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Author: J. Armstrong
Publisher: Springer
ISBN: 0230285805
Category : Business & Economics
Languages : en
Pages : 398
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Book Description
Written by a leading authority, this book is a comprehensive and definitive guide to advertising that incorporates a vast amount of research and expert opinion. It draws upon the evidence to establish principles that can be applied to achieve successful and effective advertising and evaluates all of the relevant attributes and aspects of this.
Author: J. Armstrong
Publisher: Springer
ISBN: 0230285805
Category : Business & Economics
Languages : en
Pages : 398
Get Book Here
Book Description
Written by a leading authority, this book is a comprehensive and definitive guide to advertising that incorporates a vast amount of research and expert opinion. It draws upon the evidence to establish principles that can be applied to achieve successful and effective advertising and evaluates all of the relevant attributes and aspects of this.
Author: Christopher J. Lucas
Publisher: Palgrave Macmillan
ISBN: 9780230600027
Category : Education
Languages : en
Pages : 0
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Book Description
Successfully launching an academic career in the challenging environment of higher education today is apt to require more explicit preparation than the informal socialization typically afforded in graduate school. As a faculty novice soon discovers, job success requires balancing multiple demands on one’s time and energy. New Faculty offers a useful compendium of “survival” advice for the faculty newcomer on a variety of subjects:practical tips on classroom teaching, student performance evaluation, detailed advice on grant-writing, student advising, professional service, and publishing. Beginning faculty members—and possibly their more experienced colleagues as well—will find this lively guidebook both informative and thought-provoking.
Author: Fred Basolo
Publisher: Springer
ISBN: 9781461351696
Category : Science
Languages : en
Pages : 245
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Book Description
From boyhood in the coal-mining village of Coello, Illinois, to winning the Priestly Medal and becoming the president of the American Chemical Society, Professor Emeritus Fred Basolo of Northwestern University traces the intertwined development of his life, career, and the field of inorganic chemistry. With over a hundred photographs and dozens of structures and equations, From Coello to Inorganic Chemistry details the major innovations, travels, family life, and guests hosted while helping to build one of the world's leading inorganic chemistry departments from its humble beginnings at Northwestern University. Students and chemists with interests in bioinorganic chemistry, catalysis, nanoscience, new materials research, and organometallics can follow the emergence of inorganic chemistry as a rival to organic chemistry through the accomplishments of one of its most influential pioneers.
Author: Katharine G. Abraham
Publisher: University of Chicago Press
ISBN: 022680125X
Category : Business & Economics
Languages : en
Pages : 502
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Book Description
Introduction.Big data for twenty-first-century economic statistics: the future is now /Katharine G. Abraham, Ron S. Jarmin, Brian C. Moyer, and Matthew D. Shapiro --Toward comprehensive use of big data in economic statistics.Reengineering key national economic indicators /Gabriel Ehrlich, John Haltiwanger, Ron S. Jarmin, David Johnson, and Matthew D. Shapiro ;Big data in the US consumer price index: experiences and plans /Crystal G. Konny, Brendan K. Williams, and David M. Friedman ;Improving retail trade data products using alternative data sources /Rebecca J. Hutchinson ;From transaction data to economic statistics: constructing real-time, high-frequency, geographic measures of consumer spending /Aditya Aladangady, Shifrah Aron-Dine, Wendy Dunn, Laura Feiveson, Paul Lengermann, and Claudia Sahm ;Improving the accuracy of economic measurement with multiple data sources: the case of payroll employment data /Tomaz Cajner, Leland D. Crane, Ryan A. Decker, Adrian Hamins-Puertolas, and Christopher Kurz --Uses of big data for classification.Transforming naturally occurring text data into economic statistics: the case of online job vacancy postings /Arthur Turrell, Bradley Speigner, Jyldyz Djumalieva, David Copple, and James Thurgood ;Automating response evaluation for franchising questions on the 2017 economic census /Joseph Staudt, Yifang Wei, Lisa Singh, Shawn Klimek, J. Bradford Jensen, and Andrew Baer ;Using public data to generate industrial classification codes /John Cuffe, Sudip Bhattacharjee, Ugochukwu Etudo, Justin C. Smith, Nevada Basdeo, Nathaniel Burbank, and Shawn R. Roberts --Uses of big data for sectoral measurement.Nowcasting the local economy: using Yelp data to measure economic activity /Edward L. Glaeser, Hyunjin Kim, and Michael Luca ;Unit values for import and export price indexes: a proof of concept /Don A. Fast and Susan E. Fleck ;Quantifying productivity growth in the delivery of important episodes of care within the Medicare program using insurance claims and administrative data /John A. Romley, Abe Dunn, Dana Goldman, and Neeraj Sood ;Valuing housing services in the era of big data: a user cost approach leveraging Zillow microdata /Marina Gindelsky, Jeremy G. Moulton, and Scott A. Wentland --Methodological challenges and advances.Off to the races: a comparison of machine learning and alternative data for predicting economic indicators /Jeffrey C. Chen, Abe Dunn, Kyle Hood, Alexander Driessen, and Andrea Batch ;A machine learning analysis of seasonal and cyclical sales in weekly scanner data /Rishab Guha and Serena Ng ;Estimating the benefits of new products /W. Erwin Diewert and Robert C. Feenstra.
Author: Wisconsin Coastal Management
Publisher: Wisconsin Historical Society Press
ISBN: 0870209183
Category : Nature
Languages : en
Pages : 437
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Book Description
Lakes Superior and Michigan have long played a vital role in shaping our state’s history, culture and economy. For forty years, the Wisconsin Coastal Management Program has collaborated with governments and nonprofit organizations to preserve and protect this crucial resource, and, since 2002, has promoted public awareness of issues affecting the lakes in its annual Wisconsin Great Lakes Chronicle. Great Lakes Chronicle: Essays on Coastal Wisconsin brings together more than one hundred articles by coastal management practitioners, providing a broad perspective on issues affecting Wisconsin’s Great Lakes shorelines, and advocating for the wise and balanced use of our coastal environment for the benefit of people now and in the future.
Author:
Publisher:
ISBN:
Category : Lutheran Church
Languages : en
Pages : 568
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Book Description
Author: Jack Bohemia
Publisher: ISBS
ISBN: 9780855752583
Category : Biography & Autobiography
Languages : en
Pages : 324
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Book Description
Bohemia tells stories from his police tracking days: finding lost people, murderers, thieves and horse rustlers as well as leper patrols. A rich history based on a complex understanding of black-white relations.
Author: Harvey Plett
Publisher: Evangelical Mennonite Conference
ISBN: 1896257089
Category : Mennonites
Languages : en
Pages : 159
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Book Description
The Evangelical Mennonite Conference today has a world-wide reach and has multiplied in Canada. Read its story: its roots in the Protestant Reformation and the start of the Anabaptist movement, its renewal history, the search for religious freedom that brought it to North America, and its development from obscurity to a widespread missionary effort. It's all by the grace of Christ.
Author: Jon W. Kindschy
Publisher:
ISBN:
Category : Technology & Engineering
Languages : en
Pages : 368
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Book Description
A guide for students and professionals in the field, offering information on chemical properties of hazardous materials and wastes; legal requirements for handling, storage, transportation, and disposal; and essentials of managing hazardous materials and wastes for protection of employees, facilities, and communities. Includes bandw photos and diagrams, real-life examples of policies and legal instruments, checklists, and tables. Suggested readership includes environmental health specialists, corporate employees, attorneys, engineers, students, and laypeople. Annotation copyrighted by Book News, Inc., Portland, OR
Author: Azmil Tayeb
Publisher: Routledge
ISBN: 1351116843
Category : Social Science
Languages : en
Pages : 302
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Book Description
Despite their close geographic and cultural ties, Indonesia and Malaysia have dramatically different Islamic education, with that in Indonesia being relatively decentralized and discursively diverse, while that in Malaysia is centralized and discursively restricted. The book explores the nature of the Islamic education systems in Indonesia and Malaysia and the different approaches taken by these states in managing these systems. The book argues that the post-colonial state in Malaysia has been more successful in centralising its control over Islamic education, and more concerned with promoting a restrictive orthodoxy, compared to the post-colonial state in Indonesia. This is due to three factors: the ideological makeup of the state institutions that oversee Islamic education; patterns of societal Islamisation that have prompted different responses from the states; and control of resources by the central government that influences centre-periphery relations. Informed by the theoretical works of state-in-society relations and historical institutionalism, this book shows that the three aforementioned factors can help a state to minimize influence from the society and exert its dominance, in this case by centralising control over Islamic education. Specifically, they help us understand the markedly different landscapes of Islamic education in Malaysia and Indonesia. It will be of interest to academics in the field of Southeast Asian Studies, Asian Education and Comparative Education.
