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Author: Richard Nimijean
Publisher: Routledge
ISBN: 0429631928
Category : History
Languages : en
Pages : 180
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Book Description
After his Liberal Party’s surprise victory in the 2015 federal Canadian election, Justin Trudeau declared that "Canada was back" on the world stage. This comprehensive volume highlights issues in the relationship between articulated visions of Canada as a global actor, nation branding and domestic politics, noting the dangers of the politicization of the branding of Canada. It also provides the political context for thinking about ‘Brand Canada’ in the Trudeau era. The authors explore the Trudeau government’s embrace of political branding and how it plays out in key areas central to the brand, including: Canada’s relations with Indigenous peoples; social media and digital diplomacy; and the importance of the Arctic region for Canada’s brand, even though it is often ignored by politicians and policymakers. The book asks whether the Trudeau government has lived up to its claim that Canada is back, and highlights the challenges that emerge when governments provide optimistic visions for meaningful transformation, but then do not end up leading meaningful change. This book will be of great interest to students and scholars of political science, particularly those with a focus on Canada. It was originally published as a special issue of Canadian Foreign Policy Journal.
Author: Richard Nimijean
Publisher: Routledge
ISBN: 0429631928
Category : History
Languages : en
Pages : 180
Get Book Here
Book Description
After his Liberal Party’s surprise victory in the 2015 federal Canadian election, Justin Trudeau declared that "Canada was back" on the world stage. This comprehensive volume highlights issues in the relationship between articulated visions of Canada as a global actor, nation branding and domestic politics, noting the dangers of the politicization of the branding of Canada. It also provides the political context for thinking about ‘Brand Canada’ in the Trudeau era. The authors explore the Trudeau government’s embrace of political branding and how it plays out in key areas central to the brand, including: Canada’s relations with Indigenous peoples; social media and digital diplomacy; and the importance of the Arctic region for Canada’s brand, even though it is often ignored by politicians and policymakers. The book asks whether the Trudeau government has lived up to its claim that Canada is back, and highlights the challenges that emerge when governments provide optimistic visions for meaningful transformation, but then do not end up leading meaningful change. This book will be of great interest to students and scholars of political science, particularly those with a focus on Canada. It was originally published as a special issue of Canadian Foreign Policy Journal.
Author: Keith Dinnie
Publisher: Routledge
ISBN: 1000564495
Category : Business & Economics
Languages : en
Pages : 305
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Book Description
Nation Branding: Concepts, Issues, Practice provides a theoretical framework, alongside insightful examples from the practice of nation banding, in which the principles of brand strategy and management are applied to countries globally. This new edition has been comprehensively updated and its influential original framework modified to reflect the very latest changes in the field. It remains an accessible blend of theory and practice rich with international examples and contributions. Updates to this edition: New Academic Perspectives and Practitioner Insights in each chapter Updated and new cases from a broad range of nations and cultures Fresh coverage of online branding and social media New material covering the critical and ethical issues of nation branding, including the limitations Updated references and sources Updated online resources, including PowerPoint slides and Instructor Manual with end-of-chapter discussion points and suggested answers This is an essential introduction to nation branding for students of Marketing, Brand Management, Communications, and Public and International Relations, as well as policy makers looking for a rigorous yet applied approach.
Author: Brian Bow
Publisher: UBC Press
ISBN: 0774863501
Category : Political Science
Languages : en
Pages : 312
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Book Description
Canadian Foreign Policy, as an academic discipline, is in crisis. Despite its value, CFP is often considered a “stale and pale” subfield of political science with an unfashionably state-centred focus. This book asks why. Contributors from both inside and around the field investigate how they came to view themselves as participating in CFP as an academic project – or not – and what that means for both their intellectual trajectory and the development of the field. How were they taught to think about Canada? How does that affect their interpretation of this country’s place in the world? And how do they teach the subject themselves? The thoughtful essays in this nuanced collection shine a light on issues such as the casualization of academic labour, the prospect of Indigenizing the field, and the relationship between study and practice. More broadly, they offer a much-needed assessment of the boundaries, goals, and values of the discipline, and an important guide to its revitalization.
Author: Melissa Aronczyk
Publisher: Oxford University Press
ISBN: 0199752168
Category : Business & Economics
Languages : en
Pages : 243
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Book Description
What happens to the nation when it is reconceived as a brand? How does nation branding change the terms of politics and culture in a globalized world? Branding the Nation offers a unique critical perspective on the power of brands to affect how we think about space, value and identity.
Author: Christopher Kirkey
Publisher: Springer Nature
ISBN: 3030865746
Category : Political Science
Languages : en
Pages : 394
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Book Description
Migration and the impact that immigrants have on Canada is and always has been central to a robust understanding of Canadian identity. However, despite claims that “the world needs more Canada,” Canadians, their governments, and scholars pay much less attention to the estimated 3 million Canadian expatriates who live elsewhere. The Construction of Canadian Identity from Abroad features Canadian scholars who live and work outside Canada (or have recently returned to Canada) and who write and think deeply about identity construction. What happens when that Canadian is a scholar whose teaching, research and scholarship, professional development, and/or community engagement focuses directly on Canada? How does being abroad affect how we interpret Canada? In short, in what ways does “externality” affect how Canadian expat scholars intellectually approach, construct, and identify with Canada? This engaging volume is ideal for university students, scholars, government officials, and the general public.
Author: David Carment
Publisher: Springer Nature
ISBN: 3030706869
Category : Political Science
Languages : en
Pages : 340
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Book Description
In the last two years, Canadian society has been marked by political and ideological turmoil. How does an increasingly divided country engage a world that is itself divided and tumultuous? Political instability has been reinforced by international uncertainty: the COVID-19 pandemic, populism, Black Lives Matter, and the chaotic final year of the Trump presidency that increased tensions between the West, China and Russia. Even with a Biden presidency, these issues will continue to influence Canada’s domestic situation and its ability to engage as an effective global actor. Contributors explore issues that cause or reflect these tensions, such as Canada’s willingness to address pressing crises through multilateralism, including the COVID-19 pandemic. Can Canada forge its own path in a turbulent world?
Author: Karin Aggestam
Publisher: Policy Press
ISBN: 1529239478
Category : Political Science
Languages : en
Pages : 316
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Book Description
How can feminist scholarship advance the field of foreign policy analysis to better understand contemporary foreign policy actions and challenges? This groundbreaking book provides the state-of-the-art in the study of gender, feminisms and foreign policy. Bringing together contributors from around the world, chapters offer new analyses of foreign policy topics, including diplomacy, trade, defence, environment, peacebuilding, disinformation and development assistance. The book advances new theories, concepts and empirical knowledge for the emerging field of feminist foreign policy analysis. The book stands as a vital resource for scholars, students and practitioners seeking to understand and respond to the multifaceted gendered dynamics of global politics.
Author: Kirsten Kozolanka
Publisher: University of Toronto Press
ISBN: 1442669314
Category : Social Science
Languages : en
Pages : 390
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Book Description
Publicity pervades our political and public culture, but little has been written that critically examines the basis of the modern Canadian “publicity state.” This collection is the first to focus on the central themes in the state’s relationship with publicity practices and the “permanent campaign,” the constant search by politicians and their strategists for popular consent. Central to this political popularity contest are publicity tools borrowed from private enterprise, turning political parties into sound bites and party members into consumers. Publicity and the Canadian State is the first sustained study of the contemporary practices of political communication, focusing holistically on the tools of the publicity state and their ideological underpinnings: advertising, public opinion research, marketing, branding, image consulting, and media and information management, as well as related topics such as election law and finance, privacy, think-tank lobbying, and non-election communication campaigns. Bringing together contemporary Canadian analysis by scholars in a number of fields, this collection will be a welcome new resource for academics, public relations and policy professionals, and government communicators at all levels.
Author: Evan H. Potter
Publisher: McGill-Queen's Press - MQUP
ISBN: 0773575820
Category : Business & Economics
Languages : en
Pages : 385
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Book Description
Looking at Canada's public diplomacy abroad through culture, international education, and international broadcasting.
Author: Mathew Hayday
Publisher: University of Toronto Press
ISBN: 1442621540
Category : History
Languages : en
Pages : 461
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Book Description
Holidays are a key to helping us understand the transformation of national, regional, community and ethnic identities. In Celebrating Canada, Matthew Hayday and Raymond Blake situate Canada in an international context as they examine the history and evolution of our national and provincial holidays and annual celebrations. The contributors to this volume examine such holidays as Dominion Day, Victoria Day, Quebec’s Fête Nationale and Canadian Thanksgiving, among many others. They also examine how Canadians celebrate the national days of other countries (like the Fourth of July) and how Dominion Day was observed in the United Kingdom. Drawing heavily on primary source research, and theories of nationalism, identities and invented traditions, the essays in this collection deepen our understanding of how these holidays have influenced the evolution of Canadian identities.
