Friction PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Friction PDF full book. Access full book title Friction by Jeff Rosenblum. Download full books in PDF and EPUB format.
Author: Jeff Rosenblum
Publisher: powerHouse Books
ISBN: 157687883X
Category : Business & Economics
Languages : en
Pages : 128
Get Book Here
Book Description
Every industry around the globe is being completely disrupted. Stalwart brands are losing market share to upstarts that capture our collective consciousness. Trillions of dollars are at stake. Brands know a new approach is needed. But most don’t realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements. Friction argues that brands don't simply need clever messages or new, shiny technologies. They need a fundamental change in strategy. Friction provides a system for embracing transparency, engaging audiences, creating evangelists, and unleashing unprecedented growth. The authors of Friction have worked on some of the industry's most innovative assignments for the world’s most successful brands. This groundbreaking book reveals how corporations can divorce themselves from legacy business models to create a passion brand. A brand that breaks its addiction to traditional advertising. A brand that empowers its customers. A brand that dominates the competition.
Author: Jeff Rosenblum
Publisher: powerHouse Books
ISBN: 157687883X
Category : Business & Economics
Languages : en
Pages : 128
Get Book Here
Book Description
Every industry around the globe is being completely disrupted. Stalwart brands are losing market share to upstarts that capture our collective consciousness. Trillions of dollars are at stake. Brands know a new approach is needed. But most don’t realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements. Friction argues that brands don't simply need clever messages or new, shiny technologies. They need a fundamental change in strategy. Friction provides a system for embracing transparency, engaging audiences, creating evangelists, and unleashing unprecedented growth. The authors of Friction have worked on some of the industry's most innovative assignments for the world’s most successful brands. This groundbreaking book reveals how corporations can divorce themselves from legacy business models to create a passion brand. A brand that breaks its addiction to traditional advertising. A brand that empowers its customers. A brand that dominates the competition.
Author: Erin Cech
Publisher: Univ of California Press
ISBN: 0520972694
Category : Social Science
Languages : en
Pages : 341
Get Book Here
Book Description
Probing the ominous side of career advice to "follow your passion," this data-driven study explains how the passion principle fails us and perpetuates inequality by class, gender, and race; and it suggests how we can reconfigure our relationships to paid work. "Follow your passion" is a popular mantra for career decision-making in the United States. Passion-seeking seems like a promising path for avoiding the potential drudgery of a life of paid work, but this "passion principle"—seductive as it is—does not universally translate. The Trouble with Passion reveals the significant downside of the passion principle: the concept helps culturally legitimize and reproduce an exploited, overworked white-collar labor force and broadly serves to reinforce class, race, and gender segregation and inequality. Grounding her investigation in the paradoxical tensions between capitalism's demand for ideal workers and our cultural expectations for self-expression, sociologist Erin A. Cech draws on interviews that follow students from college into the workforce, surveys of US workers, and experimental data to explain why the passion principle is such an attractive, if deceptive, career decision-making mantra, particularly for the college educated. Passion-seeking presumes middle-class safety nets and springboards and penalizes first-generation and working-class young adults who seek passion without them. The ripple effects of this mantra undermine the promise of college as a tool for social and economic mobility. The passion principle also feeds into a culture of overwork, encouraging white-collar workers to tolerate precarious employment and gladly sacrifice time, money, and leisure for work they are passionate about. And potential employers covet, but won't compensate, passion among job applicants. This book asks, What does it take to center passion in career decisions? Who gets ahead and who gets left behind by passion-seeking? The Trouble with Passion calls for citizens, educators, college administrators, and industry leaders to reconsider how we think about good jobs and, by extension, good lives.
Author: Karpel
Publisher:
ISBN: 9781946978875
Category :
Languages : en
Pages : 346
Get Book Here
Book Description
The Passionate Life: Creating Vitality and Joy at Every Age is a guide for all who want to live a more vital, joyful life! After all, Passion, Joy, and Vitality are not just for the young! They are meant for the young at heart no matter what our age. In The Passionate Life: Creating Vitality and Joy at Any Age, with the Foreword by The Barefoot Doctor, Dr. Mara interweaves her twenty-six plus years of expertise as a psychologist, her own personal experience, and the wisdom of today
Author: Todd B. Kashdan
Publisher: Penguin
ISBN: 0147516447
Category : Self-Help
Languages : en
Pages : 305
Get Book Here
Book Description
Audible Best Seller of 2017 Inc. 11 Great Business Books New York Magazine Best Psychology Books LinkedIn's 12 Books on Leadership to Read Two mavericks in the field of positive psychology deliver a timely message Happiness experts have long told us to tune out our negative emotions and focus instead on mindfulness, positivity, and optimism. Researchers Todd Kashdan, Ph.D., and Robert Biswas-Diener, Dr. Philos., disagree. Positive emotions alone are not enough. Anger makes us creative, selfishness makes us brave, and guilt is a powerful motivator. The real key to success lies in emotional agility. Drawing upon extensive scientific research and a wide array of real-life examples, The Upside of Your Dark Side will be embraced by business leaders, parents, and everyone else who’s ready to put their entire psychological tool kit to work.
Author: Phillip Walden Bowen
Publisher: Vernon Press
ISBN: 1648893171
Category : Psychology
Languages : en
Pages : 518
Get Book Here
Book Description
There is growing pressure and stress placed on organisations to fight for customers and service/product placement in an increasingly competitive global marketplace. It has, therefore, never been more important to get the best out of the workforce. To achieve this, the role of the leader can be a fundamental factor in organisational success or failure. Leaders need to have the requisite skills to reflect the demands placed upon them in the 21st century. There are the “accidental managers” who just drop into the role of leadership and others who may develop skills and knowledge in readiness for a leadership role. There are also those who may have the innate ability to lead. Within the mix are those who are characterised by traits associated with the “dark triad” or who may use “pathocratic influence” on others to conform, reinforcing values (or lack of values) associated with toxic leadership. They create damage and harm. They become “passion killers”. The result can lead to a “pathocracy”. This book discusses the role emotional intelligence plays in helping people deal with stressful and challenging experiences, suggesting different ways to cope. The author reflects on the values that are integral to the success or failure of an organisation. “Passion” is identified as an added value that can differentiate one organisation from another. If passion is harmed, it can affect motivation, creativity, output, performance, and productivity. Therefore, this book provides the reader with examples of “passion killing” while making suggestions as to factors that can be adopted to engage and encourage passion. Conclusions are drawn and recommendations made to support those faced with “passion killers”. This book is aimed at those of all ages and educational backgrounds interested in developing their leadership knowledge and skills. It is also aimed at those interested in learning more about differences in personality, emotional intelligence, stress, coping, values, and the importance of understanding the impact of “passion killers”.
Author: Victor J. Strecher
Publisher: HarperCollins
ISBN: 0062409670
Category : Self-Help
Languages : en
Pages : 188
Get Book Here
Book Description
A pioneer in the field of behavioral science delivers a groundbreaking work that shows how finding your purpose in life leads to better health and overall happiness. Your life is a boat. You need a rudder. But it doesn’t matter how much wind is in your sails if you’re not steering toward a harbor—an ultimate purpose in your life. While the greatest philosophers have pondered purpose for centuries, today it has been shown to have a concrete impact on our health. Recent studies into Alzheimer’s, heart disease, stroke, depression, functional brain imaging, and measurement of DNA repair are shedding new light on how and why purpose benefits our lives. Going beyond the fads, opinions, and false hopes of “expert” self-help books, Life on Purpose explores the incredible connection between purposeful living and the latest scientific evidence on quality of life and longevity. Drawing on ancient and modern philosophy, literature, psychology, evolutionary biology, genetics, and neuroscience, as well as his experience in public health research, Dr. Vic Strecher reveals the elements necessary for a purposeful life and how to acquire them, and outlines an elegant strategy for improving energy, willpower, and long-term happiness, and well-being. He integrates these core themes into his own personal story—a tragedy that led him to reconsider his own life—and how a deeper understanding of purposeful living helped him not only survive, but thrive. Illuminating, accessible, and authentically grounded in real people’s experiences, Life on Purpose is essential reading for everyone seeking lasting improvement in their lives.
Author: Charles Dudley Warner
Publisher:
ISBN:
Category : Literature
Languages : en
Pages : 1460
Get Book Here
Book Description
Author: Vita Sackville-West
Publisher: Vintage
ISBN: 0525433988
Category : Fiction
Languages : en
Pages : 156
Get Book Here
Book Description
Irreverently funny and surprisingly moving, All Passion Spent is the story of a woman who discovers who she is just before it is too late. After the death of elder statesman Lord Slane—a former prime minister of Great Britain and viceroy of India—everyone assumes that his eighty-eight-year-old widow will slowly fade away in her grief, remaining as proper, decorative, and dutiful as she has been her entire married life. But the deceptively gentle Lady Slane has other ideas. First she defies the patronizing meddling of her children and escapes to a rented house in Hampstead. There, to her offspring’s utter amazement, she revels in her new freedom, recalls her youthful ambitions, and gathers some very unsuitable companions—who reveal to her just how much she had sacrificed under the pressure of others’ expectations.
Author:
Publisher:
ISBN:
Category : American literature
Languages : en
Pages : 634
Get Book Here
Book Description
Author: Nancy Anderson
Publisher: New World Library
ISBN: 1577316959
Category : Business & Economics
Languages : en
Pages : 258
Get Book Here
Book Description
If you are looking for a way to make your final working years better than all that have come before, this book is for you. Bestselling author and innovative career and life consultant Nancy Anderson understands the uncertainty and anxiety that crop up in midlife. She knows firsthand that family pressures, cultural conditioning, and the need for money drive many people to stay in unsatisfying jobs and careers. Anderson demonstrates that it is never too late to rewrite your life story so that it aligns with values that bring fulfillment and money. She offers exercises to get you started as well as inspirational stories that will remind you just how good life can be when you pursue work you love.
