Author: Jonathan Groucutt
Publisher: Bloomsbury Publishing
ISBN: 1137061499
Category : Study Aids
Languages : en
Pages : 229
Get Book Here
Book Description
This is a practical guide for those studying business and management-related subjects at undergraduate level. Written in an engaging and clear style, the book helps students prepare effectively for assignments, presentations, examinations and dissertations, encompassing both business studies and the real workings of business.
Author: Sam Parker
Publisher: Sourcebooks, Inc.
ISBN: 1728225426
Category : Self-Help
Languages : en
Pages : 128
Get Book Here
Book Description
A captivating 1-hour read on how to adopt a mindset of success both personally and professionally. A classic bestseller—over one million copies sold! For fans of Brené Brown, Angela Duckworth, and Jack Canfield, 212o The Extra Degree, written by expert authors, Mac Anderson and Sam Parker, shows you how to change your life with a simple concept for success: At 211o, water is hot. At 212o, it boils. And with boiling water comes steam. And steam can power a locomotive. That one extra degree makes all the difference and will separate the good from the great. The 212o concept is vividly illustrated for every aspect of your life through powerful stories that will inspire and motivate yourself or your team to the next level of success. Learn how extraordinary results can begin with one small change and lead to maximum achievement. The perfect gift for teachers, corporate events, or even training, this classic title has been beautifully redesigned in a hardcover gift book format that is meant to be shared!
Author: Rob Fitzpatrick
Publisher: Robfitz Ltd
ISBN: 1492180742
Category : Business & Economics
Languages : en
Pages : 133
Get Book Here
Book Description
The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right . Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.
Author: Jeffrey Selingo
Publisher: Scribner
ISBN: 1982116293
Category : Education
Languages : en
Pages : 336
Get Book Here
Book Description
From award-winning higher education journalist and New York Times bestselling author Jeffrey Selingo comes a revealing look from inside the admissions office—one that identifies surprising strategies that will aid in the college search. Getting into a top-ranked college has never seemed more impossible, with acceptance rates at some elite universities dipping into the single digits. In Who Gets In and Why, journalist and higher education expert Jeffrey Selingo dispels entrenched notions of how to compete and win at the admissions game, and reveals that teenagers and parents have much to gain by broadening their notion of what qualifies as a “good college.” Hint: it’s not all about the sticker on the car window. Selingo, who was embedded in three different admissions offices—a selective private university, a leading liberal arts college, and a flagship public campus—closely observed gatekeepers as they made their often agonizing and sometimes life-changing decisions. He also followed select students and their parents, and he traveled around the country meeting with high school counselors, marketers, behind-the-scenes consultants, and college rankers. While many have long believed that admissions is merit-based, rewarding the best students, Who Gets In and Why presents a more complicated truth, showing that “who gets in” is frequently more about the college’s agenda than the applicant. In a world where thousands of equally qualified students vie for a fixed number of spots at elite institutions, admissions officers often make split-second decisions based on a variety of factors—like diversity, money, and, ultimately, whether a student will enroll if accepted. One of the most insightful books ever about “getting in” and what higher education has become, Who Gets In and Why not only provides an unusually intimate look at how admissions decisions get made, but guides prospective students on how to honestly assess their strengths and match with the schools that will best serve their interests.
Author: Keith J. Cunningham
Publisher:
ISBN: 9780984659258
Category :
Languages : en
Pages :
Get Book Here
Book Description
Author: Bob Cory
Publisher:
ISBN: 9780992810207
Category : Artificial intelligence
Languages : en
Pages : 220
Get Book Here
Book Description
Author: Carl J. Schramm
Publisher: Simon and Schuster
ISBN: 1476794367
Category : Business & Economics
Languages : en
Pages : 288
Get Book Here
Book Description
Business startup advice from the former president of the Ewing Marion Kaufmann Foundation and cofounder of Global Entrepreneurship Week and StartUp America, this “thoughtful study of ‘how businesses really start, grow, and prosper’...dispels quite a few business myths along the way” (Publishers Weekly). Carl Schramm, the man described by The Economist as “The Evangelist of Entrepreneurship,” has written a myth-busting guide packed with tools and techniques to help you get your big idea off the ground. Schramm believes that entrepreneurship has been misrepresented by the media, business books, university programs, and MBA courses. For example, despite the emphasis on the business plan in most business schools, some of the most successful companies in history—Apple, Microsoft, Google, Facebook, and hundreds of others—achieved success before they ever had a business plan. Burn the Business Plan punctures the myth of the cool, tech-savvy twenty-something entrepreneur with nothing to lose and venture capital to burn. In fact most people who start businesses are juggling careers and mortgages just like you. The average entrepreneur is actually thirty-nine years old, and the success rate of entrepreneurs over forty is five times higher than that of those under age thirty. Entrepreneurs who come out of the corporate world often have discovered a need for a product or service and have valuable contacts to help them get started. Filled with stories of successful entrepreneurs who drew on real-life experience rather than academic coursework, Burn the Business Plan is the guide to starting and running a business that will actually work for the rest of us.
Author: Blake Boles
Publisher: Tells Peak Press
ISBN: 0986011908
Category : Education
Languages : en
Pages : 160
Get Book Here
Book Description
Do you need college in order to be taken seriously and earn a real living? Conventional wisdom says yes. But true success relies upon self-knowledge and entrepreneurship: two qualities that you can obtain effectively and inexpensively without traditional college. Better Than College provides the step-by-step guidance and inspiration necessary to design your own higher education. This book teaches you how to find community, stay on track, and get hired or start your own venture, all without a four-year degree. Curious college students will learn to think clearly about their motivations, plan a gap year, or navigate life after school. And Better Than College will show parents how self-directed learning can lead to a lifetime of achievement-no expensive institution required.
Author: Josh Kaufman
Publisher: Penguin
ISBN: 1101446080
Category : Business & Economics
Languages : en
Pages : 422
Get Book Here
Book Description
Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle management to find out how business really works. Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and concisely to people at all stages of their careers. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. In The Personal MBA, he shares the essentials of sales, marketing, negotiation, strategy, and much more. True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experiences they need to succeed. Read this book and in one week you will learn the principles it takes most people a lifetime to master.
Author: Guy Kawasaki
Publisher: Penguin UK
ISBN: 0241972213
Category : Business & Economics
Languages : en
Pages : 254
Get Book Here
Book Description
THE CLASSIC BESTSELLING GUIDE TO LAUNCHING AND MAKING YOUR NEW PRODUCT, SERVICE OR IDEA A SUCCESS. 'The ultimate entrepreneurship handbook' - Arianna Huffington Whether you're an aspiring entrepreneur, small-business owner, intrapreneur, or not-for-profit leader, there's no shortage of advice on topics such as innovating, recruiting, fund raising, and branding. In fact, there are so many books, articles, websites, blogs, webinars, and conferences that many startups focus on the wrong priorities and go broke before they succeed. The Art of the Start 2.0 solves that problem by distilling Guy Kawasaki's decades of experience as one of the most hardworking and irreverent strategists in the business world. Guy understands the seismic changes in business over the last decade: Once-invulnerable market leaders are struggling. Many of the basics of getting established have become easier, cheaper, and more democratic. Business plans are no longer necessary. Social media has replaced PR and advertising as the key method of promotion. Crowdfunding is now a viable alternative to investors. The cloud makes basic infrastructure affordable for almost any new venture. The Art of the Start 2.0 will show you how to effectively deploy all these tools. It will help you master the fundamental challenges that have not changed: building a strong team, creating an awesome product or service, and facing down your competition.
