Brands, Trademarks, and Good Will

Brands, Trademarks, and Good Will PDF Author: Arthur F. Marquette
Publisher:
ISBN:
Category :
Languages : en
Pages : 320

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Book Description

Brands, Trademarks, and Good Will

Brands, Trademarks, and Good Will PDF Author: Arthur F. Marquette
Publisher:
ISBN:
Category :
Languages : en
Pages : 320

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Book Description


Trademarks and Business Goodwill

Trademarks and Business Goodwill PDF Author: Thomas G. Field
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 6

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Book Description


Intellectual Property

Intellectual Property PDF Author: Russell L. Parr
Publisher: John Wiley & Sons
ISBN: 0471724335
Category : Business & Economics
Languages : en
Pages : 890

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Book Description
This book is designed to simplify the process of attaching a dollar amount to intangible assets, be it for licensing, mergers and acquisitions, loan collateral, or investment purposes. It provides practical tools for evaluating the investment aspects of licensing and joint venture decisions, and discusses the legal, tax, and accounting practices and procedures related to such arrangements; examines the business economics of strategies involving intellectual property licensing and joint ventures; and provides analytical models that can be used to determine reasonable royalty rates for licensing and for determining fair equity splits in joint venture arrangements.

Trademarks

Trademarks PDF Author: Tom Blackett
Publisher: Springer
ISBN: 1349147192
Category : Business & Economics
Languages : en
Pages : 150

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Book Description
For many companies, brands are now their most valuable assets - yet there is insufficient knowledge within business in general of legal systems that exist to allow brand owners to protect these assets. Equally, few trademark lawyers fully understand the commercial significance of these legal systems for the success of brand-based businesses. Adopting an interdisciplinary approach, Trademarks divulges the legal enigma to the brand owner, and the business advantage of trademarking to the lawyer, whilst providing a unique insight into all aspects of trademarking for all those fascinated by this channel for success.

Trade Marks and Brands

Trade Marks and Brands PDF Author: Lionel Bently
Publisher: Cambridge University Press
ISBN: 9780521187923
Category : Law
Languages : en
Pages : 0

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Book Description
Developments in trade marks law have called into question a variety of basic features, as well as bolder extensions, of legal protection. Other disciplines can help us think about fundamental issues such as: what is a trade mark? What does it do? What should be the scope of its protection? This volume assembles essays examining trade marks and brands from a multiplicity of fields: from business history, marketing, linguistics, legal history, philosophy, sociology and geography. Each chapter pairs lawyers' and non-lawyers' perspectives, so that each commentator addresses and critiques his or her counterpart's analysis. The perspectives of non-legal fields are intended to enrich legal academics' and practitioners' reflections about trade marks, and to expose lawyers, judges and policy-makers to ideas, concepts and methods that could prove to be of particular importance in the development of positive law.

Moody's Magazine

Moody's Magazine PDF Author: Byron W. Holt
Publisher:
ISBN:
Category : Finance
Languages : en
Pages : 496

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Book Description


Trademark Valuation

Trademark Valuation PDF Author: Gordon V. Smith
Publisher: John Wiley & Sons
ISBN: 111828318X
Category : Law
Languages : en
Pages : 347

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Book Description
A practical and useful resource for valuing trademarks The Second Edition of Trademark Valuation is a fresh presentation of basic valuation principles, together with important recent changes in worldwide financial reporting regulations and an update on the current worldwide legal conditions and litigation situation as they relate to trademarks. A new section discussing issues surrounding valuation of counterfeits and the economic effects of trademark counterfeiting is included in this informative Second Edition. Considers methods to determine the real value of your trademark and exploit its full potential Offers dozens of case studies that illustrate how to apply valuation methods and strategies to real-world situations Communicates complex legal and financial concepts, terms, principles, and practices in plain English Discusses GATT, NAFTA, emerging markets, and other international trademark considerations

Goodwill in Passing Off

Goodwill in Passing Off PDF Author: Ng, Catherine
Publisher: Edward Elgar Publishing
ISBN: 1800887744
Category : Law
Languages : en
Pages : 256

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Book Description
The law of passing off protects traders from a form of misrepresentation that harms their goodwill, and consumers from the market distortion that may result. This carefully-crafted work seeks to delineate two intertwined aspects of goodwill: substantive and structural goodwill. It argues that the law of passing off should focus on protecting structural goodwill, and that this in turn allows traders’ authentic voices to help shape the substantive goodwill to attract custom for them in the marketplace.

Records and Briefs of the United States Supreme Court

Records and Briefs of the United States Supreme Court PDF Author:
Publisher:
ISBN:
Category : Law reports, digests, etc
Languages : en
Pages : 968

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Book Description


Issues in Accounting and Finance

Issues in Accounting and Finance PDF Author: Peter Atrill
Publisher: Routledge
ISBN: 042981450X
Category : Social Science
Languages : en
Pages : 330

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Book Description
First published in 1997, this volume and its contributors take stock of current issues in accounting and finance. Featuring specialists in business, accounting, finance along with Vice Chancellor John Bull, they examine areas including auditors’ decision-making, financial shocks, the European corporate capital structure, GPs, accounting education and professional journals.