Author: El Lyrikah
Publisher: Lulu.com
ISBN: 069290591X
Category : Poetry
Languages : en
Pages : 152
Book Description
The Internationally Bestselling poetry book V. Wake Up is a collection of original metaphors written by Guatemalan artist El Lyrikah, as he takes us through the process of grievance, the subtitle alludes to the five steps of forgetting, and enters into the journey to realizing the self.
Apollo's Thrust
Author: El Lyrikah
Publisher: Lulu.com
ISBN: 069290591X
Category : Poetry
Languages : en
Pages : 152
Book Description
The Internationally Bestselling poetry book V. Wake Up is a collection of original metaphors written by Guatemalan artist El Lyrikah, as he takes us through the process of grievance, the subtitle alludes to the five steps of forgetting, and enters into the journey to realizing the self.
Publisher: Lulu.com
ISBN: 069290591X
Category : Poetry
Languages : en
Pages : 152
Book Description
The Internationally Bestselling poetry book V. Wake Up is a collection of original metaphors written by Guatemalan artist El Lyrikah, as he takes us through the process of grievance, the subtitle alludes to the five steps of forgetting, and enters into the journey to realizing the self.
Marketing the Moon
Author: David Meerman Scott
Publisher: MIT Press
ISBN: 0262026961
Category : Science
Languages : en
Pages : 145
Book Description
One of the most successful public relations campaigns in history, featuring heroic astronauts, press-savvy rocket scientists, enthusiastic reporters, deep-pocketed defense contractors, and Tang. In July 1969, ninety-four percent of American televisions were tuned to coverage of Apollo 11's mission to the moon. How did space exploration, once the purview of rocket scientists, reach a larger audience than My Three Sons? Why did a government program whose standard operating procedure had been secrecy turn its greatest achievement into a communal experience? In Marketing the Moon, David Meerman Scott and Richard Jurek tell the story of one of the most successful marketing and public relations campaigns in history: the selling of the Apollo program. Primed by science fiction, magazine articles, and appearances by Wernher von Braun on the “Tomorrowland” segments of the Disneyland prime time television show, Americans were a receptive audience for NASA's pioneering “brand journalism.” Scott and Jurek describe sophisticated efforts by NASA and its many contractors to market the facts about space travel—through press releases, bylined articles, lavishly detailed background materials, and fully produced radio and television features—rather than push an agenda. American astronauts, who signed exclusive agreements with Life magazine, became the heroic and patriotic faces of the program. And there was some judicious product placement: Hasselblad was the “first camera on the moon”; Sony cassette recorders and supplies of Tang were on board the capsule; and astronauts were equipped with the Exer-Genie personal exerciser. Everyone wanted a place on the bandwagon. Generously illustrated with vintage photographs, artwork, and advertisements, many never published before, Marketing the Moon shows that when Neil Armstrong took that giant leap for mankind, it was a triumph not just for American engineering and rocketry but for American marketing and public relations.
Publisher: MIT Press
ISBN: 0262026961
Category : Science
Languages : en
Pages : 145
Book Description
One of the most successful public relations campaigns in history, featuring heroic astronauts, press-savvy rocket scientists, enthusiastic reporters, deep-pocketed defense contractors, and Tang. In July 1969, ninety-four percent of American televisions were tuned to coverage of Apollo 11's mission to the moon. How did space exploration, once the purview of rocket scientists, reach a larger audience than My Three Sons? Why did a government program whose standard operating procedure had been secrecy turn its greatest achievement into a communal experience? In Marketing the Moon, David Meerman Scott and Richard Jurek tell the story of one of the most successful marketing and public relations campaigns in history: the selling of the Apollo program. Primed by science fiction, magazine articles, and appearances by Wernher von Braun on the “Tomorrowland” segments of the Disneyland prime time television show, Americans were a receptive audience for NASA's pioneering “brand journalism.” Scott and Jurek describe sophisticated efforts by NASA and its many contractors to market the facts about space travel—through press releases, bylined articles, lavishly detailed background materials, and fully produced radio and television features—rather than push an agenda. American astronauts, who signed exclusive agreements with Life magazine, became the heroic and patriotic faces of the program. And there was some judicious product placement: Hasselblad was the “first camera on the moon”; Sony cassette recorders and supplies of Tang were on board the capsule; and astronauts were equipped with the Exer-Genie personal exerciser. Everyone wanted a place on the bandwagon. Generously illustrated with vintage photographs, artwork, and advertisements, many never published before, Marketing the Moon shows that when Neil Armstrong took that giant leap for mankind, it was a triumph not just for American engineering and rocketry but for American marketing and public relations.
Report of Apollo 204 Review Board to the Administrator, National Aeronautics and Space Administration
Author: United States. Apollo 204 Review Board
Publisher:
ISBN:
Category : Space vehicle accidents
Languages : en
Pages : 436
Book Description
Publisher:
ISBN:
Category : Space vehicle accidents
Languages : en
Pages : 436
Book Description
How Apollo Flew to the Moon
Author: W. David Woods
Publisher: Springer Science & Business Media
ISBN: 1441971793
Category : Science
Languages : en
Pages : 582
Book Description
Stung by the pioneering space successes of the Soviet Union - in particular, Gagarin being the first man in space, the United States gathered the best of its engineers and set itself the goal of reaching the Moon within a decade. In an expanding 2nd edition of How Apollo Flew to the Moon, David Woods tells the exciting story of how the resulting Apollo flights were conducted by following a virtual flight to the Moon and its exploration of the surface. From launch to splashdown, he hitches a ride in the incredible spaceships that took men to another world, exploring each step of the journey and detailing the enormous range of disciplines, techniques, and procedures the Apollo crews had to master. While describing the tremendous technological accomplishment involved, he adds the human dimension by calling on the testimony of the people who were there at the time. He provides a wealth of fascinating and accessible material: the role of the powerful Saturn V, the reasoning behind trajectories, the day-to-day concerns of human and spacecraft health between two worlds, the exploration of the lunar surface and the sheer daring involved in traveling to the Moon and the mid-twentieth century. Given the tremendous success of the original edition of How Apollo Flew to the Moon, the second edition will have a new chapter on surface activities, inspired by reader's comment on Amazon.com. There will also be additional detail in the existing chapters to incorporate all the feedback from the original edition, and will include larger illustrations.
Publisher: Springer Science & Business Media
ISBN: 1441971793
Category : Science
Languages : en
Pages : 582
Book Description
Stung by the pioneering space successes of the Soviet Union - in particular, Gagarin being the first man in space, the United States gathered the best of its engineers and set itself the goal of reaching the Moon within a decade. In an expanding 2nd edition of How Apollo Flew to the Moon, David Woods tells the exciting story of how the resulting Apollo flights were conducted by following a virtual flight to the Moon and its exploration of the surface. From launch to splashdown, he hitches a ride in the incredible spaceships that took men to another world, exploring each step of the journey and detailing the enormous range of disciplines, techniques, and procedures the Apollo crews had to master. While describing the tremendous technological accomplishment involved, he adds the human dimension by calling on the testimony of the people who were there at the time. He provides a wealth of fascinating and accessible material: the role of the powerful Saturn V, the reasoning behind trajectories, the day-to-day concerns of human and spacecraft health between two worlds, the exploration of the lunar surface and the sheer daring involved in traveling to the Moon and the mid-twentieth century. Given the tremendous success of the original edition of How Apollo Flew to the Moon, the second edition will have a new chapter on surface activities, inspired by reader's comment on Amazon.com. There will also be additional detail in the existing chapters to incorporate all the feedback from the original edition, and will include larger illustrations.
Report of Apollo 13 Review Board
Author: United States. National Aeronautics and Space Administration. Apollo 13 Review Board
Publisher:
ISBN:
Category :
Languages : en
Pages : 1000
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 1000
Book Description
Apollo by the Numbers
Author: Richard W. Orloff
Publisher:
ISBN:
Category : Moon
Languages : en
Pages : 348
Book Description
This work is a unique collection of valuable statistical information about Project Apollo. It includes a chapter (about 20 pages each) for Apollo 1 through Apollo 17. There are several data tables for each mission, plus a 50-page section with additional statistics and tables that merge data for each mission so you can easily make comparisons. Tables include launch and ascent data, fuel consumption, stage impact locations, very detailed mission timelines, and much more.
Publisher:
ISBN:
Category : Moon
Languages : en
Pages : 348
Book Description
This work is a unique collection of valuable statistical information about Project Apollo. It includes a chapter (about 20 pages each) for Apollo 1 through Apollo 17. There are several data tables for each mission, plus a 50-page section with additional statistics and tables that merge data for each mission so you can easily make comparisons. Tables include launch and ascent data, fuel consumption, stage impact locations, very detailed mission timelines, and much more.
Investigation Into Apollo 204 Accident
Author: United States. Congress. House. Committee on Science and Astronautics. Subcommittee on NASA Oversight
Publisher:
ISBN:
Category : Space vehicle accidents
Languages : en
Pages : 842
Book Description
Publisher:
ISBN:
Category : Space vehicle accidents
Languages : en
Pages : 842
Book Description
National Space Goals for the Post-Apollo Period
Author: United States. Congress. Senate. Committee on Aeronautical and Space Sciences
Publisher:
ISBN:
Category : Astronautics
Languages : en
Pages : 392
Book Description
Publisher:
ISBN:
Category : Astronautics
Languages : en
Pages : 392
Book Description
National Space Goals for the Post-Apollo Period
Author: United States. Congress. Senate. Aeronautical and Space Sciences
Publisher:
ISBN:
Category :
Languages : en
Pages : 440
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 440
Book Description
Alan Bean
Author: Alan Bean
Publisher: Smithsonian
ISBN: 1588342646
Category : Art
Languages : en
Pages : 114
Book Description
One of the twelve men who walked on the moon had the unique perspective of an artist and this book shares this vision through 120 of his paintings. In addition, Apollo flight manager Gene Kranz recalls the historical drama of the era from his perspective on the ground and art critic Donald Kurspit places this work in the context of contemporary art and landscape painting.
Publisher: Smithsonian
ISBN: 1588342646
Category : Art
Languages : en
Pages : 114
Book Description
One of the twelve men who walked on the moon had the unique perspective of an artist and this book shares this vision through 120 of his paintings. In addition, Apollo flight manager Gene Kranz recalls the historical drama of the era from his perspective on the ground and art critic Donald Kurspit places this work in the context of contemporary art and landscape painting.