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Author: Joe S. Bain
Publisher:
ISBN: 9780674188020
Category :
Languages : en
Pages : 339
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Book Description
Author: Joe S. Bain
Publisher:
ISBN: 9780674188020
Category :
Languages : en
Pages : 339
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Book Description
Author: George S. Yip
Publisher: Free Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 258
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Book Description
Author: M. Joseph Sirgy
Publisher: Springer
ISBN: 3319173235
Category : Business & Economics
Languages : en
Pages : 674
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Book Description
This volume includes the full proceedings from the 1993 World Marketing Congress held in Istanbul, Turkey. The focus of the conference and the enclosed papers is on marketing thought and practices from a global perspective. This volume resents papers on various topics including marketing management, marketing strategy, and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Author: P. Gilbert Geroski
Publisher: Taylor & Francis
ISBN: 1136456899
Category : Business & Economics
Languages : en
Pages : 113
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Book Description
This volume discusses crucial issues in the overlap between industrial organization and strategic management.
Author: Fahri Karakaya
Publisher: Praeger
ISBN:
Category : Business & Economics
Languages : en
Pages : 230
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Book Description
This book provides a comprehensive discussion of market entry barriers in both early and late market entry situations. Barriers in consumer as well as industrial markets are compared, and the advantages of creating as well as overcoming entry barriers are examined. The authors also discuss international market entry barriers and how they can be overcome by presenting actual case histories of successful strategies. The vital role of managerial consensus on market entry in the face of entry barriers is explored, and the book concludes with two Appendices that provide detailed market entry simulation exercises for both domestic and international market entry situations.
Author: Tim Hindle
Publisher: John Wiley & Sons
ISBN: 9781846681080
Category : Business & Economics
Languages : en
Pages : 336
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Book Description
Good management is a precious commodity in the corporate world. Guide to Management Ideas and Gurus is a straight-forward manual on the most innovative management ideas and the management gurus who developed them. The earlier edition, Guide to Management Ideas, presented the most significant ideas that continue to underpin business management. This new book builds on those ideas and adds detailed biographies of the people who came up with them-the most influential business thinkers of the past and present. Topics covered include: Active Inertia, Disruptive Technology, Genchi Genbutsu (Japanese for "Go and See for Yourself"), The Halo Effect, The Long Tail, Skunkworks, Tipping Point, Triple Bottom Line, and more. The management gurus covered include: Dale Carnegie, Jim Collins, Stephen Covey, Peter Drucker, Philip Kotler, Michael Porter, Tom Peters, and many others.
Author: C.C.v. Weizsäcker
Publisher: Springer
ISBN:
Category : Business & Economics
Languages : en
Pages : 236
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Book Description
I was originally induced to think about barriers to entry by some re search done for Charles River Associates, Inc., Boston, on behalf of their client IBM Corporation, Armonk, N.Y. After the end of this re search project I continued to work on entry barriers and related is sues of market structure. The results of this effort are reported here. What I present is not a book in the traditional sense of the word. Due to other research and administrative obligations I could not, without substantial delay, present a more finished product. The rapid progress in the field of industrial organisation theory made me fear that my results could become obsolete if I further waited with their publica tion. I hope that the early presentation of a progress report rather than a much later publication of a finished product is not only in my interest but also in the interest of economics.
Author: Lawrence J. Gitman
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455
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Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author: Thando Vilakazi
Publisher:
ISBN: 9780796925893
Category : Barriers to entry (Industrial organization)
Languages : en
Pages : 0
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Book Description
"What does it take for entrepreneurs to be effective competitors? What are the factors affecting entry and participation in sectors where there are historically strong incumbent firms? Opening the South African Economy brings to light the challenges of concentration, inequality and exclusion in different sectors of the South African economy. The book begins with an assessment of the current state of the economy. Detailed case studies then recount the experiences - good and bad - of well-known South African entrant firms in sectors that are critical for facilitating economic growth, including retail, food, fuel, telecommunications, airlines and banking. Important cross-cutting chapters reflect on the role that government policies can play in achieving a more open, inclusive and competitive economy and the use (and misuse) of policy tools such as competition law, black economic empowerment and state procurement. It concludes with a set of concrete recommendations for opening up the South African economy, improved coordination among state institutions and inclusive industrial development."--Back cover
Author: George Norman
Publisher: Edward Elgar Publishing
ISBN: 9781843769149
Category : Industrial organization
Languages : en
Pages : 0
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Book Description
This unique and original Dictionary presents a fully inclusive compilation of foundational concepts, models, methodologies, and applications in the field of industrial organization. It encompasses myriad facets of the topics, from its early days of conception through to modern theoretical and empirical methodologies. The Dictionary balances concise explanation with comprehensive coverage, incorporating concepts such as the structure-conduct-performance paradigm, the development of the theory of the firm, the foundational contributions of game theory and models of strategic interaction. More recent advances in organization theory and managerial economics are also included, as well as current advances in econometrics as applied to industrial organization, and applications to regulation and antitrust analysis. The Dictionary of Industrial Organization will prove an indispensable reference tool for anyone involved with industrial economics at any level, including academics, researchers, students, consultants and practitioners. Contents Introduction Dictionary of Industrial Organization
