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Author: Nico F. Benschop
Publisher: Springer Science & Business Media
ISBN: 1402098286
Category : Computers
Languages : en
Pages : 182
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Book Description
Associative Digital Network Theory is intended for researchers at industrial laboratories, teachers and students at technical universities, in electrical engineering, computer science and applied mathematics departments, interested in new developments of modeling and designing digital networks (DN: state machines, sequential and combinational logic) in general, as a combined math/engineering discipline. As background an undergraduate level of modern applied algebra (Birkhoff-Bartee: Modern Applied Algebra - 1970, and Hartmanis-Stearns: Algebraic Structure of Sequential Machines - 1970) will suffice. Essential concepts and their engineering interpretation are introduced in a practical fashion with examples. The motivation in essence is: the importance of the unifying associative algebra of function composition (viz. semigoup theory) for the practical characterisation of the three main functions in computers, namely sequential logic (state-machines), arithmetic and combinational (Boolean) logic.
Author: Nico F. Benschop
Publisher: Springer Science & Business Media
ISBN: 1402098286
Category : Computers
Languages : en
Pages : 182
Get Book Here
Book Description
Associative Digital Network Theory is intended for researchers at industrial laboratories, teachers and students at technical universities, in electrical engineering, computer science and applied mathematics departments, interested in new developments of modeling and designing digital networks (DN: state machines, sequential and combinational logic) in general, as a combined math/engineering discipline. As background an undergraduate level of modern applied algebra (Birkhoff-Bartee: Modern Applied Algebra - 1970, and Hartmanis-Stearns: Algebraic Structure of Sequential Machines - 1970) will suffice. Essential concepts and their engineering interpretation are introduced in a practical fashion with examples. The motivation in essence is: the importance of the unifying associative algebra of function composition (viz. semigoup theory) for the practical characterisation of the three main functions in computers, namely sequential logic (state-machines), arithmetic and combinational (Boolean) logic.
Author: T C Melewar
Publisher: Routledge
ISBN: 1000382214
Category : Business & Economics
Languages : en
Pages : 399
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Book Description
Brands – corporate, products, service – today are collectively defined by their customers, deriving from personal experiences and word of mouth. This book acts as a forum for examining current and future trends in corporate branding, identity, image and reputation. Recognising the complexity and plurality at the heart of the corporate branding discipline, this book fills a gap in the literature by posing a number of original research questions on the intrinsic nature of corporate branding ideas from corporate (external) and organisation (internal) identity perspectives as they relate to brand management, corporate reputation, marketing communications, social media, smart technology, experiential and sensory marketing. It incorporates current thinking and developments by both multidisciplinary academics and practitioners, combining a comprehensive theoretical foundation with practical insights. The text will serve as an important resource for the marketing, identity and brand practitioners requiring more than anecdotal evidence on the structure and operation of stakeholders communication in different geographical areas. It determines current practices and researches in diverse areas, regions and commercial and non-commercial sectors across the world. The book provides scholars, researchers and postgraduate students in business and marketing with a comprehensive treatment of the nature of relationships between companies, brands and stakeholders in different areas and regions of the world.
Author: José Luís Reis
Publisher: Springer Nature
ISBN: 9811692726
Category : Technology & Engineering
Languages : en
Pages : 715
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Book Description
This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2021), held at University of La Laguna, Tenerife, Spain, during December 2–4, 2021. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.
Author: David Easley
Publisher: Cambridge University Press
ISBN: 1139490303
Category : Computers
Languages : en
Pages : 745
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Book Description
Are all film stars linked to Kevin Bacon? Why do the stock markets rise and fall sharply on the strength of a vague rumour? How does gossip spread so quickly? Are we all related through six degrees of separation? There is a growing awareness of the complex networks that pervade modern society. We see them in the rapid growth of the internet, the ease of global communication, the swift spread of news and information, and in the way epidemics and financial crises develop with startling speed and intensity. This introductory book on the new science of networks takes an interdisciplinary approach, using economics, sociology, computing, information science and applied mathematics to address fundamental questions about the links that connect us, and the ways that our decisions can have consequences for others.
Author: Akira Hirose
Publisher: Springer
ISBN: 3642276326
Category : Technology & Engineering
Languages : en
Pages : 205
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Book Description
This book is the second enlarged and revised edition of the first successful monograph on complex-valued neural networks (CVNNs) published in 2006, which lends itself to graduate and undergraduate courses in electrical engineering, informatics, control engineering, mechanics, robotics, bioengineering, and other relevant fields. In the second edition the recent trends in CVNNs research are included, resulting in e.g. almost a doubled number of references. The parametron invented in 1954 is also referred to with discussion on analogy and disparity. Also various additional arguments on the advantages of the complex-valued neural networks enhancing the difference to real-valued neural networks are given in various sections. The book is useful for those beginning their studies, for instance, in adaptive signal processing for highly functional sensing and imaging, control in unknown and changing environment, robotics inspired by human neural systems, and brain-like information processing, as well as interdisciplinary studies to realize comfortable society. It is also helpful to those who carry out research and development regarding new products and services at companies. The author wrote this book hoping in particular that it provides the readers with meaningful hints to make good use of neural networks in fully practical applications. The book emphasizes basic ideas and ways of thinking. Why do we need to consider neural networks that deal with complex numbers? What advantages do the complex-valued neural networks have? What is the origin of the advantages? In what areas do they develop principal applications? This book answers these questions by describing details and examples, which will inspire the readers with new ideas. The book is useful for those beginning their studies, for instance, in adaptive signal processing for highly functional sensing and imaging, control in unknown and changing environment, robotics inspired by human neural systems, and brain-like information processing, as well as interdisciplinary studies to realize comfortable society. It is also helpful to those who carry out research and development regarding new products and services at companies. The author wrote this book hoping in particular that it provides the readers with meaningful hints to make good use of neural networks in fully practical applications. The book emphasizes basic ideas and ways of thinking. Why do we need to consider neural networks that deal with complex numbers? What advantages do the complex-valued neural networks have? What is the origin of the advantages? In what areas do they develop principal applications? This book answers these questions by describing details and examples, which will inspire the readers with new ideas.
Author: Puyin Liu
Publisher: World Scientific
ISBN: 9789812794215
Category : Computers
Languages : en
Pages : 400
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Book Description
This book systematically synthesizes research achievements in the field of fuzzy neural networks in recent years. It also provides a comprehensive presentation of the developments in fuzzy neural networks, with regard to theory as well as their application to system modeling and image restoration. Special emphasis is placed on the fundamental concepts and architecture analysis of fuzzy neural networks. The book is unique in treating all kinds of fuzzy neural networks and their learning algorithms and universal approximations, and employing simulation examples which are carefully designed to help the reader grasp the underlying theory. This is a valuable reference for scientists and engineers working in mathematics, computer science, control or other fields related to information processing. It can also be used as a textbook for graduate courses in applied mathematics, computer science, automatic control and electrical engineering. Contents: Fuzzy Neural Networks for Storing and Classifying; Fuzzy Associative Memory OCo Feedback Networks; Regular Fuzzy Neural Networks; Polygonal Fuzzy Neural Networks; Approximation Analysis of Fuzzy Systems; Stochastic Fuzzy Systems and Approximations; Application of FNN to Image Restoration. Readership: Scientists, engineers and graduate students in applied mathematics, computer science, automatic control and information processing."
Author: Management Association, Information Resources
Publisher: IGI Global
ISBN: 1522551883
Category : Business & Economics
Languages : en
Pages : 1755
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Book Description
Consumer interaction and engagement are vital components to help marketers maintain a lasting relationship with their customers. To achieve this goal, companies must utilize current digital tools to create a strong online presence. Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications is an innovative reference source for the latest academic material on emerging technologies, techniques, strategies, and theories in the promotion of brands through forms of digital media. Highlighting a range of topics, such as mobile commerce, brand communication, and social media, this multi-volume book is ideally designed for professionals, researchers, academics, students, managers, and practitioners actively involved in the marketing industry.
Author: Helen Beetham
Publisher: Routledge
ISBN: 135125278X
Category : Education
Languages : en
Pages : 270
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Book Description
Rethinking Pedagogy for a Digital Age examines contemporary issues in the design and delivery of effective learning through a critical discussion of the theoretical and professional perspectives informing current digital education practice. This third edition has been thoroughly revised to address socio-cultural approaches, learning analytics, curriculum change, and key theoretical developments from education sciences. Illustrated by case studies across disciplines and continents for a diversity of researchers, practitioners, and lecturers, the book is an essential guide to learning technologies that is pedagogically sound, learner-focused, and accessible.
Author:
Publisher: Routledge
ISBN: 1136158030
Category : Education
Languages : en
Pages : 352
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Book Description
Through a critical discussion of the issues surrounding the design, sharing and reuse of learning activities, the second edition of Rethinking Pedagogy for a Digital Age examines a wide range of perspectives on effectively designing and delivering learning activities to ensure that future development is pedagogically sound, learner-focused, and accessible. This powerful book: • examines the reality of design in practice • shares tools and resources to guide practice • analyses design within complex systems • discusses the influence of open resources on design • includes design principles for mobile learning • explores practitioner development in course teams • presents scenarios for design for learning in an uncertain future Illustrated by case studies from across disciplines and supported by a helpful appendix of tools and resources for researchers, practitioners and teachers, the second edition of Rethinking Pedagogy for a Digital Age is an essential guide to designing for 21st Century learning.
Author: Earl E Swartzlander
Publisher: World Scientific
ISBN: 9814641480
Category : Mathematics
Languages : en
Pages : 486
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Book Description
This is the new edition of the classic book Computer Arithmetic in three volumes published originally in 1990 by IEEE Computer Society Press. As in the original, the book contains many classic papers treating advanced concepts in computer arithmetic, which is very suitable as stand-alone textbooks or complementary materials to textbooks on computer arithmetic for graduate students and research professionals interested in the field. Told in the words of the initial developers, this book conveys the excitement of the creators, and the implementations provide insight into the details necessary to realize real chips. This second volume presents topics on error tolerant arithmetic, digit on-line arithmetic, number systems, and now in this new edition, a topic on implementations of arithmetic operations, all wrapped with an updated overview and a new introduction for each chapter. This volume is part of a 3 volume set: Computer Arithmetic Volume I Computer Arithmetic Volume II Computer Arithmetic Volume III The full set is available for sale in a print-only version. Contents:Error Tolerant ArithmeticOn-Line ArithmeticVLSI Adder ImplementationsVLSI Multiplier ImplementationsFloating-Point VLSI ChipsNumber RepresentationImplementations Readership: Graduate students and research professionals interested in computer arithmetic. Key Features:It reprints the classic papersIt covers advanced arithmetic operationsIt does this in the words of the original creatorsKeywords:Computer Arithmetic;Fault Tolerant;Arithmetic;On-Line Arithmetic;Adder Implementations;Multiplier Implementations;Floating Point Chips;Number Representation;Implementations
