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Author: Howard Gardner
Publisher: Harvard Business Review Press
ISBN: 1633690652
Category : Business & Economics
Languages : en
Pages : 261
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Book Description
Think about the last time you tried to change someone’s mind about something important: a voter’s political beliefs; a customer’s favorite brand; a spouse’s decorating taste. Chances are you weren’t successful in shifting that person’s beliefs in any way. In his book, Changing Minds, Harvard psychologist Howard Gardner explains what happens during the course of changing a mind – and offers ways to influence that process. Remember that we don’t change our minds overnight, it happens in gradual stages that can be powerfully influenced along the way. This book provides insights that can broaden our horizons and shape our lives.
Author: Howard Gardner
Publisher: Harvard Business Review Press
ISBN: 1633690652
Category : Business & Economics
Languages : en
Pages : 261
Get Book Here
Book Description
Think about the last time you tried to change someone’s mind about something important: a voter’s political beliefs; a customer’s favorite brand; a spouse’s decorating taste. Chances are you weren’t successful in shifting that person’s beliefs in any way. In his book, Changing Minds, Harvard psychologist Howard Gardner explains what happens during the course of changing a mind – and offers ways to influence that process. Remember that we don’t change our minds overnight, it happens in gradual stages that can be powerfully influenced along the way. This book provides insights that can broaden our horizons and shape our lives.
Author: Howard Gardner
Publisher: Harvard Business Press
ISBN: 9781578517091
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
Publisher's description: Minds are exceedingly hard to change. Ask any advertiser who has tried to convince consumers to switch brands, any CEO who has tried to change a company's culture, or any individual who has tried to heal a rift with a friend. So many aspects of life are oriented toward changing minds--yet this phenomenon is among the least understood of familiar human experiences. Now, eminent Harvard psychologist Howard Gardner, whose work has revolutionized our beliefs about intelligence, creativity, and leadership, offers an original framework for understanding exactly what happens during the course of changing a mind--and how to influence that process. Drawing on decades of cognitive research and compelling case studies--from famous business and political leaders to renowned intellectuals and artists to ordinary individuals--Gardner identifies seven powerful factors that impel or thwart significant shifts from one way of thinking to a dramatically new one. Whether we are attempting to change the mind of a nation or a corporation, our spouse's mind or our own, this book provides insights that can broaden our horizons and improve our lives. Howard Gardner is the John H. and Elisabeth A. Hobbs Professor of Cognition and Education at the Harvard Graduate School of Education and senior director of Harvard Project Zero. The recipient of a MacArthur Prize Fellowship and 20 honorary degrees, he is the author of more than 20 books.
Author: Howard Gardner
Publisher: Leadership for the Common Good
ISBN: 9781422103296
Category : Psychology
Languages : en
Pages : 244
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Book Description
Examines one of the questions of human psychology: why it's so difficult to change our own minds and each other's and what happens when we do actually change our minds. This book describes seven powerful factors at work in different cases of mind change. It also examines changes of mind in six arenas.
Author: Andrea A. DiSessa
Publisher: MIT Press
ISBN: 9780262541329
Category : Computers
Languages : en
Pages : 300
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Book Description
How computer technology can transform science education for children.
Author: Kevin Arceneaux
Publisher: University of Chicago Press
ISBN: 022604744X
Category : Political Science
Languages : en
Pages : 255
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Book Description
We live in an age of media saturation, where with a few clicks of the remote—or mouse—we can tune in to programming where the facts fit our ideological predispositions. But what are the political consequences of this vast landscape of media choice? Partisan news has been roundly castigated for reinforcing prior beliefs and contributing to the highly polarized political environment we have today, but there is little evidence to support this claim, and much of what we know about the impact of news media come from studies that were conducted at a time when viewers chose from among six channels rather than scores. Through a series of innovative experiments, Kevin Arceneaux and Martin Johnson show that such criticism is unfounded. Americans who watch cable news are already polarized, and their exposure to partisan programming of their choice has little influence on their political positions. In fact, the opposite is true: viewers become more polarized when forced to watch programming that opposes their beliefs. A much more troubling consequence of the ever-expanding media environment, the authors show, is that it has allowed people to tune out the news: the four top-rated partisan news programs draw a mere three percent of the total number of people watching television. Overturning much of the conventional wisdom, Changing Minds or Changing Channels? demonstrate that the strong effects of media exposure found in past research are simply not applicable in today’s more saturated media landscape.
Author: David McRaney
Publisher: Penguin
ISBN: 0593190297
Category : Business & Economics
Languages : en
Pages : 353
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Book Description
The 2022 Porchlight Marketing and Sales Book of the Year A brain-bending investigation of why some people never change their minds—and others do in an instant—by the bestselling author of You Are Not So Smart What made a prominent conspiracy-theorist YouTuber finally see that 9/11 was not a hoax? How do voter opinions shift from neutral to resolute? Can widespread social change only take place when a generation dies out? From one of our greatest thinkers on reasoning, HOW MINDS CHANGE is a book about the science, and the experience, of transformation. When self-delusion expert and psychology nerd David McRaney began a book about how to change someone’s mind in one conversation, he never expected to change his own. But then a diehard 9/11 Truther’s conversion blew up his theories—inspiring him to ask not just how to persuade, but why we believe, from the eye of the beholder. Delving into the latest research of psychologists and neuroscientists, HOW MINDS CHANGE explores the limits of reasoning, the power of groupthink, and the effects of deep canvassing. Told with McRaney’s trademark sense of humor, compassion, and scientific curiosity, it’s an eye-opening journey among cult members, conspiracy theorists, and political activists, from Westboro Baptist Church picketers to LGBTQ campaigners in California—that ultimately challenges us to question our own motives and beliefs. In an age of dangerous conspiratorial thinking, can we rise to the occasion with empathy? An expansive, big-hearted journalistic narrative, HOW MINDS CHANGE reaches surprising and thought-provoking conclusions, to demonstrate the rare but transformative circumstances under which minds can change.
Author: Roger Kreuz
Publisher: MIT Press
ISBN: 0262042592
Category : Psychology
Languages : en
Pages : 283
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Book Description
Why language ability remains resilient and how it shapes our lives. We acquire our native language, seemingly without effort, in infancy and early childhood. Language is our constant companion throughout our lifetime, even as we age. Indeed, compared with other aspects of cognition, language seems to be fairly resilient through the process of aging. In Changing Minds, Roger Kreuz and Richard Roberts examine how aging affects language—and how language affects aging. Kreuz and Roberts report that what appear to be changes in an older person's language ability are actually produced by declines in such other cognitive processes as memory and perception. Some language abilities, including vocabulary size and writing ability, may even improve with age. And certain language activities—including reading fiction and engaging in conversation—may even help us live fuller and healthier lives. Kreuz and Roberts explain the cognitive processes underlying our language ability, exploring in particular how changes in these processes lead to changes in listening, speaking, reading, and writing. They consider, among other things, the inability to produce a word that's on the tip of your tongue—and suggest that the increasing incidence of this with age may be the result of a surfeit of world knowledge. For example, older people can be better storytellers, and (something to remember at a family reunion) their perceived tendency toward off-topic verbosity may actually reflect communicative goals.
Author: Dr Mark Cross
Publisher: HarperCollins Australia
ISBN: 1460705610
Category : Medical
Languages : en
Pages : 177
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Book Description
This compassionate and insightful guide will demystify mental health issues and help anyone concerned about themselves or loved ones. Leading psychiatrist Dr Mark Cross, from the acclaimed ABC TV series 'Changing Minds', feels strongly that everyone should have easy access to information they can trust about common mental health problems, whether for themselves or to help family or friends. The result is this empowering guide, written with Dr Catherine Hanrahan, which aims to cut through the myths and taboos about mental health and offer clear, practical help. It covers a wide range of common issues, from bipolar, anxiety, personality and eating disorders, to depression, post-traumatic stress and schizophrenia, and includes how to get help, what treatments are available and how to live successfully with a mental illness. Most importantly, it shows how carers and families can help a loved one through what can be a very challenging time. Since almost half of all Australians will experience a mental health issue at some point in their lifetime, this book is for everyone.
Author: Shelle Rose Charvet
Publisher: Author's Choice Publishing
ISBN: 9780787234799
Category : Business & Economics
Languages : en
Pages : 246
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Book Description
Author: Rob Jolles
Publisher: Berrett-Koehler Publishers
ISBN: 1609948319
Category : Business & Economics
Languages : en
Pages : 196
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Book Description
Persuade, Don’t Push! Surely you know plenty of people who need to make a change, but despite your most well-intentioned efforts, they resist because people fundamentally fear change. As a salesman, father, friend, and consultant, Rob Jolles knows this scenario all too well. Drawing on his highly successful sales background and decades of research, he lays out a simple, repeatable, predictable, and ethical process that will enable you to lead others to discover for themselves what and why they need to change. Whether you hope to make a sale or improve a relationship, Jolles’s wise advice—illustrated through a bevy of sometimes funny, sometimes moving, always illuminating stories—will help you ensure that changing someone’s mind is never an act of coercion but rather one of caring and compassion.
