Author: McCarthy
Publisher: Irwin Professional Publishing
ISBN: 9780256207897
Category :
Languages : en
Pages :
Book Description
Basic Marketing/95-96 Applications
Author: McCarthy
Publisher: Irwin Professional Publishing
ISBN: 9780256207897
Category :
Languages : en
Pages :
Book Description
Publisher: Irwin Professional Publishing
ISBN: 9780256207897
Category :
Languages : en
Pages :
Book Description
Applications in Basic Marketing 95-96
Author: McCarthy
Publisher: Irwin Professional Publishing
ISBN: 9780256188370
Category :
Languages : en
Pages :
Book Description
Publisher: Irwin Professional Publishing
ISBN: 9780256188370
Category :
Languages : en
Pages :
Book Description
Basic Marketing/Learning Aid/95-96 Applications
Author: McCarthy
Publisher: Irwin Professional Publishing
ISBN: 9780256235852
Category :
Languages : en
Pages :
Book Description
Publisher: Irwin Professional Publishing
ISBN: 9780256235852
Category :
Languages : en
Pages :
Book Description
Applications in Basic Marketing
Author: William D. Perreault, Jr.
Publisher: McGraw-Hill Companies
ISBN: 9780075610298
Category : Business & Economics
Languages : en
Pages : 242
Book Description
Publisher: McGraw-Hill Companies
ISBN: 9780075610298
Category : Business & Economics
Languages : en
Pages : 242
Book Description
Applications in Basic Marketing
Author: Edmund Jerome McCarthy
Publisher: Irwin Professional Publishing
ISBN: 9780256085860
Category :
Languages : en
Pages : 218
Book Description
Publisher: Irwin Professional Publishing
ISBN: 9780256085860
Category :
Languages : en
Pages : 218
Book Description
Applications of Basic Marketing 94-95
Author: McCarthy
Publisher: Irwin Professional Publishing
ISBN: 9780256166453
Category :
Languages : en
Pages :
Book Description
Publisher: Irwin Professional Publishing
ISBN: 9780256166453
Category :
Languages : en
Pages :
Book Description
Basic Marketing/Applications in Basic Marketing 1994-1995
Author: E. Jerome McCarthy
Publisher:
ISBN: 9780256166514
Category :
Languages : en
Pages :
Book Description
Publisher:
ISBN: 9780256166514
Category :
Languages : en
Pages :
Book Description
Mastering Market Analytics
Author: Robert Kozielski
Publisher: Emerald Group Publishing
ISBN: 1787432696
Category : Business & Economics
Languages : en
Pages : 443
Book Description
In Mastering Market Analytics, Robert Kozielski presents different measurement systems and marketing activities, along with common mistakes made by organizations and managers in the process of building measurement, and illustrates how to avoid these mistakes.
Publisher: Emerald Group Publishing
ISBN: 1787432696
Category : Business & Economics
Languages : en
Pages : 443
Book Description
In Mastering Market Analytics, Robert Kozielski presents different measurement systems and marketing activities, along with common mistakes made by organizations and managers in the process of building measurement, and illustrates how to avoid these mistakes.
FCC Record
Author: United States. Federal Communications Commission
Publisher:
ISBN:
Category : Telecommunication
Languages : en
Pages : 630
Book Description
Publisher:
ISBN:
Category : Telecommunication
Languages : en
Pages : 630
Book Description
Essential Law for Marketers
Author: Ardi Kolah
Publisher: Kogan Page Publishers
ISBN: 0749464518
Category : Business & Economics
Languages : en
Pages : 376
Book Description
Essential Law for Marketers doesn't assume any prior knowledge and has been designed to make UK and EU laws and regulations accessible for marketers at all levels. Jargon-free and easy to follow, it's widely acknowledged by professional bodies and legal experts as a masterful digest of all the main legal principles that need to be understood by sales and marketing professionals working in Europe. Written by one of the world's leading experts of sales and marketing law, this updated second edition of Essential Law for Marketers helps steer the reader through the legal minefield and provides unique strategies for using the law as a sales and marketing weapon in order to achieve competitive advantage. It covers making agreements; making statements in sales and marketing; legal barriers to market entry; legal requirement for sales and marketing activities; direct marketing and direct selling; EU Privacy and Electronic Communications Regulations; sales and price promotions; prize promotions and incentives and sponsorship and hospitality.
Publisher: Kogan Page Publishers
ISBN: 0749464518
Category : Business & Economics
Languages : en
Pages : 376
Book Description
Essential Law for Marketers doesn't assume any prior knowledge and has been designed to make UK and EU laws and regulations accessible for marketers at all levels. Jargon-free and easy to follow, it's widely acknowledged by professional bodies and legal experts as a masterful digest of all the main legal principles that need to be understood by sales and marketing professionals working in Europe. Written by one of the world's leading experts of sales and marketing law, this updated second edition of Essential Law for Marketers helps steer the reader through the legal minefield and provides unique strategies for using the law as a sales and marketing weapon in order to achieve competitive advantage. It covers making agreements; making statements in sales and marketing; legal barriers to market entry; legal requirement for sales and marketing activities; direct marketing and direct selling; EU Privacy and Electronic Communications Regulations; sales and price promotions; prize promotions and incentives and sponsorship and hospitality.