Advertising Art in the Art Deco Style PDF Download
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Author: Theodore Menten
Publisher:
ISBN: 9780844652221
Category :
Languages : en
Pages :
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Book Description
363 ads, posters, trademarks and other commercial graphics -- 22 in full color -- that pictorially chronicle the rise of Art Deco in Europe and America. Artists include Kinger, Teague, Carlu, Lepape, Darcy, Brill.
Author: Theodore Menten
Publisher:
ISBN: 9780844652221
Category :
Languages : en
Pages :
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Book Description
363 ads, posters, trademarks and other commercial graphics -- 22 in full color -- that pictorially chronicle the rise of Art Deco in Europe and America. Artists include Kinger, Teague, Carlu, Lepape, Darcy, Brill.
Author: Robert Bruegmann
Publisher: Yale University Press
ISBN: 0300229933
Category : Design
Languages : en
Pages : 413
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Book Description
An expansive take on American Art Deco that explores Chicago's pivotal role in developing the architecture, graphic design, and product design that came to define middle-class style in the twentieth century Frank Lloyd Wright’s lost Midway Gardens, the iconic Sunbeam Mixmaster, and Marshall Field’s famed window displays: despite the differences in scale and medium, each belongs to the broad current of an Art Deco style that developed in Chicago in the first half of the twentieth century. This ambitious overview of the city’s architectural, product, industrial, and graphic design between 1910 and 1950 offers a fresh perspective on a style that would come to represent the dominant mode of modernism for the American middle class. Lavishly illustrated with 325 images, the book narrates Art Deco’s evolution in 101 key works, carefully curated and chronologically organized to tell the story of not just a style but a set of sensibilities. Critical essays from leading figures in the field discuss the ways in which Art Deco created an entire visual universe that extended to architecture, advertising, household objects, clothing, and even food design. Through this comprehensive approach to one of the 20th century’s most pervasive modes of expression in America, Art Deco Chicago provides an essential overview of both this influential style and the metropolis that came to embody it.
Author: John McDonough
Publisher: Routledge
ISBN: 1135949069
Category : Business & Economics
Languages : en
Pages : 1754
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Book Description
For a full list of entries and contributors, a generous selection of sample entries, and more, visit the The "Advertising Age" Encyclopedia of Advertising website. Featuring nearly 600 extensively illustrated entries, The Advertising Age Encyclopedia of Advertising provides detailed historic surveys of the world's leading agencies and major advertisers, as well as brand and market histories; it also profiles the influential men and women in advertising, overviews advertising in the major countries of the world, covers important issues affecting the field, and discusses the key aspects of methodology, practice, strategy, and theory. Also includes a color insert.
Author: Jared Goss
Publisher: Metropolitan Museum of Art
ISBN: 0300204302
Category : Art
Languages : en
Pages : 282
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Book Description
Art Deco—the term conjures up jewels by Van Cleef & Arpels, glassware by Laique, furniture by Ruhlmann—is best exemplified in the work shown at the exhibition that gave the style its name: the Exposition Internationale des Art Décoratifs et Industriels Modernes, held in Paris in 1925. The exquisite craftsmanship and artistry of the objects displayed spoke to a sophisticated modernity yet were rooted in past traditions. Although it quickly spread to other countries, Art Deco found its most coherent expression in France, where a rich cultural heritage was embraced as the impetus for creating something new. the style drew on inspirations as diverse as fashion, avant-garde trends in the fine arts—such as Cubism and Fauvism—and a taste for the exotic, all of which converged in exceptionally luxurious and innovative objects. While the practice of Art Deco ended with the Second World War, interest in it has not only endured to the present day but has grown steadily. Based on the Metropolitan Museum's renowned collection French Art Deco presents more than eighty masterpieces by forty-two designers. Examples include Süe et Mare's furniture from the 1925 Exposition; Dufy's Cubist-inspired textiles; Dunand's lacquered bedroom suite; Dupas's monumental glass wall panels from the SS Normandie; and Fouquet's spectacular dress ornament in the shape of a Chinese mask. Jared Goss's engaging text includes a discussion of each object together with a biography of the designer who created it and is enlivened by generous quotations from writings of the period. The extensive introduction provides historical context and explores the origins and aesthetic of Art Deco. With its rich text and sumptuous photographs, this is not only one of the rare books on French Art Deco in English, but an object d'art in its own right.
Author: Charlotte Benton
Publisher: Victoria & Albert Museum
ISBN: 9781851778331
Category : Art
Languages : en
Pages : 0
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Book Description
Originally published in 2003 as the catalog of an exhibition held at the Victoria and Albert Museum, London.
Author: Dover
Publisher: Courier Corporation
ISBN: 0486316009
Category : Design
Languages : en
Pages : 128
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Book Description
Comprehensive volume contains all the essentials for creating ads with a retro look and feel. Contents include borders, frames, images, and typographic elements for re-creating authentic styles of the 1890s–1920s.
Author: Adrian Cheng
Publisher: Assouline Publishing
ISBN: 1614288844
Category : Travel
Languages : en
Pages : 6
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Book Description
While readers will come away from Chinese Art with a nuanced understanding of Chinese culture, the volume is also a work of art in its own right—a must-have collectible for any devotee of Chinese art and culture. Assouline’s Ultimate Collection is an homage to the art of luxury bookmaking—the oversized volume is hand-bound using traditional techniques, with several of the plates hand-tipped on art-quality paper and housed in a luxury silk clamshell.
Author: Tim Benton
Publisher: Fundacion Juan March
ISBN: 9788470756290
Category : Art
Languages : en
Pages : 501
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Book Description
Modern taste: Art Deco in Paris, 1910-1935' offers readers an opportunity to appreciate, examine, assess and enjoy an artistic movement that defies easy definition but which has been described as "the last of the total styles": Art Deco.0The book aims to question the almost total absence of Art Deco from the history of modern art and from curatorial practice, and to vindicate--as some exemplary cases did in the wake of the Deco revival from the 1970s onwards--not only the evident beauty of Art Deco but also the fascination exerted by this singularly modern phenomenon with all its cultural and artistic complexity.0What we know as Art Deco was an alternative style to the avant-garde. It stood for a modernity that was pragmatic and ornamental rather than utopian and functional, and it became the great shaper of modern desire and taste, leaving its characteristic stamp on Western society and capitalism in the early decades of the 20th century.0Comprehensive and beautifully designed, 'Modern taste' includes nearly 400 works in a wide array of media: painting, sculpture, furniture, fashion design, jewelry, film, architecture, glassware and ceramics are all represented, alongside the photography, drawings and advertisements that helped create "the modern taste."0Exhibition: Fundacíon Juan March, Madrid, Spain (26.03-28.06.2015).
Author: Steven Heller
Publisher: Chronicle Books (CA)
ISBN:
Category : Art
Languages : en
Pages : 144
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Book Description
For graphic artists, industrial designers, and anyone with an interest in the evolution of modern advertising icons, product packaging, and marketing principles, this book offers a fascinating glimpse into a formative era of the American commercial arts.
Author: William Crouse
Publisher: Thames & Hudson
ISBN: 9780500293065
Category :
Languages : en
Pages : 312
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Book Description
Long-time poster aficionado William Crouse has selected over 300 of the most soughtafter examples of poster art created between the wars for this definitive volume. Organized thematically into subject categories (aviation, communication, fashion and more), this book includes over 300 highly rare and even unique examples by masters of the art form, including Nizzoli, Cassandre and Beall. Each poster - digitally photographed under carefully controlled conditions - is accompanied by an expanded caption that addresses the aesthetic, sociological, economic and/or political context of the image. Introduced by Art Deco specialist Alastair Duncan, Art Deco Posters is an essential addition for all interested in graphic design, Art Deco, and life and culture between 1919 and 1939.
