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Author: Architectural Digest
Publisher: Abrams
ISBN: 1683356470
Category : Architecture
Languages : en
Pages : 468
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Book Description
A 100-year visual history of the magazine, showcasing the work of top interior designers and architects, and the personal spaces of numerous celebrities. Architectural Digest at 100 celebrates the best from the pages of the international design authority. The editors have delved into the archives and culled years of rich material covering a range of subjects. Ranging freely between present and past, the book features the personal spaces of dozens of private celebrities like Barack and Michelle Obama, David Bowie, Truman Capote, David Hockney, Michael Kors, and Diana Vreeland, and includes the work of top designers and architects like Frank Gehry, David Hicks, India Mahdavi, Peter Marino, John Fowler, Renzo Mongiardino, Oscar Niemeyer, Axel Vervoordt, Frank Lloyd Wright, and Elsie de Wolfe. Also included are stunning images from the magazine’s history by photographers such as Bill Cunningham, Horst P. Horst, Simon Upton, Francois Dischinger, Francois Halard, Julius Shulman, and Oberto Gili. “The book is really a survey of how Americans have lived—and how American life has changed—over the past 100 years.” ?Los Angeles Times “A Must-Have Book!” ?Interior Design Magazines “Written in the elevated quality that only the editors of Architectural Digest can master so well, AD at 100: A Century of Style is the world’s newest guide to the best and brightest designs to inspire your next big home project.” ?The Editorialist
Author: Architectural Digest
Publisher: Abrams
ISBN: 1683356470
Category : Architecture
Languages : en
Pages : 468
Get Book Here
Book Description
A 100-year visual history of the magazine, showcasing the work of top interior designers and architects, and the personal spaces of numerous celebrities. Architectural Digest at 100 celebrates the best from the pages of the international design authority. The editors have delved into the archives and culled years of rich material covering a range of subjects. Ranging freely between present and past, the book features the personal spaces of dozens of private celebrities like Barack and Michelle Obama, David Bowie, Truman Capote, David Hockney, Michael Kors, and Diana Vreeland, and includes the work of top designers and architects like Frank Gehry, David Hicks, India Mahdavi, Peter Marino, John Fowler, Renzo Mongiardino, Oscar Niemeyer, Axel Vervoordt, Frank Lloyd Wright, and Elsie de Wolfe. Also included are stunning images from the magazine’s history by photographers such as Bill Cunningham, Horst P. Horst, Simon Upton, Francois Dischinger, Francois Halard, Julius Shulman, and Oberto Gili. “The book is really a survey of how Americans have lived—and how American life has changed—over the past 100 years.” ?Los Angeles Times “A Must-Have Book!” ?Interior Design Magazines “Written in the elevated quality that only the editors of Architectural Digest can master so well, AD at 100: A Century of Style is the world’s newest guide to the best and brightest designs to inspire your next big home project.” ?The Editorialist
Author: Richard W. Lewis
Publisher: Journey Editions (VT)
ISBN:
Category : Antiques & Collectibles
Languages : en
Pages : 294
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Book Description
A New York Times bestseller, Absolut Book is the behind-the-scenes account of the birth and growth of this award-winning campaign and provides a definitive illustrated history of one of the most successful ad campaigns ever. It is a collector's delight with nearly five hundred ads.
Author: April Cox
Publisher:
ISBN: 9781737557012
Category :
Languages : en
Pages :
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Book Description
Author: William h. Pivar
Publisher: Dearborn Real Estate
ISBN: 9780793176656
Category : Business & Economics
Languages : en
Pages : 360
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Book Description
This exclusive travel guide guides the visitor through the most incredible activities to be found in Shanghai: savour the food of world-class chefs in Asia's most romantic two-seater salon; eat at the best holes-in-the-walls and discover local street food haunts; find the best tailors and quality cashmere, satins and brocades by the yard; expert ......
Author: Ken Auletta
Publisher: Penguin
ISBN: 0735220883
Category : Social Science
Languages : en
Pages : 386
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Book Description
An intimate and profound reckoning with the changes buffeting the $2 trillion global advertising and marketing business from the perspective of its most powerful players, by the bestselling author of Googled Advertising and marketing touches on every corner of our lives, and the industry is the invisible fuel powering almost all media. Complain about it though we might, without it the world would be a darker place. But of all the industries wracked by change in the digital age, few have been turned on their heads as dramatically as this one. Mad Men are turning into Math Men (and women--though too few), an instinctual art is transforming into a science, and we are a long way from the days of Don Draper. Frenemies is Ken Auletta's reckoning with an industry under existential assault. He enters the rooms of the ad world's most important players, meeting the old guard as well as new powers and power brokers, investigating their perspectives. It's essential reading, not simply because of what it reveals about this world, but because of the potential consequences: the survival of media as we know it depends on the money generated by advertising and marketing--revenue that is in peril in the face of technological changes and the fraying trust between the industry's key players.
Author: C. L. Tyagi
Publisher: Atlantic Publishers & Dist
ISBN: 9788126902576
Category : Advertising
Languages : en
Pages : 452
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Book Description
This Is An Ideal And Most Comprehensive Textbook Presenting An Integrated Approach To The Principles, Concepts And The Cases In Advertising Management. Based On Authentic Publications And Practical Experience Of The Authors, The Book Deals With Advertising And Sales Promotion, Economic And Social Effectiveness Of Advertising Decisions And Plans. The Book Is Well-Written And Well-Structured In Lucid, Simple And Conversational Language. Different Topics Are Systematically Arranged With Proper Blend Of Theories And Models So As To Make Easy And Clear Understanding Of Principles And Their Applications In Advertising.The Book Will Be Very Useful For Students Doing M.B.A., M.Com., D.I.M. And B.B.M. It Will Also Be Most Valuable Reference Source For Advertising Professionals.
Author: California
Publisher:
ISBN:
Category : California
Languages : en
Pages : 1532
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Book Description
Volumes include: Statutory record.
Author: Michael Serazio
Publisher: NYU Press
ISBN: 0814724590
Category : Social Science
Languages : en
Pages : 238
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Book Description
2015 Susanne K. Langer Award for Outstanding Scholarship, Media Ecology Association 2013 Book of the Year, Visual Communication Division, National Communication Association Amidst the profound upheavals in technology, economics, and culture that mark the contemporary moment, marketing strategies have multiplied, as brand messages creep ever deeper into our private lives. In Your Ad Here, an engaging and timely new book, Michael Serazio investigates the rise of “guerrilla marketing” as a way of understanding increasingly covert and interactive flows of commercial persuasion. Digging through a decade of trade press coverage and interviewing dozens of agency CEOs, brand managers, and creative directors, Serazio illuminates a diverse and fascinating set of campaign examples: from the America’s Army video game to Pabst Blue Ribbon’s “hipster hijack,” from buzz agent bloggers and tweeters to The Dark Knight’s “Why So Serious?” social labyrinth. Blending rigorous analysis with eye-opening reporting and lively prose, Your Ad Here reveals the changing ways that commercial culture is produced today. Serazio goes behind-the-scenes with symbolic creators to appreciate the professional logic informing their work, while giving readers a glimpse into this new breed of “hidden persuaders” optimized for 21st-century media content, social patterns, and digital platforms. Ultimately, this new form of marketing adds up to a subtle, sophisticated orchestration of consumer conduct and heralds a world of advertising that pretends to have nothing to sell.
Author:
Publisher:
ISBN:
Category : Aeronautics
Languages : en
Pages : 936
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Book Description
Author: Elizabeth Righter
Publisher: Routledge
ISBN: 1134552696
Category : Social Science
Languages : en
Pages : 414
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Book Description
Excavations at the Tutu site represent a dramatic chapter in the annals of Caribbean archaeological excavation. The site was discovered in 1990 during the initial site clearing for a shopping mall in St. Thomas, U.S. Virgin Islands. The site was excavated with the assistance of a team of professional archaeologists and volunteers. Utilizing resources and funds donated by the local scientific communities, the project employed a multidisciplinary sampling strategy designed to recover material for analysis by experts in fields such as anthropology, archaeology, palaeobotany, zooarchaeology, bioarchaeology, palaeopathology and photo imaging. This volume reports the results of these various applied analytical techniques laying a solid foundation for future comparative studies of prehistoric Caribbean human populations and cultures.
