Basics Typography 02: Using Type PDF Download
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Author: Michael Harkins
Publisher: A&C Black
ISBN: 2940411557
Category : Design
Languages : en
Pages : 186
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Book Description
Using Type outlines the principles of typography and shows examples of historically important work as well as that of contemporary practice.
Author: Michael Harkins
Publisher: A&C Black
ISBN: 2940411557
Category : Design
Languages : en
Pages : 186
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Book Description
Using Type outlines the principles of typography and shows examples of historically important work as well as that of contemporary practice.
Author: Ina Saltz
Publisher: Rockport Publishers
ISBN: 1631596489
Category : Design
Languages : en
Pages : 208
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Book Description
Typography Essentials: 100 Design Principles for Working with Type is a practical, hands-on resource that distills and organizes the many complex issues surrounding the effective use of typography. An essential reference for designers since 2009, Typography Essentials is now completely refreshed with updated text, new graphics and photos, and a whole new look. Divided into four sections—The Letter, The Word, The Paragraph, and The Page—the text is concise, compact, and easy to reference. Each of the 100 principles, which cover all practical aspects of designing with type, has an explanation and inspiring visual examples drawn from international books, magazines, posters, and more. Typography Essentials is for designers of every medium in which type plays a major role, and is organized and designed to make the process enjoyable and entertaining, as well as instructional.
Author: Michael Harkins
Publisher: AVA Publishing
ISBN: 9782940411825
Category : Design
Languages : en
Pages : 0
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Book Description
Whether you specialize in typography as a subject in itself or use type within your graphic or communication designs, understanding more about what type is and how it works will inform your practice and improve your work. If you want to know more about the difference between Bodoni and Bembo; why Arial is not the same as Helvetica and what alternatives to consider; what types to respect and what types to avoid, then you will discover the answers here. This book is about looking closer at what most take for granted. Once hooked, you will never see type in the same way again.
Author: Matthias Hillner
Publisher: AVA Publishing
ISBN: 294037399X
Category : Art
Languages : en
Pages : 187
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Book Description
Basics Typography: Virtual Typography addresses a fundamentally new form of typographical communication. The book explores the visual arrangement of words and letters in the context of multimedia. Here, this arrangement is not simply a spatial positioning of text information it is also bound by time. The increasing use of moving, virtual type can help to harmonise this time-based presentation of words on screen. The book touches on work from a variety of designers, including Channel 4 and Pentagram Design. This will provide an excellent introduction to the latest methods in typographical and visual communication.
Author: James Craig
Publisher:
ISBN:
Category : Layout (Printing)
Languages : en
Pages : 175
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Book Description
Author: Gavin Ambrose
Publisher: A&C Black
ISBN: 294041176X
Category : Design
Languages : en
Pages : 202
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Book Description
Introduces the fundamental principles of typographic theory and practice. This title offers an essential guide to the subject of typography and its role within graphic design.
Author: Alex White
Publisher: W. W. Norton & Company
ISBN: 9780393730340
Category : Architecture
Languages : en
Pages : 216
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Book Description
Organized by type application - text, headlines, subheadings, breakouts, captions and five more categories - this work provides information for designers and editors that can be applied to all print and non-print media. Alex White has dissected typography into its most logical components, basing his approach on more than 15 years of teaching designing and lecturing.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages :
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Book Description
Basics Typography: Virtual Typography addresses a fundamentally new way of typographical communication. The book explores the visual interpretation of verbal language and reveals how virtual typography can help in the presentation of words, and avoid misinterpretation, by including type in an image.
Author: Paul Harris
Publisher: Bloomsbury Publishing
ISBN: 1474225284
Category : Design
Languages : en
Pages : 201
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Book Description
-Typography is the means by which a written idea is given a visual form. Effective use of typography can produce a neutral effect or rouse the passions, symbolise artistic, political or philosophical movements, or express the personality of a person or organization. This book aims to impart a comprehensive understanding of typography, to explore its history, theory and practice. Aimed at both students and practising designers, it provides a thorough examination of how typography informs other aspects of creative design---
Author: Saul Carliner
Publisher: Association for Talent Development
ISBN: 1607285002
Category : Business & Economics
Languages : en
Pages : 233
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Book Description
If you are designing a training program for the first time, this practical book is for you. Part of ATD’s Training Basics series, it zeroes in on how to design successful training for the face-to-face or virtual classroom. It also serves as a guide for developing self-study training programs, such as online tutorials and workbooks. Internationally renowned workplace learning expert and educator Saul Carliner not only delves into the analysis and evaluation phases of training design—where most books stop—but also gives prominence to core competencies like materials development, marketing, and administration. Updated to reflect changes in training practices, this second edition helps instructional designers hone key training skills. Major additions include guidance on live virtual and online tutorials, completely new training programs, and tips for how to adjust design practice when working under stringent conditions. In this book you will learn: Best practices for designing and developing training programs in the real world. Tactics to successfully launch and run training programs you’ve designed. How to adjust design practices along three tiers of effort in platinum, silver, and bronze scenarios.
