Author: Richard Strasser
Publisher: Routledge
ISBN: 1135845190
Category : Music
Languages : en
Pages : 234
Book Description
Music Business: The Key Concepts is a comprehensive guide to the terminology commonly used in the music business today. It embraces definitions from a number of relevant fields, including: general business marketing e-commerce intellectual property law economics entrepreneurship In an accessible A-Z format and fully cross-referenced throughout, this book is essential reading for music business students as well as those interested in the music industry.
Music Business: The Key Concepts
Author: Richard Strasser
Publisher: Routledge
ISBN: 1135845190
Category : Music
Languages : en
Pages : 234
Book Description
Music Business: The Key Concepts is a comprehensive guide to the terminology commonly used in the music business today. It embraces definitions from a number of relevant fields, including: general business marketing e-commerce intellectual property law economics entrepreneurship In an accessible A-Z format and fully cross-referenced throughout, this book is essential reading for music business students as well as those interested in the music industry.
Publisher: Routledge
ISBN: 1135845190
Category : Music
Languages : en
Pages : 234
Book Description
Music Business: The Key Concepts is a comprehensive guide to the terminology commonly used in the music business today. It embraces definitions from a number of relevant fields, including: general business marketing e-commerce intellectual property law economics entrepreneurship In an accessible A-Z format and fully cross-referenced throughout, this book is essential reading for music business students as well as those interested in the music industry.
Introduction to Business
Author: Lawrence J. Gitman
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Business: The Key Concepts
Author: Mark Vernon
Publisher: Routledge
ISBN: 1134526229
Category : Business & Economics
Languages : en
Pages : 211
Book Description
Here is a practical guide to the essentials of business. This book provides everything you need to know about the key concepts and terms, from accountability to zero-sum game. Everything from management, economics and finance to marketing, organizational behaviour and operations is covered in just the right amount of detail to make things clear and intelligible. Business: The Key Concepts: * is detailed yet approachable * considers new developments in business, notably eBusiness and contemporary business ethics * covers established subjects, taking an international and strategic perspective that balances theory and practice * suggests specific further reading for many concepts and also includes an extensive bibliography. Whether you're already in business and could do with a handy reference guide, or you're a student needing an introduction to the fundamentals, Business: The Key Concepts is the perfect companion.
Publisher: Routledge
ISBN: 1134526229
Category : Business & Economics
Languages : en
Pages : 211
Book Description
Here is a practical guide to the essentials of business. This book provides everything you need to know about the key concepts and terms, from accountability to zero-sum game. Everything from management, economics and finance to marketing, organizational behaviour and operations is covered in just the right amount of detail to make things clear and intelligible. Business: The Key Concepts: * is detailed yet approachable * considers new developments in business, notably eBusiness and contemporary business ethics * covers established subjects, taking an international and strategic perspective that balances theory and practice * suggests specific further reading for many concepts and also includes an extensive bibliography. Whether you're already in business and could do with a handy reference guide, or you're a student needing an introduction to the fundamentals, Business: The Key Concepts is the perfect companion.
Key Concepts in Marketing
Author: Jim Blythe
Publisher: SAGE
ISBN: 1446200043
Category : Business & Economics
Languages : en
Pages : 233
Book Description
`If you want a clear, well written and authoritative introduction to the ideas and concepts that underpin the marketing discipline, this is the book for you′ - Emeritus Professor Michael J Baker `Each section draws the reader in to the story - the what and why of marketing, and also deals well with how. While it is educational and informing it is also a jolly good read′ - Heather Skinner, Principal Lecturer, Glamorgan Business School The perfect quick reference text for your marketing course, Key Concepts in Marketing introduces and examines the key issues, methods, models and debates that define the field of marketing today. Over 50 essential concepts are covered, including the marketing mix, branding, consumerism, marketing communication and corporate image. Each entries features: - Useful definition box - Summary of the concept - A broader discussion - Examples and illustrations - Key literature references This extremely readable and accessible format provides the reader a wealth of information at their fingertips, and provides a valuable reference to any student of marketing. The SAGE Key Concepts series provides students with accessible and authoritative knowledge of the essential topics in a variety of disciplines. Cross-referenced throughout, the format encourages critical evaluation through understanding. Written by experienced and respected academics, the books are indispensable study aids and guides to comprehension.
Publisher: SAGE
ISBN: 1446200043
Category : Business & Economics
Languages : en
Pages : 233
Book Description
`If you want a clear, well written and authoritative introduction to the ideas and concepts that underpin the marketing discipline, this is the book for you′ - Emeritus Professor Michael J Baker `Each section draws the reader in to the story - the what and why of marketing, and also deals well with how. While it is educational and informing it is also a jolly good read′ - Heather Skinner, Principal Lecturer, Glamorgan Business School The perfect quick reference text for your marketing course, Key Concepts in Marketing introduces and examines the key issues, methods, models and debates that define the field of marketing today. Over 50 essential concepts are covered, including the marketing mix, branding, consumerism, marketing communication and corporate image. Each entries features: - Useful definition box - Summary of the concept - A broader discussion - Examples and illustrations - Key literature references This extremely readable and accessible format provides the reader a wealth of information at their fingertips, and provides a valuable reference to any student of marketing. The SAGE Key Concepts series provides students with accessible and authoritative knowledge of the essential topics in a variety of disciplines. Cross-referenced throughout, the format encourages critical evaluation through understanding. Written by experienced and respected academics, the books are indispensable study aids and guides to comprehension.
Key Concepts in Business Practice
Author: Jonathan Sutherland
Publisher: Bloomsbury Publishing
ISBN: 135031823X
Category : Study Aids
Languages : en
Pages : 353
Book Description
Key Concepts in Business Practice is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what business practice is all about. It will be especially useful as a revision aid.
Publisher: Bloomsbury Publishing
ISBN: 135031823X
Category : Study Aids
Languages : en
Pages : 353
Book Description
Key Concepts in Business Practice is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what business practice is all about. It will be especially useful as a revision aid.
Music Business: The Key Concepts
Author: Richard Strasser
Publisher: Routledge
ISBN: 1135845204
Category : Art
Languages : en
Pages : 209
Book Description
Music Business: The Key Concepts is a comprehensive guide to the terminology commonly used in the music business today. It embraces definitions from a number of relevant fields, including: general business marketing e-commerce intellectual property law economics entrepreneurship In an accessible A-Z format and fully cross-referenced throughout, this book is essential reading for music business students as well as those interested in the music industry.
Publisher: Routledge
ISBN: 1135845204
Category : Art
Languages : en
Pages : 209
Book Description
Music Business: The Key Concepts is a comprehensive guide to the terminology commonly used in the music business today. It embraces definitions from a number of relevant fields, including: general business marketing e-commerce intellectual property law economics entrepreneurship In an accessible A-Z format and fully cross-referenced throughout, this book is essential reading for music business students as well as those interested in the music industry.
Sustainability
Author: Suzanne Benn
Publisher: Routledge
ISBN: 0429663919
Category : Business & Economics
Languages : en
Pages : 173
Book Description
The heightening impact of ecological and societal crises makes sustainability an increasingly urgent imperative, requiring a fundamental shift in how we understand and practice management and business. In this book, the authors set out the key characteristics of sustainability such as its temporal and multilevel effects and highlight the complex array of sustainability risks and opportunities for business and management. Setting business within a systems perspective, the authors outline different sustainability discourses that frame how business responds to the sustainability imperative. They call for the normative and scientific approaches to sustainability to be merged so that a new transdisciplinary approach that brings together the material and relational traditions in sustainability management is developed. Sustainability work is understood as the reframing of tools, technologies, practices and business strategies to respond to the imperative. The book concludes by highlighting dynamic features of the imperative as it is shaped by the urgent need to restore and regenerate social and ecological systems. Sustainability transitions such as the Circular Economy and Net Zero are suggested as inspiration for profound business transformation. By facing the intractable complexity associated with sustainability, this book challenges students and scholars to draw from across the sciences and social sciences to understand, reflect upon and deliver responsible business outcomes in contemporary society.
Publisher: Routledge
ISBN: 0429663919
Category : Business & Economics
Languages : en
Pages : 173
Book Description
The heightening impact of ecological and societal crises makes sustainability an increasingly urgent imperative, requiring a fundamental shift in how we understand and practice management and business. In this book, the authors set out the key characteristics of sustainability such as its temporal and multilevel effects and highlight the complex array of sustainability risks and opportunities for business and management. Setting business within a systems perspective, the authors outline different sustainability discourses that frame how business responds to the sustainability imperative. They call for the normative and scientific approaches to sustainability to be merged so that a new transdisciplinary approach that brings together the material and relational traditions in sustainability management is developed. Sustainability work is understood as the reframing of tools, technologies, practices and business strategies to respond to the imperative. The book concludes by highlighting dynamic features of the imperative as it is shaped by the urgent need to restore and regenerate social and ecological systems. Sustainability transitions such as the Circular Economy and Net Zero are suggested as inspiration for profound business transformation. By facing the intractable complexity associated with sustainability, this book challenges students and scholars to draw from across the sciences and social sciences to understand, reflect upon and deliver responsible business outcomes in contemporary society.
Key Concepts in Operations Management
Author: Michel Leseure
Publisher: SAGE
ISBN: 1446243524
Category : Business & Economics
Languages : en
Pages : 314
Book Description
Key Concepts in Operations Management introduces a selection of key concepts and techniques in the field. Concise, informative and contemporary, with consideration given to explaining the principles of the topic, as well as the relevant debates and literature, the book contains over 50 concept entries including: Operations Strategy, Managing Innovation, Process Modeling, New Product Development, Forecasting, Planning and Control, Supply Chain Management, Risk Management and many more.
Publisher: SAGE
ISBN: 1446243524
Category : Business & Economics
Languages : en
Pages : 314
Book Description
Key Concepts in Operations Management introduces a selection of key concepts and techniques in the field. Concise, informative and contemporary, with consideration given to explaining the principles of the topic, as well as the relevant debates and literature, the book contains over 50 concept entries including: Operations Strategy, Managing Innovation, Process Modeling, New Product Development, Forecasting, Planning and Control, Supply Chain Management, Risk Management and many more.
Key Concepts in Organization Theory
Author: Ann L Cunliffe
Publisher: SAGE
ISBN: 1446290026
Category : Business & Economics
Languages : en
Pages : 194
Book Description
From agency theory to power and politics, this indispensable guide to the key concepts of organization theory is your compass as you navigate through the often complex and abstract theories about the design and functioning of organizations. Designed to complement and elucidate your textbook or reading list, as well as introduce you to concepts that some courses neglect, this historical and interdisciplinary account of the field: - Helps you understand the basics of organization theory - Allows you to check your understanding of specific concepts - Fills in any gaps left by your course reading, and - Is a powerful revision tool Each entry is consistently structured, providing a definition of the concept and why it′s important to theory and practice, followed by a summary of current debates and a list of further reading. This companion will provide you with the nuts and bolts of an understanding that will serve you not just in your organization studies course, but throughout your degree and beyond. Key concepts include: agency theory; business strategy; corporate governance; decision making; environmental uncertainty; globalization; industrial democracy; organizational change; stakeholder theory; storytelling and narrative research; technology and organization structure.
Publisher: SAGE
ISBN: 1446290026
Category : Business & Economics
Languages : en
Pages : 194
Book Description
From agency theory to power and politics, this indispensable guide to the key concepts of organization theory is your compass as you navigate through the often complex and abstract theories about the design and functioning of organizations. Designed to complement and elucidate your textbook or reading list, as well as introduce you to concepts that some courses neglect, this historical and interdisciplinary account of the field: - Helps you understand the basics of organization theory - Allows you to check your understanding of specific concepts - Fills in any gaps left by your course reading, and - Is a powerful revision tool Each entry is consistently structured, providing a definition of the concept and why it′s important to theory and practice, followed by a summary of current debates and a list of further reading. This companion will provide you with the nuts and bolts of an understanding that will serve you not just in your organization studies course, but throughout your degree and beyond. Key concepts include: agency theory; business strategy; corporate governance; decision making; environmental uncertainty; globalization; industrial democracy; organizational change; stakeholder theory; storytelling and narrative research; technology and organization structure.
Power
Author: Reinoud Bosch
Publisher: Routledge
ISBN: 9781003034100
Category : Business & Economics
Languages : en
Pages : 10
Book Description
"Power plays a central role in business and management. But what is power exactly, and what are key elements of this concept? Defining power as relative ability, this book discusses structures of power, individual power, the exercise of power, strategy, and collective power. While discussing these key components, ideas of important thinkers about power, from Plato to Foucault, Weber to Lukes, Machiavelli to Kahneman, Sun to Kotter, and Barnard to Clegg, are discussed and interpretively categorized into a toolbox of conceptual elements - what Blumer referred to as sensitizing concepts. This toolbox of sensitizing concepts allows the selection of those elements of the concept of power that provide the most constructive and effective practical understanding in particular situations. The core message behind the discussion is that knowledge of key components of the concept of power is empowering. It is empowering to learn about aspects of structures of power, individual power, the exercise of power, strategy, and collective power. Understanding such conceptual components empowers students, researchers, practitioners, and other readers to use their understanding in interpreting, theorizing about, and dealing with the complexities of power in their particular situations - without tying them to any preconceived general theories about power"--
Publisher: Routledge
ISBN: 9781003034100
Category : Business & Economics
Languages : en
Pages : 10
Book Description
"Power plays a central role in business and management. But what is power exactly, and what are key elements of this concept? Defining power as relative ability, this book discusses structures of power, individual power, the exercise of power, strategy, and collective power. While discussing these key components, ideas of important thinkers about power, from Plato to Foucault, Weber to Lukes, Machiavelli to Kahneman, Sun to Kotter, and Barnard to Clegg, are discussed and interpretively categorized into a toolbox of conceptual elements - what Blumer referred to as sensitizing concepts. This toolbox of sensitizing concepts allows the selection of those elements of the concept of power that provide the most constructive and effective practical understanding in particular situations. The core message behind the discussion is that knowledge of key components of the concept of power is empowering. It is empowering to learn about aspects of structures of power, individual power, the exercise of power, strategy, and collective power. Understanding such conceptual components empowers students, researchers, practitioners, and other readers to use their understanding in interpreting, theorizing about, and dealing with the complexities of power in their particular situations - without tying them to any preconceived general theories about power"--