Author: Jia Zhou
Publisher: Springer
ISBN: 303022015X
Category : Computers
Languages : en
Pages : 634
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Book Description
This two-volume set LNCS 11592 and 11593 constitutes the refereed proceedings of the 5th International Conference on Human Aspects of IT for the Aged Population, ITAP 2019, held in July 2019 as part of HCI International 2019 in Orlando, FL, USA. HCII 2019 received a total of 5029 submissions, of which 1275 papers and 209 posters were accepted for publication after a careful reviewing process. The 86 papers presented in these two volumes are organized in topical sections named: Design with and for the Elderly, Aging and Technology Acceptance, Aging and the User Experience, Elderly-Specific Web Design, Aging and Social Media, Games and Exergames for the Elderly, Ambient Assisted Living, Aging, Motion, Cognition, Emotion and Learning.
Author: Natalie Berg
Publisher: Kogan Page Publishers
ISBN: 1398601438
Category : Business & Economics
Languages : en
Pages : 323
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Book Description
Amazon - one of the world's most valuable companies - is worth more than Walmart, Netflix, Target, Nike and Costco combined. What are the secrets to its success? How can these insights be applied to other businesses in the e-commerce sector? The retail industry is facing unprecedented challenges. Across all sectors and markets, retailers are shifting their business models and customer engagement strategies to ensure they survive. Amazon offers unique insight into the company's persistent dissatisfaction with the status quo and innovation and how it has fundamentally changed the ways in which we shop. This fully updated second edition explores Amazon's response to the coronavirus pandemic, the convergence of physical and digital retail, e-commerce economics and sustainability, as well as future policy implications. Written by industry-leading retail analysts and with the first edition now translated into more than a dozen languages, Amazon is an invaluable resource for discovering the lessons that can be learned from the company's unprecedented rise to dominance.
Author: Petra Jaecks
Publisher: Frontiers Media SA
ISBN: 2832549209
Category : Science
Languages : en
Pages : 202
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Book Description
Author: John V. Pavlik
Publisher: Columbia University Press
ISBN: 0231545517
Category : Language Arts & Disciplines
Languages : en
Pages : 263
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Book Description
With the advent of the internet and handheld or wearable media systems that plunge the user into 360o video, augmented—or virtual reality—technology is changing how stories are told and created. In this book, John V. Pavlik argues that a new form of mediated communication has emerged: experiential news. Experiential media delivers not just news stories but also news experiences, in which the consumer engages news as a participant or virtual eyewitness in immersive, multisensory, and interactive narratives. Pavlik describes and analyzes new tools and approaches that allow journalists to tell stories that go beyond text and image. He delves into developing forms such as virtual reality, haptic technologies, interactive documentaries, and drone media, presenting the principles of how to design and frame a story using these techniques. Pavlik warns that although experiential news can heighten user engagement and increase understanding, it may also fuel the transformation of fake news into artificial realities, and he discusses the standards of ethics and accuracy needed to build public trust in journalism in the age of virtual reality. Journalism in the Age of Virtual Reality offers important lessons for practitioners seeking to produce quality experiential news and those interested in the ethical considerations that experiential media raise for journalism and the public.
Author: Sally Hubbard
Publisher: Simon and Schuster
ISBN: 198214971X
Category : Business & Economics
Languages : en
Pages : 320
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Book Description
"An urgent and witty manifesto, Monopolies Suck shows how monopoly power is harming everyday Americans and practical ways we can all fight back."--
Author: Emily West
Publisher: MIT Press
ISBN: 0262543303
Category : Business & Economics
Languages : en
Pages : 327
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Book Description
How Amazon combined branding and relationship marketing with massive distribution infrastructure to become the ultimate service brand in the digital economy. Amazon is ubiquitous in our daily lives—we stream movies and television on Amazon Prime Video, converse with Alexa, receive messages on our smartphone about the progress of our latest orders. In Buy Now, Emily West examines Amazon’s consumer-facing services to investigate how Amazon as a brand grew so quickly and inserted itself into so many aspects of our lives even as it faded into the background, becoming a sort of infrastructure that can be taken for granted. Amazon promotes the comfort and care of its customers (but not its workers) to become the ultimate service brand in the digital economy. West shows how Amazon has cultivated personalized, intimate relationships with consumers that normalize its outsized influence on our selves and our communities. She describes the brand’s focus on speedy and seamless ecommerce delivery, represented in the materiality of the branded brown box; the positioning of its book retailing, media streaming, and smart speakers as services rather than sales; and the brand’s image control strategies. West considers why pushback against Amazon’s ubiquity and market power has come mainly from among Amazon’s workers rather than its customers or competitors, arguing that Amazon’s brand logic fragments consumers as a political bloc. West’s innovative account, the first to examine Amazon from a critical media studies perspective, offers a cautionary cultural study of bigness in today’s economy.
Author: Mark Burdon
Publisher: Cambridge University Press
ISBN: 1108417922
Category : Law
Languages : en
Pages : 339
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Book Description
Calling for future law reform, Burdon questions if you will have privacy in a world of ubiquitous data collection.
Author: Richard J. Gilbert
Publisher: MIT Press
ISBN: 0262545799
Category : Business & Economics
Languages : en
Pages : 337
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Book Description
A proposal for moving from price-centric to innovation-centric competition policy, reviewing theory and evidence on economic incentives for innovation. Competition policy and antitrust enforcement have traditionally focused on prices rather than innovation. Economic theory shows the ways that price competition benefits consumers, and courts, antitrust agencies, and economists have developed tools for the quantitative evaluation of price impacts. Antitrust law does not preclude interventions to encourage innovation, but over time the interpretation of the laws has raised obstacles to enforcement policies for innovation. In this book, economist Richard Gilbert proposes a shift from price-centric to innovation-centric competition policy. Antitrust enforcement should be concerned with protecting incentives for innovation and preserving opportunities for dynamic, rather than static, competition. In a high-technology economy, Gilbert argues, innovation matters. Gilbert considers both theory and available empirical evidence on the relationships among market structure, firm behavior, and the production of new products and services. He reviews the distinctive features of the high-tech economy and why current analytical tools used by antitrust enforcers aren't up to the task of assessing innovation concerns. He considers, from the perspective of innovation competition, Kenneth Arrow's “replacement effect” and the Schumpeterian theory of market power and appropriation; discusses the effect of mergers on innovation and future price competition; and reviews the empirical literature on competition, mergers, and innovation. He describes examples of merger enforcement by US and European antitrust agencies; examines cases brought against Microsoft and Google; and discusses the risks and benefits of interoperability standards. Finally, he offers recommendations for competition policy. The open access edition of this book was made possible by generous funding from Arcadia – a charitable fund of Lisbet Rausing and Peter Baldwin.
Author: Prof. (Dr.) Jai Paul Dudeja
Publisher: Notion Press
ISBN:
Category : Computers
Languages : en
Pages : 327
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Book Description
Mind-reading typically refers to the ability of discerning or interpreting someone else's thoughts, feelings, or intentions. Mind Reading has two components: human-based, and (ii) device-based (artificial intelligence). Artificial Intelligence (AI) refers to programming computers to do tasks that normally require human intelligence, like learning, problem-solving, and understanding language. It is like giving computers the ability to think and make decisions on their own, similar to how humans do. AI helps machines learn from data, adapt to new situations, and perform tasks without being explicitly programmed for each step. This book covers the topics on human-based and device-based mind reading and interpretation (artificial intelligence, that is divided into 32 chapters and the following 8 sections: (i) Mind-Reading and Artificial Intelligence: Introduction and Overview, (ii) Human-Based Mind Reading, (iii) Artificial Intelligence: Introduction & Types of Learning, (iv) Device-Based Mind Reading And Virtual Assistants, (v) Applications and Opportunities of Artificial Intelligence, (vi) Artificial Intelligence: Ethical Issues, Risks and Regulations, (vii) Artificial Consciousness, and (viii) Artificial Intelligence in India: Status, and the Way Forward.
Author: Dr. V.V.L.N. Sastry
Publisher: Idea Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 114
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Book Description
E-commerce customer service technologies adopted by businesses help them present their customers with the information they want quickly, take responsibility for their actions, communicate specific solutions to customers, and maintain their competitive edge. Evidently, different e-commerce customer technologies have different strengths and deficiencies. Principally, this book zeroes in on the strengths and downsides of the e-commerce customer service technologies used by Adidas, Standard Bank, and Coca-Cola currently, comparing the technologies critically. They use the Salesforce Commerce Cloud, Acquire, and Get Satisfaction e-commerce customer service technologies respectively. If a business is required to adopt Get Satisfaction, Acquire, or Salesforce Commerce Cloud as its e-commerce customer technology, it should consider each of the options’ capabilities and deficiencies. Get Satisfaction and Salesforce Commerce Cloud, unlike Acquire, enable businesses build online customer communities. Salesforce Commerce Cloud and Acquire, unlike Get Satisfaction have analytics capabilities, which are rather important to support organizations, including businesses that offer customer support. Salesforce Commerce Cloud and Acquire, unlike Get Satisfaction, help businesses offer consistent customer experiences over varied channels - one of the most critical differentiating factor for retail businesses presently is shopping experience. Acquire and Salesforce Commerce Cloud, unlike Get Satisfaction, assist businesses in integrating customer data.
