Author: Doug Patt
Publisher: MIT Press
ISBN: 0262516993
Category : Architecture
Languages : en
Pages : 138
Book Description
The basics of the profession and practice of architecture, presented in illustrated A-Z form. The word "architect" is a noun, but Doug Patt uses it as a verb—coining a term and making a point about using parts of speech and parts of buildings in new ways. Changing the function of a word, or a room, can produce surprise and meaning. In How to Architect, Patt—an architect and the creator of a series of wildly popular online videos about architecture—presents the basics of architecture in A-Z form, starting with "A is for Asymmetry" (as seen in Chartres Cathedral and Frank Gehry), detouring through "N is for Narrative," and ending with "Z is for Zeal" (a quality that successful architects tend to have, even in fiction—see The Fountainhead's architect-hero Howard Roark.) How to Architect is a book to guide you on the road to architecture. If you are just starting on that journey or thinking about becoming an architect, it is a place to begin. If you are already an architect and want to remind yourself of what drew you to the profession, it is a book of affirmation. And if you are just curious about what goes into the design and construction of buildings, this book tells you how architects think. Patt introduces each entry with a hand-drawn letter, and accompanies the text with illustrations that illuminate the concept discussed: a fallen Humpty Dumpty illustrates the perils of fragile egos; photographs of an X-Acto knife and other hand tools remind us of architecture's nondigital origins. How to Architect offers encouragement to aspiring architects but also mounts a defense of architecture as a profession—by calling out a defiant verb: architect!
How to Architect
Author: Doug Patt
Publisher: MIT Press
ISBN: 0262516993
Category : Architecture
Languages : en
Pages : 138
Book Description
The basics of the profession and practice of architecture, presented in illustrated A-Z form. The word "architect" is a noun, but Doug Patt uses it as a verb—coining a term and making a point about using parts of speech and parts of buildings in new ways. Changing the function of a word, or a room, can produce surprise and meaning. In How to Architect, Patt—an architect and the creator of a series of wildly popular online videos about architecture—presents the basics of architecture in A-Z form, starting with "A is for Asymmetry" (as seen in Chartres Cathedral and Frank Gehry), detouring through "N is for Narrative," and ending with "Z is for Zeal" (a quality that successful architects tend to have, even in fiction—see The Fountainhead's architect-hero Howard Roark.) How to Architect is a book to guide you on the road to architecture. If you are just starting on that journey or thinking about becoming an architect, it is a place to begin. If you are already an architect and want to remind yourself of what drew you to the profession, it is a book of affirmation. And if you are just curious about what goes into the design and construction of buildings, this book tells you how architects think. Patt introduces each entry with a hand-drawn letter, and accompanies the text with illustrations that illuminate the concept discussed: a fallen Humpty Dumpty illustrates the perils of fragile egos; photographs of an X-Acto knife and other hand tools remind us of architecture's nondigital origins. How to Architect offers encouragement to aspiring architects but also mounts a defense of architecture as a profession—by calling out a defiant verb: architect!
Publisher: MIT Press
ISBN: 0262516993
Category : Architecture
Languages : en
Pages : 138
Book Description
The basics of the profession and practice of architecture, presented in illustrated A-Z form. The word "architect" is a noun, but Doug Patt uses it as a verb—coining a term and making a point about using parts of speech and parts of buildings in new ways. Changing the function of a word, or a room, can produce surprise and meaning. In How to Architect, Patt—an architect and the creator of a series of wildly popular online videos about architecture—presents the basics of architecture in A-Z form, starting with "A is for Asymmetry" (as seen in Chartres Cathedral and Frank Gehry), detouring through "N is for Narrative," and ending with "Z is for Zeal" (a quality that successful architects tend to have, even in fiction—see The Fountainhead's architect-hero Howard Roark.) How to Architect is a book to guide you on the road to architecture. If you are just starting on that journey or thinking about becoming an architect, it is a place to begin. If you are already an architect and want to remind yourself of what drew you to the profession, it is a book of affirmation. And if you are just curious about what goes into the design and construction of buildings, this book tells you how architects think. Patt introduces each entry with a hand-drawn letter, and accompanies the text with illustrations that illuminate the concept discussed: a fallen Humpty Dumpty illustrates the perils of fragile egos; photographs of an X-Acto knife and other hand tools remind us of architecture's nondigital origins. How to Architect offers encouragement to aspiring architects but also mounts a defense of architecture as a profession—by calling out a defiant verb: architect!
The Software Architect Elevator
Author: Gregor Hohpe
Publisher: "O'Reilly Media, Inc."
ISBN: 1492077496
Category : Computers
Languages : en
Pages : 266
Book Description
As the digital economy changes the rules of the game for enterprises, the role of software and IT architects is also transforming. Rather than focus on technical decisions alone, architects and senior technologists need to combine organizational and technical knowledge to effect change in their company’s structure and processes. To accomplish that, they need to connect the IT engine room to the penthouse, where the business strategy is defined. In this guide, author Gregor Hohpe shares real-world advice and hard-learned lessons from actual IT transformations. His anecdotes help architects, senior developers, and other IT professionals prepare for a more complex but rewarding role in the enterprise. This book is ideal for: Software architects and senior developers looking to shape the company’s technology direction or assist in an organizational transformation Enterprise architects and senior technologists searching for practical advice on how to navigate technical and organizational topics CTOs and senior technical architects who are devising an IT strategy that impacts the way the organization works IT managers who want to learn what’s worked and what hasn’t in large-scale transformation
Publisher: "O'Reilly Media, Inc."
ISBN: 1492077496
Category : Computers
Languages : en
Pages : 266
Book Description
As the digital economy changes the rules of the game for enterprises, the role of software and IT architects is also transforming. Rather than focus on technical decisions alone, architects and senior technologists need to combine organizational and technical knowledge to effect change in their company’s structure and processes. To accomplish that, they need to connect the IT engine room to the penthouse, where the business strategy is defined. In this guide, author Gregor Hohpe shares real-world advice and hard-learned lessons from actual IT transformations. His anecdotes help architects, senior developers, and other IT professionals prepare for a more complex but rewarding role in the enterprise. This book is ideal for: Software architects and senior developers looking to shape the company’s technology direction or assist in an organizational transformation Enterprise architects and senior technologists searching for practical advice on how to navigate technical and organizational topics CTOs and senior technical architects who are devising an IT strategy that impacts the way the organization works IT managers who want to learn what’s worked and what hasn’t in large-scale transformation
Iggy Peck, Architect
Author: Andrea Beaty
Publisher: Abrams
ISBN: 161312984X
Category : Juvenile Fiction
Languages : en
Pages : 40
Book Description
Both parents and children will love Iggy Peck, Architect, a fun-filled, inspiring, colorful New York Times bestselling picture book, from author Andrea Beaty and illustrator David Roberts, about the power of teamwork and the importance of celebrating individual gifts and self-expression. Watch Iggy Peck in the Netflix television series Ada Twist, Scientist! “Read it at bedtime (it’s a quick read!), chuckle with your children, and send them to dreamland.” —American Institute of Architects Some kids sculpt sandcastles. Some make mud pies. Some construct great block towers. But none are better at building than Iggy Peck, who once erected a life-size replica of the Great Sphinx on his front lawn! It’s too bad that few people appreciate Iggy’s talent—certainly not his second-grade teacher, Miss Lila Greer. It looks as if Iggy will have to trade in his T-square for a box of crayons . . . until a fateful field trip proves just how useful a master builder can be. A story told in verse, this is a book that shows the power of education and science. Iggy Peck is a child who once “built a great tower—in only an hour—with nothing but diapers and glue.” The structured rhymes and lively illustrations fit the architectural theme, and the text uses absorbing details of Iggy’s world to bring the tale to life. Each of Iggy’s classmates has their own unique quality, implying the variety of personalities and potentials to be appreciated in any group of children. Young readers will love their time spent with Iggy Peck. They’ll love the story, colorful illustrations, and also learn about the passion and practicality of science (STEM). Check out all the books in the Questioneers Series: The Questioneers Picture Book Series: Iggy Peck, Architect | Rosie Revere, Engineer | Ada Twist, Scientist | Sofia Valdez, Future Prez | Aaron Slater, Illustrator | Lila Greer, Teacher of the Year The Questioneers Chapter Book Series: Rosie Revere and the Raucous Riveters | Ada Twist and the Perilous Pants | Iggy Peck and the Mysterious Mansion | Sofia Valdez and the Vanishing Vote | Ada Twist and the Disappearing Dogs | Aaron Slater and the Sneaky Snake Questioneers: The Why Files Series: Exploring Flight! | All About Plants! | The Science of Baking | Bug Bonanza! | Rockin’ Robots! Questioneers: Ada Twist, Scientist Series: Ghost Busted | Show Me the Bunny | Ada Twist, Scientist: Brainstorm Book | 5-Minute Ada Twist, Scientist Stories The Questioneers Big Project Book Series: Iggy Peck’s Big Project Book for Amazing Architects | Rosie Revere’s Big Project Book for Bold Engineers | Ada Twist’s Big Project Book for Stellar Scientists | Sofia Valdez’s Big Project Book for Awesome Activists | Aaron Slater’s Big Project Book for Astonishing Artists
Publisher: Abrams
ISBN: 161312984X
Category : Juvenile Fiction
Languages : en
Pages : 40
Book Description
Both parents and children will love Iggy Peck, Architect, a fun-filled, inspiring, colorful New York Times bestselling picture book, from author Andrea Beaty and illustrator David Roberts, about the power of teamwork and the importance of celebrating individual gifts and self-expression. Watch Iggy Peck in the Netflix television series Ada Twist, Scientist! “Read it at bedtime (it’s a quick read!), chuckle with your children, and send them to dreamland.” —American Institute of Architects Some kids sculpt sandcastles. Some make mud pies. Some construct great block towers. But none are better at building than Iggy Peck, who once erected a life-size replica of the Great Sphinx on his front lawn! It’s too bad that few people appreciate Iggy’s talent—certainly not his second-grade teacher, Miss Lila Greer. It looks as if Iggy will have to trade in his T-square for a box of crayons . . . until a fateful field trip proves just how useful a master builder can be. A story told in verse, this is a book that shows the power of education and science. Iggy Peck is a child who once “built a great tower—in only an hour—with nothing but diapers and glue.” The structured rhymes and lively illustrations fit the architectural theme, and the text uses absorbing details of Iggy’s world to bring the tale to life. Each of Iggy’s classmates has their own unique quality, implying the variety of personalities and potentials to be appreciated in any group of children. Young readers will love their time spent with Iggy Peck. They’ll love the story, colorful illustrations, and also learn about the passion and practicality of science (STEM). Check out all the books in the Questioneers Series: The Questioneers Picture Book Series: Iggy Peck, Architect | Rosie Revere, Engineer | Ada Twist, Scientist | Sofia Valdez, Future Prez | Aaron Slater, Illustrator | Lila Greer, Teacher of the Year The Questioneers Chapter Book Series: Rosie Revere and the Raucous Riveters | Ada Twist and the Perilous Pants | Iggy Peck and the Mysterious Mansion | Sofia Valdez and the Vanishing Vote | Ada Twist and the Disappearing Dogs | Aaron Slater and the Sneaky Snake Questioneers: The Why Files Series: Exploring Flight! | All About Plants! | The Science of Baking | Bug Bonanza! | Rockin’ Robots! Questioneers: Ada Twist, Scientist Series: Ghost Busted | Show Me the Bunny | Ada Twist, Scientist: Brainstorm Book | 5-Minute Ada Twist, Scientist Stories The Questioneers Big Project Book Series: Iggy Peck’s Big Project Book for Amazing Architects | Rosie Revere’s Big Project Book for Bold Engineers | Ada Twist’s Big Project Book for Stellar Scientists | Sofia Valdez’s Big Project Book for Awesome Activists | Aaron Slater’s Big Project Book for Astonishing Artists
The LEGO Architect
Author: Tom Alphin
Publisher: No Starch Press
ISBN: 1593276133
Category : Crafts & Hobbies
Languages : en
Pages : 195
Book Description
Travel through the history of architecture in The LEGO Architect. You’ll learn about styles like Art Deco, Modernism, and High-Tech, and find inspiration in galleries of LEGO models. Then take your turn building 12 models in a variety of styles. Snap together some bricks and learn architecture the fun way!
Publisher: No Starch Press
ISBN: 1593276133
Category : Crafts & Hobbies
Languages : en
Pages : 195
Book Description
Travel through the history of architecture in The LEGO Architect. You’ll learn about styles like Art Deco, Modernism, and High-Tech, and find inspiration in galleries of LEGO models. Then take your turn building 12 models in a variety of styles. Snap together some bricks and learn architecture the fun way!
Becoming an Architect
Author: Lee W. Waldrep
Publisher: John Wiley & Sons
ISBN: 1118857194
Category : Architecture
Languages : en
Pages : 370
Book Description
“Becoming an Architect will inspire future architects, career consultants, and human resources professionals alike, providing all the information you’ll need to make intelligent decisions about careers in architecture.” —From the Foreword by Helene Combs Dreiling, FAIA, 2014 AIA National President Starting a career as an architect is an exciting prospect, but it's important to do your research before you take the plunge. The third edition of Becoming an Architect is an update to the best-selling guide and highlights the risks and rewards on the path to a career as an architect. You'll find new insight and tons of helpful resources, as well as a complete outline of the trajectory of an architect's early career, from higher education through internship and licensure. More than thirty-two new interviews and profiles from architecture students, emerging, and established professionals give the resource a truly personal feel, and help get you acquainted with real-life scenarios from architects from varying backgrounds and specialties. With a highly accessible approach, this guide provides a complete overview of the profession, including educational requirements, design specialties, registration requirements, and the paths of a career in architecture. Whether you're a high school student, a college undergraduate, a career counselor, or a human resource professional, Becoming an Architect offers much-needed advice and information to anyone interested in career development for architects. Covers recent changes to the Intern Development Program (IDP) Provides advice on obtaining professional experience while studying to be an architect Considers career paths in a myriad of work environments, such as government agencies, education, and research Includes helpful appendixes with resources for further information, such as career-related associations, websites, and recommended reading Obtain a solid introduction to a career as an architect, and plan your own path with the guidance and advice of dozens of others who have already started this process.
Publisher: John Wiley & Sons
ISBN: 1118857194
Category : Architecture
Languages : en
Pages : 370
Book Description
“Becoming an Architect will inspire future architects, career consultants, and human resources professionals alike, providing all the information you’ll need to make intelligent decisions about careers in architecture.” —From the Foreword by Helene Combs Dreiling, FAIA, 2014 AIA National President Starting a career as an architect is an exciting prospect, but it's important to do your research before you take the plunge. The third edition of Becoming an Architect is an update to the best-selling guide and highlights the risks and rewards on the path to a career as an architect. You'll find new insight and tons of helpful resources, as well as a complete outline of the trajectory of an architect's early career, from higher education through internship and licensure. More than thirty-two new interviews and profiles from architecture students, emerging, and established professionals give the resource a truly personal feel, and help get you acquainted with real-life scenarios from architects from varying backgrounds and specialties. With a highly accessible approach, this guide provides a complete overview of the profession, including educational requirements, design specialties, registration requirements, and the paths of a career in architecture. Whether you're a high school student, a college undergraduate, a career counselor, or a human resource professional, Becoming an Architect offers much-needed advice and information to anyone interested in career development for architects. Covers recent changes to the Intern Development Program (IDP) Provides advice on obtaining professional experience while studying to be an architect Considers career paths in a myriad of work environments, such as government agencies, education, and research Includes helpful appendixes with resources for further information, such as career-related associations, websites, and recommended reading Obtain a solid introduction to a career as an architect, and plan your own path with the guidance and advice of dozens of others who have already started this process.
The Paris Architect
Author: Charles Belfoure
Publisher: Sourcebooks, Inc.
ISBN: 1402284322
Category : Fiction
Languages : en
Pages : 386
Book Description
THE NEW YORK TIMES BESTSELLER! "A gripping page-turner...a riveting reminder of sacrifices made by history's most unlikely heroes." —Kristina McMorris, New York Times bestselling author of Sold on a Monday and The Ways We Hide An extraordinary book about a gifted architect who reluctantly begins a secret life of resistance, devising ingenious hiding places for Jews in World War II Paris. In 1942 Paris, architect Lucien Bernard accepts a commission that will bring him a great deal of money – and maybe get him killed. All he has to do is design a secret hiding place for a Jewish man, a space so invisible that even the most determined German officer won't find it while World War II rages on. He sorely needs the money, and outwitting the Nazis who have occupied his beloved city is a challenge he can't resist. Soon Lucien is hiding more souls and saving lives. But when one of his hideouts fails horribly, and the problem of where to conceal a Jew becomes much more personal, and he can no longer ignore what's at stake. Book clubs will pore over the questions Charles Belfoure raises about justice, resistance, and just how far we'll go to make things right. Also by Charles Belfoure: The Fallen Architect House of Thieves
Publisher: Sourcebooks, Inc.
ISBN: 1402284322
Category : Fiction
Languages : en
Pages : 386
Book Description
THE NEW YORK TIMES BESTSELLER! "A gripping page-turner...a riveting reminder of sacrifices made by history's most unlikely heroes." —Kristina McMorris, New York Times bestselling author of Sold on a Monday and The Ways We Hide An extraordinary book about a gifted architect who reluctantly begins a secret life of resistance, devising ingenious hiding places for Jews in World War II Paris. In 1942 Paris, architect Lucien Bernard accepts a commission that will bring him a great deal of money – and maybe get him killed. All he has to do is design a secret hiding place for a Jewish man, a space so invisible that even the most determined German officer won't find it while World War II rages on. He sorely needs the money, and outwitting the Nazis who have occupied his beloved city is a challenge he can't resist. Soon Lucien is hiding more souls and saving lives. But when one of his hideouts fails horribly, and the problem of where to conceal a Jew becomes much more personal, and he can no longer ignore what's at stake. Book clubs will pore over the questions Charles Belfoure raises about justice, resistance, and just how far we'll go to make things right. Also by Charles Belfoure: The Fallen Architect House of Thieves
The Fallen Architect
Author: Charles Belfoure
Publisher: Sourcebooks, Inc.
ISBN: 1492662720
Category : Fiction
Languages : en
Pages : 344
Book Description
From the New York Times bestselling author of The Paris Architect! Charles Belfoure's next novel is a puzzling historical thriller about a man who must dig through the rubble of his past to construct a future worth living, grounded by Belfoure's experiences as a professional architect. Someone has to take the blame when the Britannia Theatre's balcony collapses. Over a dozen people are killed, and the fingers all point at the architect. The man should have known better, should have made it safer, should have done something. Douglas Layton knows the flaw wasn't in his design, but he can't fight a guilty verdict. When the architect is finally released from prison, he has no job, no family, nowhere to go. He needs to assume a new identity and rebuild his life. But the disgraced man soon finds himself digging up the past in a way he never anticipated. If the collapse wasn't an accident ... who caused it? And why? And what if they find out who he used to be? A chilling novel of architecture, intrigue, and identity, this historical thriller uncovers one man's quest to clear his name and correct the mistake that ruined his life. "A twisted mystery...Belfoure gets better and better"—Karen Bakshoian, Letterpress Books (Portland, ME) Also by Charles Belfoure: The Paris Architect House of Thieves
Publisher: Sourcebooks, Inc.
ISBN: 1492662720
Category : Fiction
Languages : en
Pages : 344
Book Description
From the New York Times bestselling author of The Paris Architect! Charles Belfoure's next novel is a puzzling historical thriller about a man who must dig through the rubble of his past to construct a future worth living, grounded by Belfoure's experiences as a professional architect. Someone has to take the blame when the Britannia Theatre's balcony collapses. Over a dozen people are killed, and the fingers all point at the architect. The man should have known better, should have made it safer, should have done something. Douglas Layton knows the flaw wasn't in his design, but he can't fight a guilty verdict. When the architect is finally released from prison, he has no job, no family, nowhere to go. He needs to assume a new identity and rebuild his life. But the disgraced man soon finds himself digging up the past in a way he never anticipated. If the collapse wasn't an accident ... who caused it? And why? And what if they find out who he used to be? A chilling novel of architecture, intrigue, and identity, this historical thriller uncovers one man's quest to clear his name and correct the mistake that ruined his life. "A twisted mystery...Belfoure gets better and better"—Karen Bakshoian, Letterpress Books (Portland, ME) Also by Charles Belfoure: The Paris Architect House of Thieves
Young Frank, Architect
Author: Frank Viva
Publisher: Museum of Modern Art
ISBN: 9780870708930
Category : Juvenile Fiction
Languages : en
Pages : 0
Book Description
An award-winning illustrator ("Along a Long Road") paints a colorful portrait of a young boy and his architect grandfather, both named Frank, and their visit the The Museum of Modern Art in New York City. Full color.
Publisher: Museum of Modern Art
ISBN: 9780870708930
Category : Juvenile Fiction
Languages : en
Pages : 0
Book Description
An award-winning illustrator ("Along a Long Road") paints a colorful portrait of a young boy and his architect grandfather, both named Frank, and their visit the The Museum of Modern Art in New York City. Full color.
Roberto
Author: Nina Laden
Publisher: Chronicle Books
ISBN: 1452126828
Category : Juvenile Fiction
Languages : en
Pages : 39
Book Description
Ever since he was a wee mite (a termite, that is), Roberto has wanted to be an architect. Discouraged by his wood-eating family and friends, he decides to follow his dream to the big, bug city. There he meets a slew of not-so-creepy, crawly characters who spark in him the courage to build a community for them all. With stunning collage illustrations and witty text, the creator of the bestselling The Night I Followed the Dog, Private I. Guana, and When Pigasso Met Mootisse brings to life a funny and inspirational story that will encourage readers of any age to build their dreams.
Publisher: Chronicle Books
ISBN: 1452126828
Category : Juvenile Fiction
Languages : en
Pages : 39
Book Description
Ever since he was a wee mite (a termite, that is), Roberto has wanted to be an architect. Discouraged by his wood-eating family and friends, he decides to follow his dream to the big, bug city. There he meets a slew of not-so-creepy, crawly characters who spark in him the courage to build a community for them all. With stunning collage illustrations and witty text, the creator of the bestselling The Night I Followed the Dog, Private I. Guana, and When Pigasso Met Mootisse brings to life a funny and inspirational story that will encourage readers of any age to build their dreams.
Architect + Entrepreneur
Author: Eric W. Reinholdt
Publisher: Createspace Independent Publishing Platform
ISBN: 9781511750172
Category : Architects
Languages : en
Pages : 0
Book Description
Part narrative, part business book; Architect + Entrepreneur is filled with contemporary, relevant, fresh tips and advice, from a seasoned professional architect building a new business. The guide advocates novel strategies and tools that merge entrepreneurship with the practice of architecture and interior design. The Problem:Embarking on a new business venture is intimidating; you have questions. But many of the resources available to help entrepreneur architects and interior designers start their design business lack timeliness and relevance. Most are geared toward building colossal firms like SOM and Gensler using outdated methods and old business models. If you're an individual or small team contemplating starting a design business, this is your field guide; crafted to inspire action. The Solution:Using the lean startup methodology to create a minimum viable product, the handbook encourages successive small wins that support a broader vision enabling one to, "think big, start small, and learn fast." It's a unique take on design practice viewed through the lens of entrepreneurship and is designed to answer the questions all new business owners face, from the rote to the existential. Questions about: - Startup costs - Business models (old and new) - Marriage of business and design - Mindset - Branding & naming (exercises and ideas) - Internet marketing strategies - Passive income ideas - Setting your fee - Taxes - Standard Operating Procedures (SOPs) - Securing the work - Client relations - Software - Billing rates - Contracts Building a business isn't a singular act; it's a series of small steps. Using the outline found in Architect + Entrepreneur you can start today. The chapters are organized to guide you from idea to action. Rather than write a business plan you'll be challenged to craft a brand and you'll sell it using new technologies. Follow the guide sequentially and you'll have both the tools and a profitable small business.
Publisher: Createspace Independent Publishing Platform
ISBN: 9781511750172
Category : Architects
Languages : en
Pages : 0
Book Description
Part narrative, part business book; Architect + Entrepreneur is filled with contemporary, relevant, fresh tips and advice, from a seasoned professional architect building a new business. The guide advocates novel strategies and tools that merge entrepreneurship with the practice of architecture and interior design. The Problem:Embarking on a new business venture is intimidating; you have questions. But many of the resources available to help entrepreneur architects and interior designers start their design business lack timeliness and relevance. Most are geared toward building colossal firms like SOM and Gensler using outdated methods and old business models. If you're an individual or small team contemplating starting a design business, this is your field guide; crafted to inspire action. The Solution:Using the lean startup methodology to create a minimum viable product, the handbook encourages successive small wins that support a broader vision enabling one to, "think big, start small, and learn fast." It's a unique take on design practice viewed through the lens of entrepreneurship and is designed to answer the questions all new business owners face, from the rote to the existential. Questions about: - Startup costs - Business models (old and new) - Marriage of business and design - Mindset - Branding & naming (exercises and ideas) - Internet marketing strategies - Passive income ideas - Setting your fee - Taxes - Standard Operating Procedures (SOPs) - Securing the work - Client relations - Software - Billing rates - Contracts Building a business isn't a singular act; it's a series of small steps. Using the outline found in Architect + Entrepreneur you can start today. The chapters are organized to guide you from idea to action. Rather than write a business plan you'll be challenged to craft a brand and you'll sell it using new technologies. Follow the guide sequentially and you'll have both the tools and a profitable small business.