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Author: Jenny Chan
Publisher: Haymarket Books
ISBN: 1642592048
Category : Political Science
Languages : en
Pages : 208
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Book Description
Suicides, excessive overtime, and hostility and violence on the factory floor in China. Drawing on vivid testimonies from rural migrant workers, student interns, managers and trade union staff, Dying for an iPhone is a devastating expose of two of the world’s most powerful companies: Foxconn and Apple. As the leading manufacturer of iPhones, iPads, and Kindles, and employing one million workers in China alone, Taiwanese-invested Foxconn’s drive to dominate global electronics manufacturing has aligned perfectly with China’s goal of becoming the world leader in technology. This book reveals the human cost of that ambition and what our demands for the newest and best technology means for workers. Foxconn workers have repeatedly demonstrated their power to strike at key nodes of transnational production, challenge management and the Chinese state, and confront global tech behemoths. Dying for an iPhone allows us to assess the impact of global capitalism’s deepening crisis on workers.’
Author: Jenny Chan
Publisher: Haymarket Books
ISBN: 1642592048
Category : Political Science
Languages : en
Pages : 208
Get Book Here
Book Description
Suicides, excessive overtime, and hostility and violence on the factory floor in China. Drawing on vivid testimonies from rural migrant workers, student interns, managers and trade union staff, Dying for an iPhone is a devastating expose of two of the world’s most powerful companies: Foxconn and Apple. As the leading manufacturer of iPhones, iPads, and Kindles, and employing one million workers in China alone, Taiwanese-invested Foxconn’s drive to dominate global electronics manufacturing has aligned perfectly with China’s goal of becoming the world leader in technology. This book reveals the human cost of that ambition and what our demands for the newest and best technology means for workers. Foxconn workers have repeatedly demonstrated their power to strike at key nodes of transnational production, challenge management and the Chinese state, and confront global tech behemoths. Dying for an iPhone allows us to assess the impact of global capitalism’s deepening crisis on workers.’
Author: Joel Felix
Publisher:
ISBN: 9780988988507
Category : American poetry
Languages : en
Pages : 0
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Book Description
Poetry. To what degree do the Civil War in ancient Rome and the civil rights struggle in the United States resonate in our present moment of clashing public interests and disparities of race and class? In Limbs of the Apple Tree Never Die, his first book, Joel Felix grafts Lucan's Civil War to Virgil's Georgics to yield marvels of Tennessee drive- throughs, Selma, Montgomery, and Chicago. "To utilize the earth / choice apples must be found, / named, and securely lashed / to the forest drained of accident."
Author:
Publisher: Gavin Brigesh
ISBN:
Category :
Languages : en
Pages : 100
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Book Description
Author: Johann EBERS
Publisher:
ISBN:
Category :
Languages : en
Pages : 1560
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Book Description
Author: Johann Ebers
Publisher:
ISBN:
Category :
Languages : en
Pages : 776
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Book Description
Author: Frank Frohmann
Publisher: Springer Nature
ISBN: 3031245911
Category : Business & Economics
Languages : en
Pages : 343
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Book Description
This is one of the first books to combine the current megatrend of digitalization and pricing as the most effective lever for increasing and sustaining profits. The book presents the basics of digital pricing as well as modeling methods and implementation examples. This structure helps in tackling the latest developments and challenges due to digitalization. Readers will gain a detailed insight into using innovative revenue and price models to generate a sustainable competitive advantage for their companies. The author uses his cross-industry experience to draw on several examples of innovative digital pricing approaches which can be applied in industrial sectors such as automotive, industrial goods and machinery, as well as service sectors like telecommunications, transportation and tourism.
Author: Sascha Schneiders
Publisher: Diplomica Verlag
ISBN: 3842852215
Category : Business & Economics
Languages : en
Pages : 97
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Book Description
There is possibly no other company which is so casual and at the same time so powerful as the computer and entertainment manufacturer Apple. The company controls the online-music market, the market for portable music players and is now capturing the high-tech mobile phone market. Apple moves into new electronic markets with strong competitors, in order to monopolise them just a short time later. The CEO, Steve Jobs, has brought a brand into being that is different and at the same time mainstream. A strong magnetic brand which yields more influence in people’s life than one would care to admit. This is absolutely the reason why every company in the world wishes for a strong magnetic brand which can be defined as a “CULT BRAND”. They get repeatedly chosen over the competition. They bring higher prices than the competition. And if they are a strong enough brand their customers not only use their products, but evangelize them to the world. This project aims to analyze Apple’s marketing activities in order to figure out, what makes this company so successful. It adds to the traditional marketing theory, the new theory of “cult marketing” because traditional marketing delivers no approach to explain the behavior of cult brands. The phenomena of a Cult Brand are comparable to the patterns of a religion and Apple as well has strong believers. When it comes to their favorite brand, they enjoy telling who ever will listen how great it is and why they love it so much. People are camping in front of Apple’s stores just to get their latest innovative product. And if their Messiah, Steve Jobs, enters the stage to introduce a new product to thousands of viewers, he brings the house down. This book discusses Apple‘s unique Marketing Strategy and delivers a guidline on the Example of Apple of the needed conditions to convert an ordinary brand into a „CULT BRAND“.
Author: David Nasmith
Publisher:
ISBN:
Category : German language
Languages : en
Pages : 280
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Book Description
![Rabenhorst's pocket dictionary of the German and English languages, in two parts, by [G.] H. Noehden PDF](https://books.google.com/books/content/images/frontcover/78cDAAAAQAAJ?fife=w80-h100)
Author: C. Rabenhorst
Publisher:
ISBN:
Category :
Languages : en
Pages : 914
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Book Description
Author: Sue Purcell
Publisher: Pearson UK
ISBN: 140667611X
Category : Language Arts & Disciplines
Languages : en
Pages : 245
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Book Description
Talk German Grammar is the ideal resource for anyone setting out to learn German, whether at home or in a class. Using the tried-and-tested principles of the bestselling Talk series, it demystifies grammar and guides you through the key structures of German in a way that’s really easy to follow, even if you have no experience at all of grammar and grammatical terminology. With its straightforward approach and attractive layout, Talk German Grammar promotes a real understanding of how German works and how it relates to English. It contains clear explanations and hundreds of useful examples, as well as learning tips and strategies. Interesting practice activities reinforce the language patterns and help you remember what you’ve learned. Talk German Grammar can be used successfully alongside any learning materials, but is the perfect companion for Talk German and Talk German 2. 264-page book.
