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Author: Eliza Chalk
Publisher:
ISBN:
Category : Architecture
Languages : en
Pages : 248
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Book Description
Author: Eliza Chalk
Publisher:
ISBN:
Category : Architecture
Languages : en
Pages : 248
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Book Description
Author: Pheobe Allen
Publisher:
ISBN:
Category : Architecture
Languages : en
Pages : 128
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Book Description
Author: J. K. Sharma
Publisher: PHI Learning Pvt. Ltd.
ISBN: 8120338685
Category : Business & Economics
Languages : en
Pages : 269
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Book Description
What consumers think is not necessarily what they do. Unearthing this ambiguity between the thinking mind and the doing mind of a consumer is one of the greatest challenges faced by the marketers today. Researchers in the field have devised a new concept called neuro-marketing, which maps the cognitive behaviour of a consumer. This book highlights various aspects of neuromarketing, its application to consumer behaviour, and its techniques to strengthen brand management and advertising strategies.
Author: Subin Xu
Publisher: Springer Nature
ISBN: 3030759377
Category : Political Science
Languages : en
Pages : 614
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Book Description
This book collects a selected list of peer-reviewed papers presented at EAAC 2017, International Conference on East Asian Architectural Culture, the leading conference on architectural history and built heritage conservation in the East Asia region. While centered around the core issue of globalization and its complex effects on East Asian architectural cultures, the selected papers were arranged into four major sub-topics: Historical & Theoretical Research; Conservation Methodology & Technology; Adaptive Reuse; and Community Design. All together, this collection showcases the most recent disciplinary developments in East Asian countries, as well as the main concerns and prospects of leading practitioners. The wide range of contributions and perspectives included here in English language for a global audience should be of considerable appeal to all scholars and professionals in the fields of architectural and urban design, history of the built environment, and heritage conservation policies and methods.
Author: Sir Matthew Digby WYATT
Publisher:
ISBN:
Category :
Languages : en
Pages : 474
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Book Description
Author: M. Wyatt
Publisher: BoD – Books on Demand
ISBN: 3382146355
Category : Fiction
Languages : en
Pages : 462
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Book Description
Reprint of the original, first published in 1872. The publishing house Anatiposi publishes historical books as reprints. Due to their age, these books may have missing pages or inferior quality. Our aim is to preserve these books and make them available to the public so that they do not get lost.
Author: Peter Parley (pseud.)
Publisher:
ISBN:
Category :
Languages : en
Pages : 310
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Book Description
Author: Alison J. Clarke
Publisher: Bloomsbury Publishing
ISBN: 1474275613
Category : Design
Languages : en
Pages : 265
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Book Description
This new volume addresses the lasting contribution made by Central European émigré designers to twentieth-century American design and architecture. The contributors examine how oppositional stances in debates concerning consumption and modernism's social agendas taken by designers such as Felix Augenfeld, Joseph Binder, Josef Frank, Paul T. Frankl, Frederick Kiesler, Richard Neutra, and R. M. Schindler in Europe prefigured their later adoption or rejection by American culture. They argue that émigrés and refugees from fascist Europe such as György Kepes, Paul László, Victor Papanek, Bernard Rudofsky, Xanti Schawinsky, and Eva Zeisel drew on the particular experiences of their home countries, and networks of émigré and exiled designers in the United States, to develop a humanist, progressive, and socially inclusive design culture which continues to influence design practice today.
Author:
Publisher:
ISBN:
Category : Architecture
Languages : en
Pages : 402
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Book Description
Author:
Publisher:
ISBN:
Category : Architecture
Languages : en
Pages : 1706
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Book Description
