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Author: Alison Theaker
Publisher: Routledge
ISBN: 1134369220
Category : Business & Economics
Languages : en
Pages : 377
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Book Description
In this updated edition of the successful Public Relations Handbook, a detailed introduction to the theories and practices of the public relations industry is given. Broad in scope, it; traces the history and development of public relations, explores ethical issues which affect the industry, examines its relationships with politics, lobbying organisations and journalism, assesses its professionalism and regulation, and advises on training and entry into the profession. It includes: interviews with press officers and PR agents about their working practices case studies, examples, press releases and illustrations from a range of campaigns including Railtrack, Marks and Spencer, Guinness and the Metropolitan Police specialist chapters on financial public relations, global PR, business ethics, on-line promotion and the challenges of new technology over twenty illustrations from recent PR campaigns. In this revised and updated practical text, Alison Theaker successfully combines theoretical and organisational frameworks for studying public relations with examples of how the industry works in practice.
Author: Alison Theaker
Publisher: Routledge
ISBN: 1134369220
Category : Business & Economics
Languages : en
Pages : 377
Get Book Here
Book Description
In this updated edition of the successful Public Relations Handbook, a detailed introduction to the theories and practices of the public relations industry is given. Broad in scope, it; traces the history and development of public relations, explores ethical issues which affect the industry, examines its relationships with politics, lobbying organisations and journalism, assesses its professionalism and regulation, and advises on training and entry into the profession. It includes: interviews with press officers and PR agents about their working practices case studies, examples, press releases and illustrations from a range of campaigns including Railtrack, Marks and Spencer, Guinness and the Metropolitan Police specialist chapters on financial public relations, global PR, business ethics, on-line promotion and the challenges of new technology over twenty illustrations from recent PR campaigns. In this revised and updated practical text, Alison Theaker successfully combines theoretical and organisational frameworks for studying public relations with examples of how the industry works in practice.
Author: E. F. Benson
Publisher:
ISBN: 9781473314962
Category : History
Languages : en
Pages : 320
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Book Description
This book's pages contains the classic account of Queen Victoria's daughters by E. F. Benson. Using sources such letters and other writings Benson provides an immensely interesting insight into each of Victoria's daughters and their relationships with their mother and their royalty. Ben was a prolific writer of his time producing over 90 works. Queen Victoria's Daughters was first published in 1938 and is here republished with an introductory biography of the author.
Author: Seymour de Ricci
Publisher:
ISBN:
Category : Libraries
Languages : en
Pages :
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Book Description
Author: Julian Hastings Granbery
Publisher:
ISBN:
Category : Virginia
Languages : en
Pages : 378
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Book Description
A history of the Granbery and allied families.
Author: George Blundell Longstaff
Publisher:
ISBN:
Category : Langstaff family
Languages : en
Pages : 762
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Book Description
Author: David Goodway
Publisher: Liverpool University Press
ISBN: 1846310253
Category : Literary Criticism
Languages : en
Pages : 414
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Book Description
From William Morris to Oscar Wilde to George Orwell left-libertarian thought has long been an important but neglected part of British cultural and political history. This work seeks to recover that indigenous anarchist tradition. It argues that a recovered anarchist tradition could be a touchstone for contemporary political radicals.
Author: Gavin Holman
Publisher: Gavin Holman
ISBN:
Category :
Languages : en
Pages : 290
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Book Description
Of the many brass bands that have flourished in Britain and Ireland over the last 200 years very few have documented records covering their history. This directory is an attempt to collect together information about such bands and make it available to all. Over 19,600 bands are recorded here, with some 10,600 additional cross references for alternative or previous names. This volume supersedes the earlier “British Brass Bands – a Historical Directory” (2016) and includes some 1,400 bands from the island of Ireland. A separate work is in preparation covering brass bands beyond the British Isles. A separate appendix lists the brass bands in each county
Author: Sir Walter Raleigh
Publisher:
ISBN:
Category : America
Languages : en
Pages : 202
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Book Description
Author:
Publisher:
ISBN:
Category : Benedictine movement (Anglican Communion)
Languages : en
Pages : 562
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Book Description
Author: B. Nightingale
Publisher: Wrangell-Rokassowsky Press
ISBN: 1409716899
Category : History
Languages : en
Pages : 368
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Book Description
Many of the earliest books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. We are republishing these classic works in affordable, high quality, modern editions, using the original text and artwork.
