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Author: Jeffrey E. Curry
Publisher: World Trade Press
ISBN: 1607800071
Category : Export marketing
Languages : en
Pages : 192
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Book Description
A Short Course in International Marketing will transform your export operation into a market-driven, profit-making enterprise by explaining how to employ international marketing methods and strategies used by successful firms worldwide.
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Author: Jeffrey E. Curry
Publisher: World Trade Press
ISBN: 1607800071
Category : Export marketing
Languages : en
Pages : 192
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Book Description
A Short Course in International Marketing will transform your export operation into a market-driven, profit-making enterprise by explaining how to employ international marketing methods and strategies used by successful firms worldwide.
![A short course in international marketing blunders [electronic resource] PDF](https://books.google.com/books/content/images/frontcover/zz1L3nnNmMcC?fife=w80-h100)
Author: Michael White
Publisher: World Trade Press
ISBN: 160780008X
Category : Business failures
Languages : en
Pages : 187
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Book Description
![A short course in international intellectual property rights [electronic resource] PDF](https://books.google.com/books/content/images/frontcover/DqjGttd2qzoC?fife=w80-h100)
Author: Karla C. Shippey
Publisher: World Trade Press
ISBN: 1607800055
Category : Intellectual property (International law)
Languages : en
Pages : 196
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Book Description
Do you or your company possess copyrights, brands, patents, trademarks, designs, or other related rights? If so, you have great opportunities in the new global marketplace, but you are also at great risk. A Short Course in International Intellectual Prope.
Author: Charles Mitchell
Publisher: World Trade Press
ISBN: 9781885073549
Category : Business & Economics
Languages : en
Pages : 196
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Book Description
Short Course books are written from an international perspective for an international audience.
Author: Kingsley Inkoom
Publisher: Graphic Communications Group
ISBN:
Category :
Languages : en
Pages : 64
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Book Description
Author: Edward G. Hinkelman
Publisher: World Trade Press
ISBN: 9781885073648
Category : Business & Economics
Languages : en
Pages : 196
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Book Description
A Short Course in International Payments describes how to use letters of credit and documentary collections, how to grant and obtain credit, and how to use cyberpayments in international trade. The book also has an excellent section on trade documentation.
Author: Liz England
Publisher: Routledge
ISBN: 1136698817
Category : Education
Languages : en
Pages : 221
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Book Description
More and more, ESL/EFL teachers are required by their employers to obtain a Master’s degree in TESOL. Thousands of ESL/EFL teachers are acquiring professional skills and knowledge through online and distance education instructional models. Filling a growing need and making an important contribution, this book is a forerunner in addressing some of the issues and problems for online distance learning and instructional delivery in TESOL and applied linguistics departments in universities around the world. Carefully addressing the complexity of the field, this volume includes primary research and case studies of programs where a variety of online distance models are used. Structured in a logical sequence, the readable and accessible content represents the collected expertise of leading language teacher educators. Each chapter brings the reader a better understanding and ability to apply knowledge about online distance TESOL education.
Author: James R. Coyle
Publisher: Greenwood
ISBN:
Category : Business & Economics
Languages : en
Pages : 372
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Book Description
"Each country's resources fall into three categories: General Business, General Research, and Advertising and Marketing. The General Business category provides Internet resources on e-commerce, Internet, or international trade environments, as well as electronic marketplaces. The General Research category consists mostly of Internet resources that provide market research and statistical information about a country's economic and social well-being, general statistical methodology resources are also included. The Advertising and Marketing category contains resources with information on advertising and marketing industries."--BOOK JACKET.
Author: Allison Littlejohn
Publisher: Psychology Press
ISBN: 9780749439507
Category : Computers
Languages : en
Pages : 278
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Book Description
This unique book outlines approaches to sharing and reusing resources for sustainable e-learning.
Author: Alex Moss
Publisher: Taylor & Francis
ISBN: 1040091938
Category : Business & Economics
Languages : en
Pages : 191
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Book Description
This book unravels the complex mechanisms involved in global real estate capital markets, enabling the reader to understand how they have grown and evolved, how they function, what determines market pricing, and how the public and private debt and equity markets are linked to each other. Using their extensive professional experience, the authors combine a structured, rigorous understanding of the theory and academic evidence behind the main concepts with practical examples, applications, case studies, quizzes and online resources. The book will enable readers to understand for example: · Why share prices of real estate companies can differ dramatically from the underlying value of the assets · The differing investment objectives of different categories of investor and how this influences share prices and corporate funding decisions · How sell-side analysts make their recommendations · How buy-side analysts decide which sectors, funds and stocks to allocate capital to · And how ESG considerations are relevant to capital market pricing. The book is designed not just for advanced real estate students, but also for global finance courses, Executive Education short courses and as a primer for new entrants to the sector. It is key reading for the following groups: · Property professionals working for a listed company wanting to understand the relationship between their underlying business and the stock market valuation · Real Estate Private Equity teams looking to understand the valuation disconnect between public and private markets and arbitrage the Parallel Asset Pricing model · Equity/Multi asset/Property analysts/fund managers who need to understand the specific characteristics of real estate vs the other ten equity sectors and understand when to increase and decrease sector weightings. Online materials for this book can be found on the Routledge Resource website at https://resourcecentre.routledge.com/books/9781032288017.
