Author: Robert Greene
Publisher: Profile Books
ISBN: 1847651402
Category : Family & Relationships
Languages : en
Pages : 496
Book Description
Which sort of seducer could you be? Siren? Rake? Cold Coquette? Star? Comedian? Charismatic? Or Saint? This book will show you which. Charm, persuasion, the ability to create illusions: these are some of the many dazzling gifts of the Seducer, the compelling figure who is able to manipulate, mislead and give pleasure all at once. When raised to the level of art, seduction, an indirect and subtle form of power, has toppled empires, won elections and enslaved great minds. In this beautiful, sensually designed book, Greene unearths the two sides of seduction: the characters and the process. Discover who you, or your pursuer, most resembles. Learn, too, the pitfalls of the anti-Seducer. Immerse yourself in the twenty-four manoeuvres and strategies of the seductive process, the ritual by which a seducer gains mastery over their target. Understand how to 'Choose the Right Victim', 'Appear to Be an Object of Desire' and 'Confuse Desire and Reality'. In addition, Greene provides instruction on how to identify victims by type. Each fascinating character and each cunning tactic demonstrates a fundamental truth about who we are, and the targets we've become - or hope to win over. The Art of Seduction is an indispensable primer on the essence of one of history's greatest weapons and the ultimate power trip. From the internationally bestselling author of The 48 Laws of Power, Mastery, and The 33 Strategies Of War.
The Art Of Seduction
Author: Robert Greene
Publisher: Profile Books
ISBN: 1847651402
Category : Family & Relationships
Languages : en
Pages : 496
Book Description
Which sort of seducer could you be? Siren? Rake? Cold Coquette? Star? Comedian? Charismatic? Or Saint? This book will show you which. Charm, persuasion, the ability to create illusions: these are some of the many dazzling gifts of the Seducer, the compelling figure who is able to manipulate, mislead and give pleasure all at once. When raised to the level of art, seduction, an indirect and subtle form of power, has toppled empires, won elections and enslaved great minds. In this beautiful, sensually designed book, Greene unearths the two sides of seduction: the characters and the process. Discover who you, or your pursuer, most resembles. Learn, too, the pitfalls of the anti-Seducer. Immerse yourself in the twenty-four manoeuvres and strategies of the seductive process, the ritual by which a seducer gains mastery over their target. Understand how to 'Choose the Right Victim', 'Appear to Be an Object of Desire' and 'Confuse Desire and Reality'. In addition, Greene provides instruction on how to identify victims by type. Each fascinating character and each cunning tactic demonstrates a fundamental truth about who we are, and the targets we've become - or hope to win over. The Art of Seduction is an indispensable primer on the essence of one of history's greatest weapons and the ultimate power trip. From the internationally bestselling author of The 48 Laws of Power, Mastery, and The 33 Strategies Of War.
Publisher: Profile Books
ISBN: 1847651402
Category : Family & Relationships
Languages : en
Pages : 496
Book Description
Which sort of seducer could you be? Siren? Rake? Cold Coquette? Star? Comedian? Charismatic? Or Saint? This book will show you which. Charm, persuasion, the ability to create illusions: these are some of the many dazzling gifts of the Seducer, the compelling figure who is able to manipulate, mislead and give pleasure all at once. When raised to the level of art, seduction, an indirect and subtle form of power, has toppled empires, won elections and enslaved great minds. In this beautiful, sensually designed book, Greene unearths the two sides of seduction: the characters and the process. Discover who you, or your pursuer, most resembles. Learn, too, the pitfalls of the anti-Seducer. Immerse yourself in the twenty-four manoeuvres and strategies of the seductive process, the ritual by which a seducer gains mastery over their target. Understand how to 'Choose the Right Victim', 'Appear to Be an Object of Desire' and 'Confuse Desire and Reality'. In addition, Greene provides instruction on how to identify victims by type. Each fascinating character and each cunning tactic demonstrates a fundamental truth about who we are, and the targets we've become - or hope to win over. The Art of Seduction is an indispensable primer on the essence of one of history's greatest weapons and the ultimate power trip. From the internationally bestselling author of The 48 Laws of Power, Mastery, and The 33 Strategies Of War.
All About Seduction
Author: Katy Madison
Publisher: Harper Collins
ISBN: 0062107356
Category : Fiction
Languages : en
Pages : 388
Book Description
“Madison is definitely an author to watch.” —Romance Reviews Today One of the most exciting new talents in historical romance fiction, Katy Madison returns with All About Seduction—a magnificent second novel as glorious as her first, Tainted by Temptation (“A firecracker of a book!” —Anna Campbell). A bewitching gothic novel set in Victorian England—ideal for fans of Amanda Quick and Elizabeth Hoyt—All About Seduction captivates from the very first page with a dark and sensuous tale of a woman who has lived her life bound by duty finally letting her passions free when she is ordered by her husband to take a lover.
Publisher: Harper Collins
ISBN: 0062107356
Category : Fiction
Languages : en
Pages : 388
Book Description
“Madison is definitely an author to watch.” —Romance Reviews Today One of the most exciting new talents in historical romance fiction, Katy Madison returns with All About Seduction—a magnificent second novel as glorious as her first, Tainted by Temptation (“A firecracker of a book!” —Anna Campbell). A bewitching gothic novel set in Victorian England—ideal for fans of Amanda Quick and Elizabeth Hoyt—All About Seduction captivates from the very first page with a dark and sensuous tale of a woman who has lived her life bound by duty finally letting her passions free when she is ordered by her husband to take a lover.
Psychology of Seduction
Author: Jesse James
Publisher: Createspace Independent Publishing Platform
ISBN: 9781533562630
Category :
Languages : en
Pages : 0
Book Description
In the Psychology of Seduction, Jesse James merges the shady world of the pickup artist with modern science, unraveling the mystery of attraction using evolutionary biology and examining seduction through the lens of social and evolutionary psychology. Combining amusing personal anecdotes, real-world experience, classic and modern research studies, and the most up-to-date principles of psychology, Jesse James teaches both the theory of seduction and demonstrates its practical application in the real world of men and women. Bridging the gap between science and seduction, the book puts common pickup artist techniques, such as 'negging, ' under the microscope of scientific theory. Finally, Mr. James answers Sigmund Freud's age-old question "What does a woman want?" And the answer might surprise you.
Publisher: Createspace Independent Publishing Platform
ISBN: 9781533562630
Category :
Languages : en
Pages : 0
Book Description
In the Psychology of Seduction, Jesse James merges the shady world of the pickup artist with modern science, unraveling the mystery of attraction using evolutionary biology and examining seduction through the lens of social and evolutionary psychology. Combining amusing personal anecdotes, real-world experience, classic and modern research studies, and the most up-to-date principles of psychology, Jesse James teaches both the theory of seduction and demonstrates its practical application in the real world of men and women. Bridging the gap between science and seduction, the book puts common pickup artist techniques, such as 'negging, ' under the microscope of scientific theory. Finally, Mr. James answers Sigmund Freud's age-old question "What does a woman want?" And the answer might surprise you.
The Future of Seduction
Author: Mia Levitin
Publisher: Unbound Publishing
ISBN: 1800180233
Category : Social Science
Languages : en
Pages : 65
Book Description
Where and who do we want to be? How might we get there? What might happen if we stay on our current course? In The Future of Seduction, cultural and literary critic Mia Levitin explores the future of sex, asking powerful and necessary questions about the relationships of tomorrow. This brief but mighty book is one of five that comprise the first set of FUTURES essays. Each standalone book presents the author's original vision of a singular aspect of the future which inspires in them hope or reticence, optimism or fear. Read individually, these essays will inform, entertain and challenge. Together, they form a picture of what might lie ahead, and ask the reader to imagine how we might make the transition from here to there, from now to then.
Publisher: Unbound Publishing
ISBN: 1800180233
Category : Social Science
Languages : en
Pages : 65
Book Description
Where and who do we want to be? How might we get there? What might happen if we stay on our current course? In The Future of Seduction, cultural and literary critic Mia Levitin explores the future of sex, asking powerful and necessary questions about the relationships of tomorrow. This brief but mighty book is one of five that comprise the first set of FUTURES essays. Each standalone book presents the author's original vision of a singular aspect of the future which inspires in them hope or reticence, optimism or fear. Read individually, these essays will inform, entertain and challenge. Together, they form a picture of what might lie ahead, and ask the reader to imagine how we might make the transition from here to there, from now to then.
The Study of Seduction
Author: Sabrina Jeffries
Publisher: Simon and Schuster
ISBN: 1476786151
Category : Fiction
Languages : en
Pages : 384
Book Description
A marriage of convenience ignites into a passionate love affair in the hotly anticipated second novel in New York Times and USA TODAY bestselling author Sabrina Jeffries’s addictive Sinful Suitors series! When Edwin Barlow, the Earl of Blakeborough, agrees to help his best friend’s impetuous ward, Lady Clarissa Lindsey, in her time of need, he knows he’s in for trouble. He’s been hunting for someone to wed, and she’ll just get in the way. Although captivated by the witty, free-spirited beauty, he fears she’d be all wrong as a wife...if she would even take such a gruff cynic for her husband. Yet he wants nothing more than to have her for his own. Clarissa has no intention of marrying anyone—not Edwin, whom she’s sure would be an overbearing husband, and certainly not the powerful French diplomat stalking her. But when matters escalate with the diplomat, she chooses Edwin’s gallant offer of a marriage between friends in hopes that it will deter her stalker. She expects nothing more than an amiable union, but their increasingly tempestuous kisses prove more than she bargained for. When her stalker’s vow to expose the lovers’ deepest secrets threatens to destroy their blossoming attraction, will their tenuous bond withstand public ruin, or will Edwin lose all that’s important to him to protect his bride?
Publisher: Simon and Schuster
ISBN: 1476786151
Category : Fiction
Languages : en
Pages : 384
Book Description
A marriage of convenience ignites into a passionate love affair in the hotly anticipated second novel in New York Times and USA TODAY bestselling author Sabrina Jeffries’s addictive Sinful Suitors series! When Edwin Barlow, the Earl of Blakeborough, agrees to help his best friend’s impetuous ward, Lady Clarissa Lindsey, in her time of need, he knows he’s in for trouble. He’s been hunting for someone to wed, and she’ll just get in the way. Although captivated by the witty, free-spirited beauty, he fears she’d be all wrong as a wife...if she would even take such a gruff cynic for her husband. Yet he wants nothing more than to have her for his own. Clarissa has no intention of marrying anyone—not Edwin, whom she’s sure would be an overbearing husband, and certainly not the powerful French diplomat stalking her. But when matters escalate with the diplomat, she chooses Edwin’s gallant offer of a marriage between friends in hopes that it will deter her stalker. She expects nothing more than an amiable union, but their increasingly tempestuous kisses prove more than she bargained for. When her stalker’s vow to expose the lovers’ deepest secrets threatens to destroy their blossoming attraction, will their tenuous bond withstand public ruin, or will Edwin lose all that’s important to him to protect his bride?
Seduction
Author: Rachel O'Neill
Publisher: John Wiley & Sons
ISBN: 1509521593
Category : Social Science
Languages : en
Pages : 232
Book Description
Within the so-called seduction community, the ability to meet and attract women is understood as a skill which heterosexual men can cultivate through practical training and personal development. Though it has been an object of media speculation – and frequent sensationalism – for over a decade, this cultural formation remains poorly understood. In the first book-length study of the industry, Rachel O’Neill takes us into the world of seduction seminars, training events, instructional guidebooks and video tutorials. Pushing past established understandings of ‘pickup artists’ as pathetic, pathological or perverse, she examines what makes seduction so compelling for those drawn to participate in this sphere. Seduction vividly portrays how the twin rationalities of neoliberalism and postfeminism are reorganising contemporary intimate life, as labour-intensive and profit-orientated modes of sociality consume other forms of being and relating. It is essential reading for students and scholars of gender, sexuality, sociology and cultural studies, as well as anyone who wants to understand the seduction industry’s overarching logics and internal workings.
Publisher: John Wiley & Sons
ISBN: 1509521593
Category : Social Science
Languages : en
Pages : 232
Book Description
Within the so-called seduction community, the ability to meet and attract women is understood as a skill which heterosexual men can cultivate through practical training and personal development. Though it has been an object of media speculation – and frequent sensationalism – for over a decade, this cultural formation remains poorly understood. In the first book-length study of the industry, Rachel O’Neill takes us into the world of seduction seminars, training events, instructional guidebooks and video tutorials. Pushing past established understandings of ‘pickup artists’ as pathetic, pathological or perverse, she examines what makes seduction so compelling for those drawn to participate in this sphere. Seduction vividly portrays how the twin rationalities of neoliberalism and postfeminism are reorganising contemporary intimate life, as labour-intensive and profit-orientated modes of sociality consume other forms of being and relating. It is essential reading for students and scholars of gender, sexuality, sociology and cultural studies, as well as anyone who wants to understand the seduction industry’s overarching logics and internal workings.
Masters of Seduction
Author: Lara Adrian
Publisher: Obsidian House Books, LLC
ISBN: 9780991647514
Category :
Languages : en
Pages : 400
Book Description
Surrender to sinful pleasures and forbidden passions with Masters of Seduction, the sizzling new paranormal romance novella series from "New York Times" and internationally bestselling authors Lara Adrian, Donna Grant, Laura Wright and Alexandra Ivy. "In the realm of the Incubi Masters, pleasure is to die for and love is the deadliest game of all . . ." Merciless: House of Gravori by Lara Adrian Seeking vengeance for the murder of his brother, Incubus Master Devlin Gravori demands justice from the high court of the Nephilim. But fury and retribution are no match for the consuming desire he feels for Nahiri, the beautiful Nephilim warrior he claims as his hostage. Soulless: House of Romerac by Donna Grant Incubus Master Canaan Romerac is focused solely on revenge against those who betrayed him and put him in the Oubliette for five hundred years. That is until he sets eyes on Rayna. Can the beautiful Nephilim heal Canaan's wounded soul before it's too late? Shameless: House of Vipera by Laura Wright Sexy Incubus Master Scarus Vipera has grown weak, and the only thing that will strengthen him again is Rosamund, the power-rich female of the Harem. But the mysterious Nephilim is determined to leave the Harem untouched, her heart intact. Ruthless: House of Xanthe by Alexandra Ivy Jian, Master of the House Xanthe, has devoted his life to returning his family to their former prominence. When he's offered a contract to hunt down the missing Sovereign, he's eager to accept. The last thing he expects is to encounter a stunningly beautiful angel who stirs more than his lust.
Publisher: Obsidian House Books, LLC
ISBN: 9780991647514
Category :
Languages : en
Pages : 400
Book Description
Surrender to sinful pleasures and forbidden passions with Masters of Seduction, the sizzling new paranormal romance novella series from "New York Times" and internationally bestselling authors Lara Adrian, Donna Grant, Laura Wright and Alexandra Ivy. "In the realm of the Incubi Masters, pleasure is to die for and love is the deadliest game of all . . ." Merciless: House of Gravori by Lara Adrian Seeking vengeance for the murder of his brother, Incubus Master Devlin Gravori demands justice from the high court of the Nephilim. But fury and retribution are no match for the consuming desire he feels for Nahiri, the beautiful Nephilim warrior he claims as his hostage. Soulless: House of Romerac by Donna Grant Incubus Master Canaan Romerac is focused solely on revenge against those who betrayed him and put him in the Oubliette for five hundred years. That is until he sets eyes on Rayna. Can the beautiful Nephilim heal Canaan's wounded soul before it's too late? Shameless: House of Vipera by Laura Wright Sexy Incubus Master Scarus Vipera has grown weak, and the only thing that will strengthen him again is Rosamund, the power-rich female of the Harem. But the mysterious Nephilim is determined to leave the Harem untouched, her heart intact. Ruthless: House of Xanthe by Alexandra Ivy Jian, Master of the House Xanthe, has devoted his life to returning his family to their former prominence. When he's offered a contract to hunt down the missing Sovereign, he's eager to accept. The last thing he expects is to encounter a stunningly beautiful angel who stirs more than his lust.
Seduction
Author: Clement Knox
Publisher: Simon and Schuster
ISBN: 1643133845
Category : History
Languages : en
Pages : 577
Book Description
A brilliantly original history that explores the shifting cultural mores of courtship, told through the lives of remarkable women and men throughout history. If sex has generally been a private matter, seduction has always been of intense public interest. Whether the stuff of front-page tabloid news, the scandal of nineteenth-century American courts, or the stuff of literature across the eras, we are fascinated by stories of seduction and sex. In the first history of its kind, Clement Knox explores seduction in all its historical and cultural incarnations. Moving from the Garden of Eden to the carnivals of eighteenth-century Venice, and from the bawdy world of Georgian London to the saloons and speakeasies of the Jazz Age, this is an exploration of timeless themes of power, desire, and free will. Along the way we meet Mary Wollstonecraft, her daughter Mary Shelley, and her friend Caroline Norton, and reckon with their fight for women’s rights and freedoms. We encounter Jack Johnson, the first black heavyweight champion of the world, who became entangled in America's labyrinthine and racialized seduction laws. We discover how tall tales of predatory vampires, hypnotists, and immigrants were mobilized by Nazis and nativists to help propel them to power. We consider how after seduction seemingly vanished from view during the Sexual Revolution, it exploded back into our lives as The Game became a multi-million bestseller, online dating swept the world, and the ongoing male fascinating with manipulating women was exposed. In a big-thinking cultural history told through an extraordinary range of stories and sources, Knox explores how our ideas about desire and pursuit have developed in step with the modern world. This is a bold, modern charter of seduction, from the birth of the Enlightenment to the explosion of romantic literature and right up to our contemporary moments of reckoning around “incel” culture and #MeToo.
Publisher: Simon and Schuster
ISBN: 1643133845
Category : History
Languages : en
Pages : 577
Book Description
A brilliantly original history that explores the shifting cultural mores of courtship, told through the lives of remarkable women and men throughout history. If sex has generally been a private matter, seduction has always been of intense public interest. Whether the stuff of front-page tabloid news, the scandal of nineteenth-century American courts, or the stuff of literature across the eras, we are fascinated by stories of seduction and sex. In the first history of its kind, Clement Knox explores seduction in all its historical and cultural incarnations. Moving from the Garden of Eden to the carnivals of eighteenth-century Venice, and from the bawdy world of Georgian London to the saloons and speakeasies of the Jazz Age, this is an exploration of timeless themes of power, desire, and free will. Along the way we meet Mary Wollstonecraft, her daughter Mary Shelley, and her friend Caroline Norton, and reckon with their fight for women’s rights and freedoms. We encounter Jack Johnson, the first black heavyweight champion of the world, who became entangled in America's labyrinthine and racialized seduction laws. We discover how tall tales of predatory vampires, hypnotists, and immigrants were mobilized by Nazis and nativists to help propel them to power. We consider how after seduction seemingly vanished from view during the Sexual Revolution, it exploded back into our lives as The Game became a multi-million bestseller, online dating swept the world, and the ongoing male fascinating with manipulating women was exposed. In a big-thinking cultural history told through an extraordinary range of stories and sources, Knox explores how our ideas about desire and pursuit have developed in step with the modern world. This is a bold, modern charter of seduction, from the birth of the Enlightenment to the explosion of romantic literature and right up to our contemporary moments of reckoning around “incel” culture and #MeToo.
La Seduction
Author: Elaine Sciolino
Publisher: Macmillan
ISBN: 1429933291
Category : Social Science
Languages : en
Pages : 352
Book Description
The hidden truth about the French way of life: it's all about seduction—its rules, its pleasures, its secrets France is a seductive country, seductive in its elegance, its beauty, its sensual pleasures, and its joie de vivre. But Elaine Sciolino, the longtime Paris bureau chief of The New York Times, has discovered that seduction is much more than a game to the French: it is the key to understanding France. Seduction plays a crucial role in how the French relate to one another—not just in romantic relationships but also in how they conduct business, enjoy food and drink, define style, engage in intellectual debate, elect politicians, and project power around the world. While sexual repartee and conquest remain at the heart of seduction, for the French seduction has become a philosophy of life, even an ideology, that can confuse outsiders. In La Seduction, Sciolino gives us an inside view of how seduction works in all areas, analyzing its limits as well as its power. She demystifies the French way of life in an entertaining and personal narrative that carries us from the neighborhood shops of Paris to the halls of government, from the gardens of Versailles to the agricultural heartland. La Seduction will charm you and encourage you to lower your defenses about the French. Pull up a chair and let Elaine Sciolino seduce you.
Publisher: Macmillan
ISBN: 1429933291
Category : Social Science
Languages : en
Pages : 352
Book Description
The hidden truth about the French way of life: it's all about seduction—its rules, its pleasures, its secrets France is a seductive country, seductive in its elegance, its beauty, its sensual pleasures, and its joie de vivre. But Elaine Sciolino, the longtime Paris bureau chief of The New York Times, has discovered that seduction is much more than a game to the French: it is the key to understanding France. Seduction plays a crucial role in how the French relate to one another—not just in romantic relationships but also in how they conduct business, enjoy food and drink, define style, engage in intellectual debate, elect politicians, and project power around the world. While sexual repartee and conquest remain at the heart of seduction, for the French seduction has become a philosophy of life, even an ideology, that can confuse outsiders. In La Seduction, Sciolino gives us an inside view of how seduction works in all areas, analyzing its limits as well as its power. She demystifies the French way of life in an entertaining and personal narrative that carries us from the neighborhood shops of Paris to the halls of government, from the gardens of Versailles to the agricultural heartland. La Seduction will charm you and encourage you to lower your defenses about the French. Pull up a chair and let Elaine Sciolino seduce you.
Perennial Seller
Author: Ryan Holiday
Publisher: Penguin
ISBN: 110199214X
Category : Business & Economics
Languages : en
Pages : 258
Book Description
The book that Inc. says "every entrepreneur should read" and an FT Book of the Month selection... How did the movie The Shawshank Redemption fail at the box office but go on to gross more than $100 million as a cult classic? How did The 48 Laws of Power miss the bestseller lists for more than a decade and still sell more than a million copies? How is Iron Maiden still filling stadiums worldwide without radio or TV exposure forty years after the band was founded? Bestselling author and marketer Ryan Holiday calls such works and artists perennial sellers. How do they endure and thrive while most books, movies, songs, video games, and pieces of art disappear quickly after initial success? How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham, as well as his interviews with the minds behind some of the greatest perennial sellers of our time. His fascinating examples include: • Rick Rubin, producer for Adele, Jay-Z, and the Red Hot Chili Peppers, who teaches his artists to push past short-term thinking and root their work in long-term inspiration. • Tim Ferriss, whose books have sold millions of copies, in part because he rigorously tests every element of his work to see what generates the strongest response. • Seinfeld, which managed to capture both the essence of the nineties and timeless themes to become a modern classic. • Harper Lee, who transformed a muddled manuscript into To Kill a Mockingbird with the help of the right editor and feedback. • Winston Churchill, Stefan Zweig, and Lady Gaga, who each learned the essential tenets of building a platform of loyal, dedicated supporters. Holiday reveals that the key to success for many perennial sellers is that their creators don’t distinguish between the making and the marketing. The product’s purpose and audience are in the creator’s mind from day one. By thinking holistically about the relationship between their audience and their work, creators of all kinds improve the chances that their offerings will stand the test of time.
Publisher: Penguin
ISBN: 110199214X
Category : Business & Economics
Languages : en
Pages : 258
Book Description
The book that Inc. says "every entrepreneur should read" and an FT Book of the Month selection... How did the movie The Shawshank Redemption fail at the box office but go on to gross more than $100 million as a cult classic? How did The 48 Laws of Power miss the bestseller lists for more than a decade and still sell more than a million copies? How is Iron Maiden still filling stadiums worldwide without radio or TV exposure forty years after the band was founded? Bestselling author and marketer Ryan Holiday calls such works and artists perennial sellers. How do they endure and thrive while most books, movies, songs, video games, and pieces of art disappear quickly after initial success? How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham, as well as his interviews with the minds behind some of the greatest perennial sellers of our time. His fascinating examples include: • Rick Rubin, producer for Adele, Jay-Z, and the Red Hot Chili Peppers, who teaches his artists to push past short-term thinking and root their work in long-term inspiration. • Tim Ferriss, whose books have sold millions of copies, in part because he rigorously tests every element of his work to see what generates the strongest response. • Seinfeld, which managed to capture both the essence of the nineties and timeless themes to become a modern classic. • Harper Lee, who transformed a muddled manuscript into To Kill a Mockingbird with the help of the right editor and feedback. • Winston Churchill, Stefan Zweig, and Lady Gaga, who each learned the essential tenets of building a platform of loyal, dedicated supporters. Holiday reveals that the key to success for many perennial sellers is that their creators don’t distinguish between the making and the marketing. The product’s purpose and audience are in the creator’s mind from day one. By thinking holistically about the relationship between their audience and their work, creators of all kinds improve the chances that their offerings will stand the test of time.