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Author: James Edward Perkins
Publisher: Paramount Market Publishing
ISBN: 9780972529037
Category : Business & Economics
Languages : en
Pages : 176
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Book Description
The real competition for Hispanic market share takes place at the local level. Regardless of the nature of your business--retail, convenience stores, banks, supermarkets--if you want to be a successful and profitable player in the Hispanic marketplace, you need to understand the dynamics of the community at the local level. In this ground-breaking book, retail expert, Jim Perkins, offers scores of insight into the mindset and shopping behavior of Hispanic consumers. Discover why a sleek modern store may turn off Hispanic consumers. Learn the importance of diversifying the workforce in your store. Listen in on neighborhood conversations around the simple pleasures of ice cream. Learn about cultural nostalgia, and when and when not to rely on Spanish as an advertising language.
Author: James Edward Perkins
Publisher: Paramount Market Publishing
ISBN: 9780972529037
Category : Business & Economics
Languages : en
Pages : 176
Get Book Here
Book Description
The real competition for Hispanic market share takes place at the local level. Regardless of the nature of your business--retail, convenience stores, banks, supermarkets--if you want to be a successful and profitable player in the Hispanic marketplace, you need to understand the dynamics of the community at the local level. In this ground-breaking book, retail expert, Jim Perkins, offers scores of insight into the mindset and shopping behavior of Hispanic consumers. Discover why a sleek modern store may turn off Hispanic consumers. Learn the importance of diversifying the workforce in your store. Listen in on neighborhood conversations around the simple pleasures of ice cream. Learn about cultural nostalgia, and when and when not to rely on Spanish as an advertising language.
Author: Christian Krohn-Hansen
Publisher: University of Pennsylvania Press
ISBN: 0812207548
Category : Social Science
Languages : en
Pages : 322
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Book Description
Large-scale emigration from the Dominican Republic began in the early 1960s, with most Dominicans settling in New York City. Since then the growth of the city's Dominican population has been staggering, now accounting for around 7 percent of the total populace. How have Dominicans influenced New York City? And, conversely, how has the move to New York affected their lives? In Making New York Dominican, Christian Krohn-Hansen considers these questions through an exploration of Dominican immigrants' economic and political practices and through their constructions of identity and belonging. Krohn-Hansen focuses especially on Dominicans in the small business sector, in particular the bodega and supermarket and taxi and black car industries. While studies of immigrant business and entrepreneurship have been predominantly quantitative, using survey data or public statistics, this work employs business ethnography to demonstrate how Dominican enterprises work, how people find economic openings, and how Dominicans who own small commercial ventures have formed political associations to promote and defend their interests. The study shows convincingly how Dominican businesses over the past three decades have made a substantial mark on New York neighborhoods and the city's political economy. Making New York Dominican is not about a Dominican enclave or a parallel sociocultural universe. It is instead about connections—between Dominican New Yorkers' economic and political practices and ways of thinking and the much larger historical, political, economic, and cultural field within which they operate. Throughout, Krohn-Hansen underscores that it is crucial to analyze four sets of processes: the immigrants' forms of work, their everyday life, their modes of participation in political life, and their negotiation and building of identities. Making New York Dominican offers an original and significant contribution to the scholarship on immigration, the Latinization of New York, and contemporary forms of globalization.
Author: Charles Reginald Enock
Publisher:
ISBN:
Category : Ecuador
Languages : en
Pages : 468
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Book Description
Author: Karen Dubinsky
Publisher: Between the Lines
ISBN: 1771132701
Category : Biography & Autobiography
Languages : en
Pages : 160
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Book Description
Author: Michele Laraia
Publisher: Woodhead Publishing
ISBN: 008102875X
Category : Technology & Engineering
Languages : en
Pages : 396
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Book Description
Beyond Decommissioning: The Reuse and Redevelopment of Nuclear Installations presents the most up-to-date research and guidance on the reuse and redevelopment of nuclear plants and sites. Consultant Michele Laraia extensively builds upon experience from the redevelopment of non-nuclear industrial sites, a technical field that has considerably predated nuclear applications, to help the reader gain a very thorough and practical understanding of the redevelopment opportunities for decommissioned nuclear sites. Laraia emphasizes the socioeconomic and financial benefits from very early planning for site reuse, including how to manage the decommissioning transition, anticipate financial issues, and effectively utilize available resources. With an increasing number of decommissioning projects being conducted worldwide, it is critical that knowledge gained by experts with hands-on experience is passed on to the younger generation of nuclear professionals. Besides, this book describes the experiences of non-nuclear organizations that have reutilized the human, financial, and physical site assets, with adaptations, for a new productive mission, making it a key reference for all parties associated with nuclear operation and decommissioning. Those responsible for nuclear operation and decommissioning are encouraged to incorporate site reuse within an integrated, beginning-to-end view of their projects. The book also appeals to nuclear regulators as it highlights more opportunities to complete nuclear decommissioning safely, speedily, and in the best interests of all concerned parties. - Includes lessons learned from worldwide case studies of reuse and repurposing of nuclear plants from both the nuclear and non-nuclear industries - Provides practical guidance on a broad-spectrum of factors and opportunities for nuclear decommissioning - Identifies the roles and responsibilities of parties involved, including nuclear operators, regulators and authorities, land planners and environmentalists
Author: Commercial Museum (Philadelphia, Pa.)
Publisher:
ISBN:
Category : South America
Languages : en
Pages : 328
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Book Description
Author: Bertram C. Bruce
Publisher: Rowman & Littlefield
ISBN: 1475867131
Category : Education
Languages : en
Pages : 225
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Book Description
The book asks readers to adopt a critical and comprehensive view of education (pre-K to lifelong learning) as existing both within classroom walls, and in the surrounding world, including communities and workplaces. It presents an integrated view of online learning, community schools, communiversities, and learning through work. Our educational systems are organized in ways that make this integration difficult. We have elaborate systems of formal instruction––academies, schools, universities, and training institutes––all to facilitate learning within the walls. At the same time we have ample opportunities for learning in the wild. Unfortunately these systems diverge to the point that they do little to support learning that allows us to draw from both of the realms of knowledge. But it is possible to bring together learning within the walls with that beyond the walls. Moreover it is crucial to make these connections in the world of today. In order to bring together the classroom and daily life we need an educational system that does that as well.The book provides a coherent account of how schooling can and should relate to learning beyond the classroom walls.
Author: Susana Porras
Publisher: Wipf and Stock Publishers
ISBN: 1725287609
Category : Poetry
Languages : en
Pages : 90
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Book Description
Susana Porras’s journey over the Camino de Santiago with her seventy-three-year-old father was a life-changing journey filled with awe-inspiring scenery, spiritual awakening, and lots of café con leche. Come with them as they travel physically, spiritually, and historically along this five-hundred-mile Camino. Take in the scenery, learn about its thousand-year history of clerics and kings, and of course, don’t forget to stop and savor the tortillas.
Author: Mark Oldman
Publisher: W. W. Norton & Company
ISBN: 0393334848
Category : Cooking
Languages : en
Pages : 335
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Book Description
PBS wine guru Oldman quenches the universal thirst for the affordable gems coveted by insiders.
Author: Ludger Mees
Publisher: Taylor & Francis
ISBN: 1000625176
Category : Business & Economics
Languages : en
Pages : 228
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Book Description
The History of Rioja Wine offers an informative, chronological and in-depth account of Rioja wine from the mid-nineteenth century to the present. This book illuminates the fascinating and largely unknown success story of Rioja wine. Drawing on illustrative sources, the volume traces the economic, social, cultural and political evolution of Rioja wine from the 1850s to the present day, concluding with a reflection on the lesson its appealing success story offers to any lover of history and wine. The book is adorned with historical photographs throughout, the majority previously unpublished. An ideal companion both for students interested in Spanish history and wine enthusiasts more generally, this volume offers readers the opportunity to uncork the secrets of Rioja’s wine.
