The Multilingual Challenge

The Multilingual Challenge PDF Author: Ulrike Jessner-Schmid
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 1501500317
Category : Language Arts & Disciplines
Languages : en
Pages : 364

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Book Description
This collection of scholarly articles is the first to address the challenges of multilingualism from a multidisciplinary perspective. The contributors to this volume examine both the beneficial and the problematic aspects of multilingualism in various dimensions, that is, they address familial, educational, academic, artistic, scientific, historical, professional, and geopolitical challenges.

The Multilingual Challenge

The Multilingual Challenge PDF Author: Ulrike Jessner-Schmid
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 1501500317
Category : Language Arts & Disciplines
Languages : en
Pages : 364

Get Book Here

Book Description
This collection of scholarly articles is the first to address the challenges of multilingualism from a multidisciplinary perspective. The contributors to this volume examine both the beneficial and the problematic aspects of multilingualism in various dimensions, that is, they address familial, educational, academic, artistic, scientific, historical, professional, and geopolitical challenges.

Handbook of Hospitality Marketing Management

Handbook of Hospitality Marketing Management PDF Author: Haemoon Oh
Publisher: Routledge
ISBN: 1136399976
Category : Business & Economics
Languages : en
Pages : 576

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Book Description
This handbook consists of 19 chapters that critically review mainstream hospitality marketing research topics and set directions for future research efforts. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing hospitality marketing research by topic, as well as illustrating how theories and concepts can be applied in the hospitality industry. The depth and coverage of each topic is unprecedented. A must-read for hospitality researchers and educators, students and industry practitioners.

Hospitality

Hospitality PDF Author: Conrad Lashley
Publisher: Elsevier
ISBN: 0080450938
Category : Culture and tourism
Languages : en
Pages : 218

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Book Description
The contributing authors provide tangible evidence of continuing advancement and development of knowledge pertaining to the phenomenon of hospitality. They draw on the richness of social sciences, taking host and guest relations as a means of studying in-group and out-group relations with and between societies.

Tourism Management

Tourism Management PDF Author: Terry V. Liu
Publisher: Nova Publishers
ISBN: 9781600210587
Category : Business & Economics
Languages : en
Pages : 250

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Book Description
Tourism appears to be an industry that anyone can understand, but in reality it is a very complex subject. It is a meeting ground for economics, sociology, anthropology, geography, ecology and national priority issues among other challenges. Issues of employment, prices and contribution to GDP are all a part of the scope of this book, as well. This new volume brings together research on tourism management from around the world.

Micro-Clusters and Networks

Micro-Clusters and Networks PDF Author: Ewen Michael
Publisher: Routledge
ISBN: 1136377980
Category : Business & Economics
Languages : en
Pages : 256

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Book Description
This book introduces a new approach to the analysis and management of growth in small tourism markets for regional and rural locations. It recognizes from the outset that the vast bulk of the tourism industry’s product is delivered by small business enterprises and that many of these are located outside of metropolitan areas. Its central premise is that a myriad of small-scale clusters can provide an effective means to establish a local competitive advantage in tourism activities based on the resources of existing communities. The book brings together contemporary views of the potential of clustering theory to promote development in micro-markets, within the paradigm of competition, to create a new framework for regional development that might serve to enhance the growth of small-scale tourism destinations. Microclusters and Networks provides a theoretical explanation of how and why micro-clusters come about, with chapters by specialist authors to illustrate examples of their practice in the real world; but it goes further to demonstrate not only why they work but also how community members interact to form successful clusters. The incorporation of networking theory provides the means to explain the role of local community interaction in delivering successful social outcomes. The analysis that is provided clearly has applications for many industries beyond the development of rural and regional tourism destinations.

An International Handbook of Tourism Education

An International Handbook of Tourism Education PDF Author: David Airey
Publisher: Routledge
ISBN: 1136429794
Category : Business & Economics
Languages : en
Pages : 539

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Book Description
As tourism matures as an academic subject and the number of tourism higher education providers continues to expand world-wide, there is an increasing interest in its educational aspects. At the same time the development of research into education issues related to tourism means that there is now a developing literature on the subject. This international handbook offers a timely evaluation of the sate of the art of tourism higher education. The book brings together expert contributors from around the world to present current thinking and practice about what is now a major element of education provision world-wide. It is structured round four key themes: - Curriculum - International perspective - Teaching, learning and assessment - Resources, progression and quality Its global survey of tourism education offers a comprehensive basis for comparative review. In addition to setting out the development and current provision of tourism education it also addresses cutting edge issues such PhD education, non-formal education, cultural issues in learning, research and teaching, e-learning and e-assessment. It offers practical advice for the design, delivery, evaluation and resourcing of courses and concludes with a reflective agenda of issues for the future.

Tourism Crises

Tourism Crises PDF Author: Eric Laws
Publisher: Routledge
ISBN: 1136745920
Category : Business & Economics
Languages : en
Pages : 174

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Book Description
Don’t wait until it’s too late to learn how to manage a crisis situation The impact of crises on tourism has increased in the last ten years in response to terrorism, war, health emergencies, and natural disasters. Tourism Crises presents the latest research on crisis management with in-depth analysis of tourism flows and the

Academic Tourism

Academic Tourism PDF Author: João P. Cerdeira Bento
Publisher: Springer Nature
ISBN: 3030572889
Category : Business & Economics
Languages : en
Pages : 196

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Book Description
This book presents the latest knowledge on the still under-researched field of academic tourism, which over the past decade has gained in importance at local and national economic levels as a result of increasing international mobility of students and academic staff in higher education. A wide range of themes are explored from various perspectives, with the focus on Europe. Particular attention is paid to academic tourism demand, expenditure, and economic impact; the relationships between academic tourism and local and regional development, sustainable development, and environmental sustainability; and the importance of academic tourism for the internationalization of higher education and international cooperation and development. Further topics to be considered include the significance of academic tourism for the dynamics of tourism destinations and insights from experimental tourism research. In addition to theoretical chapters and state of the art reviews, readers will find insightful empirical and case studies. The book will be of interest to academics, researchers, students, and practitioners, including policy makers.

Indigenous Tourism

Indigenous Tourism PDF Author: Michelle Aicken
Publisher: Routledge
ISBN: 1136395989
Category : Business & Economics
Languages : en
Pages : 284

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Book Description
In a world characterized by an encroaching homogeneity induced by the growth of multi-national corporations and globalization, the causes of difference accrue new levels of importance. This is as true of tourism as in many other spheres of life – and one cause of differentiation for tourism promotion is the culture of Indigenous Peoples. This offers opportunities for cultural renaissance, income generation and enhanced political empowerment, but equally there are possible costs of creating commodities out of aspects of life that previously possessed spiritual meaning. This book examines these issues from many different perspectives; from those of product design and enhancement; of the aspirations of various minority groupings; and the patterns of displacements that occur – displacements that are not simply spatial but also social and cultural. How can these changes be managed? Case studies and analysis is offered, derived from many parts of the globe including North America, Asia and Australasia. The contributors themselves have, in many instances, worked closely with groups and organizations of Indigenous Peoples and attempt to give voice to their concerns. The book is divided into various themes, each with a separate introduction and commentary. The themes are Visitor Experiences, Who manages Indigenous Cultural Tourism Product, Events and Artifacts, Conceptualisation and Aspiration. In a short final section the silences are noted – each silence representing a potential challenge for future research to build upon the notions and lessons reported in the book. The book is edited by Professor Chris Ryan from New Zealand, and Michelle Aicken of Horwath Asia Pacific.

Handbook of Research on Resident and Tourist Perspectives on Travel Destinations

Handbook of Research on Resident and Tourist Perspectives on Travel Destinations PDF Author: Pinto, Patrícia
Publisher: IGI Global
ISBN: 1799831574
Category : Business & Economics
Languages : en
Pages : 529

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Book Description
Tourism is an economic and social phenomenon that is centered on a tourist’s experience and is dependent on the experiences that are co-created and provided to tourists. Tourism destination managers must understand what tourists perceive as engaging, intense, and memorable in order to remain successful. However, care must also be given to the residents’ perception of local tourism development and how it impacts their community. This is a fundamental aspect for tourism development since host communities that support tourism development tend to be more hospitable with tourists, which influences their satisfaction and loyalty. Moreover, the interaction with residents of host communities is a crucial component of the quality of the tourist experience, contributing to the long-term success and sustainability of destinations. The The Handbook of Research on Resident and Tourist Perspectives on Travel Destinations is a collection of innovative research that examines travel destinations from the resident and tourist perspectives in order to better support and inform the tourism development process and to make the destinations attractive to visitors while at the same time contributing to resident quality of life and happiness. While highlighting topics including sustainable development, hotel management, and customer satisfaction, this book is ideally designed for government officials, tour developers, travel agencies, brand managers, advertising agencies, restaurateurs, public administrators, hotel managers, tourist industry professionals, academicians, researchers, and students.