Author: Mihir Prajapati
Publisher: Mihir Prajapati
ISBN:
Category : Business & Economics
Languages : en
Pages : 122
Book Description
If you have a large vision for your start-up, this eBook will provide you the right direction. Today, entrepreneurs and solopreneurs are running without any direction due to which businesses die even before they are started. About 95% of the start-ups fail in India within the first year of operations. 1.How to generate cash flow? •This eBook will help you in generating cash flow for your business. •You receive the advance customer payment and you scale your business out of this cash. 2.How to scale up your start-up? 3.How to bring Innovation in the business model? 4.How to bring innovation in strategy? 5.How to bring innovation in management? •How to create a J curve by innovation in business management? 6.Project management skills •How to develop project management skills? •How to handle special projects? 7.Network effects growth 8.High gross margins growth 9.Distribution growth 10.Market size growth 11.14 Channels to acquire new customers 12.Tools and technology 13.Mergers & acquisitions •Why did Walmart acquire Flipkart? •Why did Facebook acquire WhatsApp? •How can you scale your business through mergers & acquisitions? 14.Numbers & metrics Anything that cannot be measured in numbers cannot benefit because you will not know how to control things. 15.Create a monopoly •How to create a monopoly like Reliance Jio? •When Reliance Jio entered the market, Airtel, Vodafone, and Idea all faced a huge problem. •Even Aircel was shutdown. •You can create a monopoly for your small shop in your area. You will find your answers along with various business models: •If you run a utensils shop or a cloth shop, beauty salon •If you are a solopreneur who wants to scale a consulting business •If you want to teach lakhs of students When you have the strength to do something big, why to satisfy with small work? You should see all the chapter because every second of yours is precious. Generation of cash flow for your business involves receiving the advance customer payment that will help in scaling your business out of this cash. You should bring innovation in various areas such as business model, strategy, and management. Developing the project management skills helps in handling the special projects efficiently. You should ensure your business growth in network, high gross margins, distribution growth, and market size growth. Bring innovation in your business model Develop your project management skills Generate cash flow for your business Work on numbers & metrics for controlling things.
A to Z of Scale Your Start up
Author: Mihir Prajapati
Publisher: Mihir Prajapati
ISBN:
Category : Business & Economics
Languages : en
Pages : 122
Book Description
If you have a large vision for your start-up, this eBook will provide you the right direction. Today, entrepreneurs and solopreneurs are running without any direction due to which businesses die even before they are started. About 95% of the start-ups fail in India within the first year of operations. 1.How to generate cash flow? •This eBook will help you in generating cash flow for your business. •You receive the advance customer payment and you scale your business out of this cash. 2.How to scale up your start-up? 3.How to bring Innovation in the business model? 4.How to bring innovation in strategy? 5.How to bring innovation in management? •How to create a J curve by innovation in business management? 6.Project management skills •How to develop project management skills? •How to handle special projects? 7.Network effects growth 8.High gross margins growth 9.Distribution growth 10.Market size growth 11.14 Channels to acquire new customers 12.Tools and technology 13.Mergers & acquisitions •Why did Walmart acquire Flipkart? •Why did Facebook acquire WhatsApp? •How can you scale your business through mergers & acquisitions? 14.Numbers & metrics Anything that cannot be measured in numbers cannot benefit because you will not know how to control things. 15.Create a monopoly •How to create a monopoly like Reliance Jio? •When Reliance Jio entered the market, Airtel, Vodafone, and Idea all faced a huge problem. •Even Aircel was shutdown. •You can create a monopoly for your small shop in your area. You will find your answers along with various business models: •If you run a utensils shop or a cloth shop, beauty salon •If you are a solopreneur who wants to scale a consulting business •If you want to teach lakhs of students When you have the strength to do something big, why to satisfy with small work? You should see all the chapter because every second of yours is precious. Generation of cash flow for your business involves receiving the advance customer payment that will help in scaling your business out of this cash. You should bring innovation in various areas such as business model, strategy, and management. Developing the project management skills helps in handling the special projects efficiently. You should ensure your business growth in network, high gross margins, distribution growth, and market size growth. Bring innovation in your business model Develop your project management skills Generate cash flow for your business Work on numbers & metrics for controlling things.
Publisher: Mihir Prajapati
ISBN:
Category : Business & Economics
Languages : en
Pages : 122
Book Description
If you have a large vision for your start-up, this eBook will provide you the right direction. Today, entrepreneurs and solopreneurs are running without any direction due to which businesses die even before they are started. About 95% of the start-ups fail in India within the first year of operations. 1.How to generate cash flow? •This eBook will help you in generating cash flow for your business. •You receive the advance customer payment and you scale your business out of this cash. 2.How to scale up your start-up? 3.How to bring Innovation in the business model? 4.How to bring innovation in strategy? 5.How to bring innovation in management? •How to create a J curve by innovation in business management? 6.Project management skills •How to develop project management skills? •How to handle special projects? 7.Network effects growth 8.High gross margins growth 9.Distribution growth 10.Market size growth 11.14 Channels to acquire new customers 12.Tools and technology 13.Mergers & acquisitions •Why did Walmart acquire Flipkart? •Why did Facebook acquire WhatsApp? •How can you scale your business through mergers & acquisitions? 14.Numbers & metrics Anything that cannot be measured in numbers cannot benefit because you will not know how to control things. 15.Create a monopoly •How to create a monopoly like Reliance Jio? •When Reliance Jio entered the market, Airtel, Vodafone, and Idea all faced a huge problem. •Even Aircel was shutdown. •You can create a monopoly for your small shop in your area. You will find your answers along with various business models: •If you run a utensils shop or a cloth shop, beauty salon •If you are a solopreneur who wants to scale a consulting business •If you want to teach lakhs of students When you have the strength to do something big, why to satisfy with small work? You should see all the chapter because every second of yours is precious. Generation of cash flow for your business involves receiving the advance customer payment that will help in scaling your business out of this cash. You should bring innovation in various areas such as business model, strategy, and management. Developing the project management skills helps in handling the special projects efficiently. You should ensure your business growth in network, high gross margins, distribution growth, and market size growth. Bring innovation in your business model Develop your project management skills Generate cash flow for your business Work on numbers & metrics for controlling things.
A to Z of Start up
Author: Mihir Prajapati
Publisher: Mihir Prajapati
ISBN:
Category : Business & Economics
Languages : en
Pages : 97
Book Description
24 Steps of the eBook 1.Market segmentation 2.Beachhead market 3.End-user profile 4.Beachhead total addressable market (TAM) 5.Persona 6.Life cycle use case 7.High-level product specifications 8.Quality value proposition 9.Next 10 customers 10.Define your core 11.Chart competitive position 12.Determine the decision-making unit 13.Map customer acquisition process 14.Follow on TAM 15.Design business model 16.Pricing framework 17.Lifetime value (LTV) 18.Map sales process 19.Cost of customer acquisition(coca) 20.Identify key assumptions 21.Test key assumptions 22.Define Minimum viable business product (MVBP) 23.Show “the dog will eat their own dog food” 24.Develop a product plan Classification of these 24 steps These 24 steps are classified into 3 different parts: 1.Customer understanding: the first few chapters of this eBook revolve around customer understanding. 2.Product/solution/service: Once you understand the customer, you will be able to figure out if your product, solution or service is able to solve the burning problem of the customer. 3.Strategy: When you have understood your customer and have launched the product, it is the time for strategy. You make some assumptions, business plan, and calculate the cost of business acquisition. Remember, customer, are given a lot of focus because entrepreneurs get too passionate and assume that whatever they are doing is right. So, they have so much assumptions and hunch, which is a strong internal voice that says whatever you are doing is right. And suddenly, when they go to the market, they fail because they are not prepared as they don’t understand the competition and market dynamics. Later you spend a lot of money and face many failures. You get successful after all this. But you need to take care that you should watch these 24 chapter around these 3 sections. Ways to do a startup 1.Passion: Some people are passionate and they believe that they can build a company of Rs 500 crore. 2.Technology: Some people can make a technology that becomes intellectual property. They also believe that even if they are unable to form a big organization, they can sell the technology to someone. 3.Idea: Some people have a very strong idea and they can create a big company by hiring the people of technology and marketing. You should start a startup when your idea and strategy is strong and you also have the knowledge of technology. Steps to move from passion to idea and technology 1.Knowledge: Deep knowledge of a subject 2.Capability 3.Network: the people you know and are going to support you when you start a startup. 4.Financial assets: As it is said that 95% of the startups fail in the 3 years of execution, it happens because of the lack of finances. 5.Established brand: You need to check whether you already have an established brand or you have something on which you can build something. The brand can also be of your co-founder or you can partner with someone who has a big-brand. In such a case, you have an added advantage. 6.Past work experience 7.Commitment: you need to check how much you are committed towards your idea or technology. 8.Find a founding team: Startup is not a lonely journey and therefore, you will have to find a founding team. There are many individuals who are founders on their own but they set-up a very strong management team. The future of India is in your hands so create it as this is your moment.
Publisher: Mihir Prajapati
ISBN:
Category : Business & Economics
Languages : en
Pages : 97
Book Description
24 Steps of the eBook 1.Market segmentation 2.Beachhead market 3.End-user profile 4.Beachhead total addressable market (TAM) 5.Persona 6.Life cycle use case 7.High-level product specifications 8.Quality value proposition 9.Next 10 customers 10.Define your core 11.Chart competitive position 12.Determine the decision-making unit 13.Map customer acquisition process 14.Follow on TAM 15.Design business model 16.Pricing framework 17.Lifetime value (LTV) 18.Map sales process 19.Cost of customer acquisition(coca) 20.Identify key assumptions 21.Test key assumptions 22.Define Minimum viable business product (MVBP) 23.Show “the dog will eat their own dog food” 24.Develop a product plan Classification of these 24 steps These 24 steps are classified into 3 different parts: 1.Customer understanding: the first few chapters of this eBook revolve around customer understanding. 2.Product/solution/service: Once you understand the customer, you will be able to figure out if your product, solution or service is able to solve the burning problem of the customer. 3.Strategy: When you have understood your customer and have launched the product, it is the time for strategy. You make some assumptions, business plan, and calculate the cost of business acquisition. Remember, customer, are given a lot of focus because entrepreneurs get too passionate and assume that whatever they are doing is right. So, they have so much assumptions and hunch, which is a strong internal voice that says whatever you are doing is right. And suddenly, when they go to the market, they fail because they are not prepared as they don’t understand the competition and market dynamics. Later you spend a lot of money and face many failures. You get successful after all this. But you need to take care that you should watch these 24 chapter around these 3 sections. Ways to do a startup 1.Passion: Some people are passionate and they believe that they can build a company of Rs 500 crore. 2.Technology: Some people can make a technology that becomes intellectual property. They also believe that even if they are unable to form a big organization, they can sell the technology to someone. 3.Idea: Some people have a very strong idea and they can create a big company by hiring the people of technology and marketing. You should start a startup when your idea and strategy is strong and you also have the knowledge of technology. Steps to move from passion to idea and technology 1.Knowledge: Deep knowledge of a subject 2.Capability 3.Network: the people you know and are going to support you when you start a startup. 4.Financial assets: As it is said that 95% of the startups fail in the 3 years of execution, it happens because of the lack of finances. 5.Established brand: You need to check whether you already have an established brand or you have something on which you can build something. The brand can also be of your co-founder or you can partner with someone who has a big-brand. In such a case, you have an added advantage. 6.Past work experience 7.Commitment: you need to check how much you are committed towards your idea or technology. 8.Find a founding team: Startup is not a lonely journey and therefore, you will have to find a founding team. There are many individuals who are founders on their own but they set-up a very strong management team. The future of India is in your hands so create it as this is your moment.
A to Z of Fund Raising For Start Up
Author: Mihir Prajapati
Publisher: Mihir Prajapati
ISBN:
Category : Business & Economics
Languages : en
Pages : 130
Book Description
Nowadays, fundraising has become a problem for all including entrepreneurs& mid-sized companies. So, we thought of developing this eBook for you. This eBook enables you to gain knowledge about fundraising. Following topics have been covered in this chapter 1.Basics of Fund Raising 2.How to determine the Goals & Objective of Fund Raising? 3.Budget Sheet oWhy investment is needed? oHow much investment is needed? 4.Stages of Start up oWhat are the different stages of a start up? 5.Features of different Investment Types oWhat are the features of different types of investment? oWhat if the fund is equity? oWhat if the fund is debt? 6.Source of Funding-Part 1 7.Sources of Funding Part 2 8.Sources of Funding- Part 3 9.Steps in Process of Fundraising oWhat are the steps in the fundraising process? oExplain steps 1, 2, 3 & so on. 10.Bootstrapping oYou have to do bootstrapping while funding. oBootstrap means establishing a business from your own money without taking external funds 11.How to Pitch Investors? oImportance of pitching oimportance of good communication while pitching 12.Prototypes of pitching oWhat are the prototypes of pitching? 13.Term Sheet 14.Prototypes & Examples of Term Sheet 15.Due Diligence 16.Documentation in Fundraising 17.SSA & SHA oSSA-Shares Subscription Agreement oSHA-Shareholder's Agreement 18.Ways of Start up Valuation 19.Angel Investment oHow will you get Angel investment? 20.Venture Capitalist oWhere can you find the Venture Capitalist? 21.Ways to Raise Venture Capitalist 22.Things to consider while talking to Venture Capitalist 23.IPO 24.Role of an investment banker oWhy investment banker is important? oWhat value does an investor banker add? 25.Investor Relations oWhen money hits in your bank account you have to do two kinds of compliances. oThe first compliance is with your investor. He asks you about data & details that you have to ogive them. oSecond compliance is regulatory compliance as you are receiving money. You have to intimate ROC. oIf your investor belongs to a foreign county such as an international equity fund, you have to follow the guidelines of RBI & FEMA. This is the content of 25 chapters. In addition, you will be provided: oCase studies oExamples oTheories oHow to prepare yourself? As there is an announcement in the flight "Sit back, relax & enjoy". You should enjoy this eBook. In addition to enjoying this eBook, make your notes for sure. Make your curation about how this eBook is helping you. You have to identify at which stage of this fundraising funnel, you are being stuck. In this eBook, you will get simple implementable tricks, theories, and practical examples that enable you to close fundraising deals successfully.
Publisher: Mihir Prajapati
ISBN:
Category : Business & Economics
Languages : en
Pages : 130
Book Description
Nowadays, fundraising has become a problem for all including entrepreneurs& mid-sized companies. So, we thought of developing this eBook for you. This eBook enables you to gain knowledge about fundraising. Following topics have been covered in this chapter 1.Basics of Fund Raising 2.How to determine the Goals & Objective of Fund Raising? 3.Budget Sheet oWhy investment is needed? oHow much investment is needed? 4.Stages of Start up oWhat are the different stages of a start up? 5.Features of different Investment Types oWhat are the features of different types of investment? oWhat if the fund is equity? oWhat if the fund is debt? 6.Source of Funding-Part 1 7.Sources of Funding Part 2 8.Sources of Funding- Part 3 9.Steps in Process of Fundraising oWhat are the steps in the fundraising process? oExplain steps 1, 2, 3 & so on. 10.Bootstrapping oYou have to do bootstrapping while funding. oBootstrap means establishing a business from your own money without taking external funds 11.How to Pitch Investors? oImportance of pitching oimportance of good communication while pitching 12.Prototypes of pitching oWhat are the prototypes of pitching? 13.Term Sheet 14.Prototypes & Examples of Term Sheet 15.Due Diligence 16.Documentation in Fundraising 17.SSA & SHA oSSA-Shares Subscription Agreement oSHA-Shareholder's Agreement 18.Ways of Start up Valuation 19.Angel Investment oHow will you get Angel investment? 20.Venture Capitalist oWhere can you find the Venture Capitalist? 21.Ways to Raise Venture Capitalist 22.Things to consider while talking to Venture Capitalist 23.IPO 24.Role of an investment banker oWhy investment banker is important? oWhat value does an investor banker add? 25.Investor Relations oWhen money hits in your bank account you have to do two kinds of compliances. oThe first compliance is with your investor. He asks you about data & details that you have to ogive them. oSecond compliance is regulatory compliance as you are receiving money. You have to intimate ROC. oIf your investor belongs to a foreign county such as an international equity fund, you have to follow the guidelines of RBI & FEMA. This is the content of 25 chapters. In addition, you will be provided: oCase studies oExamples oTheories oHow to prepare yourself? As there is an announcement in the flight "Sit back, relax & enjoy". You should enjoy this eBook. In addition to enjoying this eBook, make your notes for sure. Make your curation about how this eBook is helping you. You have to identify at which stage of this fundraising funnel, you are being stuck. In this eBook, you will get simple implementable tricks, theories, and practical examples that enable you to close fundraising deals successfully.
Scaling Lean
Author: Ash Maurya
Publisher: Penguin
ISBN: 1101980524
Category : Business & Economics
Languages : en
Pages : 305
Book Description
"Scaling Lean offers an invaluable blueprint for modeling startup success. You'll learn the essential metrics that measure the output of a working business model, give you the pulse of your company, communicate its health to investors, and enable you to make precise interventions when things go wrong, "--Amazon.com.
Publisher: Penguin
ISBN: 1101980524
Category : Business & Economics
Languages : en
Pages : 305
Book Description
"Scaling Lean offers an invaluable blueprint for modeling startup success. You'll learn the essential metrics that measure the output of a working business model, give you the pulse of your company, communicate its health to investors, and enable you to make precise interventions when things go wrong, "--Amazon.com.
Zero to One
Author: Blake Masters
Publisher: Random House
ISBN: 075355030X
Category : Business & Economics
Languages : en
Pages : 198
Book Description
WHAT VALUABLE COMPANY IS NOBODY BUILDING? The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there. ‘Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.’ ELON MUSK, CEO of SpaceX and Tesla ‘This book delivers completely new and refreshing ideas on how to create value in the world.’ MARK ZUCKERBERG, CEO of Facebook ‘When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic.’ NASSIM NICHOLAS TALEB, author of The Black Swan
Publisher: Random House
ISBN: 075355030X
Category : Business & Economics
Languages : en
Pages : 198
Book Description
WHAT VALUABLE COMPANY IS NOBODY BUILDING? The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there. ‘Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.’ ELON MUSK, CEO of SpaceX and Tesla ‘This book delivers completely new and refreshing ideas on how to create value in the world.’ MARK ZUCKERBERG, CEO of Facebook ‘When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic.’ NASSIM NICHOLAS TALEB, author of The Black Swan
Play Nice But Win
Author: Michael Dell
Publisher: Penguin
ISBN: 0593087755
Category : Business & Economics
Languages : en
Pages : 337
Book Description
WALL STREET JOURNAL BESTSELLER From Michael Dell, renowned founder and chief executive of one of America’s largest technology companies, the inside story of the battles that defined him as a leader In 1984, soon-to-be college dropout Michael Dell hid signs of his fledgling PC business in the bathroom of his University of Texas dorm room. Almost 30 years later, at the pinnacle of his success as founder and leader of Dell Technologies, he found himself embroiled in a battle for his company’s survival. What he’d do next could ensure its legacy—or destroy it completely. Play Nice But Win is a riveting account of the three battles waged for Dell Technologies: one to launch it, one to keep it, and one to transform it. For the first time, Dell reveals the highs and lows of the company's evolution amidst a rapidly changing industry—and his own, as he matured into the CEO it needed. With humor and humility, he recalls the mentors who showed him how to turn his passion into a business; the competitors who became friends, foes, or both; and the sharks that circled, looking for weakness. What emerges is the long-term vision underpinning his success: that technology is ultimately about people and their potential. More than an honest portrait of a leader at a crossroads, Play Nice But Win is a survival story proving that while anyone with technological insight and entrepreneurial zeal might build something great—it takes a leader to build something that lasts.
Publisher: Penguin
ISBN: 0593087755
Category : Business & Economics
Languages : en
Pages : 337
Book Description
WALL STREET JOURNAL BESTSELLER From Michael Dell, renowned founder and chief executive of one of America’s largest technology companies, the inside story of the battles that defined him as a leader In 1984, soon-to-be college dropout Michael Dell hid signs of his fledgling PC business in the bathroom of his University of Texas dorm room. Almost 30 years later, at the pinnacle of his success as founder and leader of Dell Technologies, he found himself embroiled in a battle for his company’s survival. What he’d do next could ensure its legacy—or destroy it completely. Play Nice But Win is a riveting account of the three battles waged for Dell Technologies: one to launch it, one to keep it, and one to transform it. For the first time, Dell reveals the highs and lows of the company's evolution amidst a rapidly changing industry—and his own, as he matured into the CEO it needed. With humor and humility, he recalls the mentors who showed him how to turn his passion into a business; the competitors who became friends, foes, or both; and the sharks that circled, looking for weakness. What emerges is the long-term vision underpinning his success: that technology is ultimately about people and their potential. More than an honest portrait of a leader at a crossroads, Play Nice But Win is a survival story proving that while anyone with technological insight and entrepreneurial zeal might build something great—it takes a leader to build something that lasts.
The Startup Growth Book
Author: Andrew Lee Miller
Publisher: Independently Published
ISBN:
Category : Business & Economics
Languages : en
Pages : 0
Book Description
50+ Proven Ways to Scale Your Startup Without a Marketing Budget Marketing is consistently considered one of the main reasons that startups fail, and every year, tens of thousands of businesses close simply because they didn't prioritize marketing early enough. The problem is that many startup founders believe they cannot do any real marketing until they can afford it, and that's simply not true, because Marketing doesn't have to cost a dime! After 15 years handling growth for startups, Andrew Lee Miller, an accomplished, early-stage startup marketing expert, who's taken three young companies to multi-million dollar exits, found that there were tons of valuable growth strategies that could be implemented that don't cost anything. Bootstrapped Marketing, Growth Hacking, Organic Marketing and more, all refer to the lesser known ways of attaining scalable growth for your business without a large "war chest" for paid advertising, and Andrew has spent over a decade developing, testing, and proving out the best of the best strategies that actually work. The Startup Growth Book then is the culmination of Andrew's 15+ years of in-the-trenches startup growth experience and is the only business book out there that actually teaches entrepreneurs and marketers how to build sustainable, scalable growth, channel by channel, with zero advertising budget. Tried and tested by Andrew himself, this book directly draws from Andrew's experiences scaling over 100 startups in over a dozen nations and languages. This book is ideal for young marketers who want to learn cutting-edge tactics from a master, as well as new businesses that want to grow organically and prove traction without spending cash on Paid Advertising. For the first time ever, Andrew will show you how to scale organically using 10 different channels. Learn exactly how to launch and scale these channels without spending money: - Public Relations across all major media channels - Search Engine Optimization so people can discover you organically - Email Marketing to master the most effective means of marketing communication - Social Media Marketing and Influencer Marketing done right ... and more. After reading this book, you will be able to implement these lessons to drive growth in your business without needing to outsource to a Marketing agency, hire a marketing team, or even run any Facebook ads. Dozens of companies have already implemented Andrew's growth hacking tactics, and have scaled to millions of dollars in revenue.
Publisher: Independently Published
ISBN:
Category : Business & Economics
Languages : en
Pages : 0
Book Description
50+ Proven Ways to Scale Your Startup Without a Marketing Budget Marketing is consistently considered one of the main reasons that startups fail, and every year, tens of thousands of businesses close simply because they didn't prioritize marketing early enough. The problem is that many startup founders believe they cannot do any real marketing until they can afford it, and that's simply not true, because Marketing doesn't have to cost a dime! After 15 years handling growth for startups, Andrew Lee Miller, an accomplished, early-stage startup marketing expert, who's taken three young companies to multi-million dollar exits, found that there were tons of valuable growth strategies that could be implemented that don't cost anything. Bootstrapped Marketing, Growth Hacking, Organic Marketing and more, all refer to the lesser known ways of attaining scalable growth for your business without a large "war chest" for paid advertising, and Andrew has spent over a decade developing, testing, and proving out the best of the best strategies that actually work. The Startup Growth Book then is the culmination of Andrew's 15+ years of in-the-trenches startup growth experience and is the only business book out there that actually teaches entrepreneurs and marketers how to build sustainable, scalable growth, channel by channel, with zero advertising budget. Tried and tested by Andrew himself, this book directly draws from Andrew's experiences scaling over 100 startups in over a dozen nations and languages. This book is ideal for young marketers who want to learn cutting-edge tactics from a master, as well as new businesses that want to grow organically and prove traction without spending cash on Paid Advertising. For the first time ever, Andrew will show you how to scale organically using 10 different channels. Learn exactly how to launch and scale these channels without spending money: - Public Relations across all major media channels - Search Engine Optimization so people can discover you organically - Email Marketing to master the most effective means of marketing communication - Social Media Marketing and Influencer Marketing done right ... and more. After reading this book, you will be able to implement these lessons to drive growth in your business without needing to outsource to a Marketing agency, hire a marketing team, or even run any Facebook ads. Dozens of companies have already implemented Andrew's growth hacking tactics, and have scaled to millions of dollars in revenue.
Disciplined Entrepreneurship
Author: Bill Aulet
Publisher: John Wiley & Sons
ISBN: 1118692284
Category : Business & Economics
Languages : en
Pages : 288
Book Description
24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the “F” word – focus – is crucial to a startup’s success Common obstacles that entrepreneurs face – and how to overcome them How to use innovation to stand out in the crowd – it’s not just about technology Whether you’re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. For more please visit http://disciplinedentrepreneurship.com/
Publisher: John Wiley & Sons
ISBN: 1118692284
Category : Business & Economics
Languages : en
Pages : 288
Book Description
24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the “F” word – focus – is crucial to a startup’s success Common obstacles that entrepreneurs face – and how to overcome them How to use innovation to stand out in the crowd – it’s not just about technology Whether you’re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. For more please visit http://disciplinedentrepreneurship.com/
Speed & Scale
Author: John Doerr
Publisher: Penguin
ISBN: 0593420470
Category : Business & Economics
Languages : en
Pages : 449
Book Description
“If you care about climate change, John Doerr’s new book, Speed & Scale, offers concrete steps that we can all take to make a difference.” - Barack Obama With clear-eyed realism and an engineer’s precision, Doerr lays out the practical actions, global ambitions, and economic investments we need to avert climate catastrophe. Guided by real-world solutions, Speed & Scale features unprecedented, firsthand accounts from climate leaders such as Laurene Powell Jobs, Christiana Figueres, Al Gore, Mary Barra, John Kerry, and dozens of other intrepid policymakers, innovators, and scientists. In Speed & Scale, Doerr presents a compelling 10-step plan to cut greenhouse gas emissions to net zero by 2050–the global goal we need to reach to ensure a livable Earth for generations to come. From electrifying our energy grid to fixing our global food supply chain to capturing carbon from the air, Speed & Scale contains practical solutions for policymakers and entrepreneurs alike. As the world confronts an urgent climate crisis, Doerr reminds us that it is also the greatest economic opportunity of our lifetimes. Whether you’re a climate scientist or someone striving to make a difference in your local community, this book will help you to activate the sustainable solutions the world urgently needs. Praise for Speed & Scale: “Everybody should get Speed & Scale by John Doerr.” - Meryl Streep “A practical guide for participation in decarbonizing the global economy, a task as challenging as it is urgent.” - Christiana Figueres
Publisher: Penguin
ISBN: 0593420470
Category : Business & Economics
Languages : en
Pages : 449
Book Description
“If you care about climate change, John Doerr’s new book, Speed & Scale, offers concrete steps that we can all take to make a difference.” - Barack Obama With clear-eyed realism and an engineer’s precision, Doerr lays out the practical actions, global ambitions, and economic investments we need to avert climate catastrophe. Guided by real-world solutions, Speed & Scale features unprecedented, firsthand accounts from climate leaders such as Laurene Powell Jobs, Christiana Figueres, Al Gore, Mary Barra, John Kerry, and dozens of other intrepid policymakers, innovators, and scientists. In Speed & Scale, Doerr presents a compelling 10-step plan to cut greenhouse gas emissions to net zero by 2050–the global goal we need to reach to ensure a livable Earth for generations to come. From electrifying our energy grid to fixing our global food supply chain to capturing carbon from the air, Speed & Scale contains practical solutions for policymakers and entrepreneurs alike. As the world confronts an urgent climate crisis, Doerr reminds us that it is also the greatest economic opportunity of our lifetimes. Whether you’re a climate scientist or someone striving to make a difference in your local community, this book will help you to activate the sustainable solutions the world urgently needs. Praise for Speed & Scale: “Everybody should get Speed & Scale by John Doerr.” - Meryl Streep “A practical guide for participation in decarbonizing the global economy, a task as challenging as it is urgent.” - Christiana Figueres
The Startup Checklist
Author: David S. Rose
Publisher: John Wiley & Sons
ISBN: 111916379X
Category : Business & Economics
Languages : en
Pages : 325
Book Description
25 Steps to Found and Scale a High-Growth Business The Startup Checklist is the entrepreneur's essential companion. While most entrepreneurship books focus on strategy, this invaluable guide provides the concrete steps that will get your new business off to a strong start. You'll learn the ins and outs of startup execution, management, legal issues, and practical processes throughout the launch and growth phases, and how to avoid the critical missteps that threaten the foundation of your business. Instead of simply referring you to experts, this discussion shows you exactly which experts you need, what exactly you need them to do, and which tools you will use to support them—and you'll gain enough insight to ask smart questions that help you get your money's worth. If you're ready to do big things, this book has you covered from the first business card to the eventual exit. Over two thirds of startups are built on creaky foundations, and over two thirds of startup costs go directly toward cleaning up legal and practical problems caused by an incomplete or improper start. This book helps you sidestep the messy and expensive clean up process by giving you the specific actions you need to take right from the very beginning. Understand the critical intricacies of legally incorporating and running a startup Learn which experts you need, and what exactly you need from them Make more intelligent decisions independent of your advisors Avoid the challenges that threaten to derail great young companies The typical American startup costs over $30,000 and requires working with over two dozen professionals and service providers before it even opens for business—and the process is so complex that few founders do it correctly. Their startups errors often go unnoticed until the founder tries to seek outside capital, at which point they can cost thousands of dollars to fix. . . or even completely derail an investment. The Startup Checklist helps you avoid these problems and lay a strong foundation, so you can focus on building your business.
Publisher: John Wiley & Sons
ISBN: 111916379X
Category : Business & Economics
Languages : en
Pages : 325
Book Description
25 Steps to Found and Scale a High-Growth Business The Startup Checklist is the entrepreneur's essential companion. While most entrepreneurship books focus on strategy, this invaluable guide provides the concrete steps that will get your new business off to a strong start. You'll learn the ins and outs of startup execution, management, legal issues, and practical processes throughout the launch and growth phases, and how to avoid the critical missteps that threaten the foundation of your business. Instead of simply referring you to experts, this discussion shows you exactly which experts you need, what exactly you need them to do, and which tools you will use to support them—and you'll gain enough insight to ask smart questions that help you get your money's worth. If you're ready to do big things, this book has you covered from the first business card to the eventual exit. Over two thirds of startups are built on creaky foundations, and over two thirds of startup costs go directly toward cleaning up legal and practical problems caused by an incomplete or improper start. This book helps you sidestep the messy and expensive clean up process by giving you the specific actions you need to take right from the very beginning. Understand the critical intricacies of legally incorporating and running a startup Learn which experts you need, and what exactly you need from them Make more intelligent decisions independent of your advisors Avoid the challenges that threaten to derail great young companies The typical American startup costs over $30,000 and requires working with over two dozen professionals and service providers before it even opens for business—and the process is so complex that few founders do it correctly. Their startups errors often go unnoticed until the founder tries to seek outside capital, at which point they can cost thousands of dollars to fix. . . or even completely derail an investment. The Startup Checklist helps you avoid these problems and lay a strong foundation, so you can focus on building your business.