and how far the ripples will spread Learn how rising costs in China will dramatically affect the American way of life Examine the rise of Chinese consumption, and the friction it engenders Consider the changes businesses must make to remain profitable in a changing world The global marketplace is evolving, and it's up to businesses to keep pace with the changes. The End of Cheap China provides a roadmap for navigating these changes, helping businesses lead the charge toward a more affluent global economy.