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Author: Bob Garfield
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 308
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Book Description
What happens when the old mass media/mass marketing model collapses and the Brave New World is unprepared to replace it? In this fascinating, terrifying, instructive and often hilarious book, Bob Garfield of NPR and Ad Age, chronicles the disintegration of traditional media and marketing but also travels five continents to discover how business can survive--and thrive--in a digitally connected, Post-Media Age. He calls this the art and science of Listenomics. You should listen, too.
Author: Bob Garfield
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 308
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Book Description
What happens when the old mass media/mass marketing model collapses and the Brave New World is unprepared to replace it? In this fascinating, terrifying, instructive and often hilarious book, Bob Garfield of NPR and Ad Age, chronicles the disintegration of traditional media and marketing but also travels five continents to discover how business can survive--and thrive--in a digitally connected, Post-Media Age. He calls this the art and science of Listenomics. You should listen, too.
Author: Richard R. Lindsey
Publisher: John Wiley & Sons
ISBN: 1118044754
Category : Business & Economics
Languages : en
Pages : 406
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Book Description
Praise for How I Became a Quant "Led by two top-notch quants, Richard R. Lindsey and Barry Schachter, How I Became a Quant details the quirky world of quantitative analysis through stories told by some of today's most successful quants. For anyone who might have thought otherwise, there are engaging personalities behind all that number crunching!" --Ira Kawaller, Kawaller & Co. and the Kawaller Fund "A fun and fascinating read. This book tells the story of how academics, physicists, mathematicians, and other scientists became professional investors managing billions." --David A. Krell, President and CEO, International Securities Exchange "How I Became a Quant should be must reading for all students with a quantitative aptitude. It provides fascinating examples of the dynamic career opportunities potentially open to anyone with the skills and passion for quantitative analysis." --Roy D. Henriksson, Chief Investment Officer, Advanced Portfolio Management "Quants"--those who design and implement mathematical models for the pricing of derivatives, assessment of risk, or prediction of market movements--are the backbone of today's investment industry. As the greater volatility of current financial markets has driven investors to seek shelter from increasing uncertainty, the quant revolution has given people the opportunity to avoid unwanted financial risk by literally trading it away, or more specifically, paying someone else to take on the unwanted risk. How I Became a Quant reveals the faces behind the quant revolution, offering you?the?chance to learn firsthand what it's like to be a?quant today. In this fascinating collection of Wall Street war stories, more than two dozen quants detail their roots, roles, and contributions, explaining what they do and how they do it, as well as outlining the sometimes unexpected paths they have followed from the halls of academia to the front lines of an investment revolution.
Author: Mary Ellen Guffey
Publisher: South Western Educational Publishing
ISBN: 9780324233643
Category : Business communication
Languages : en
Pages : 0
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Book Description
This text-workbook is a streamlined, no-nonsense approach to business communication. It takes a three-in-one approach: (1) text, (2) practical workbook, and (3) self-teaching grammar/mechanics handbook. The chapters reinforce basic writing skills, then apply these skills to a variety of memos, letters, reports, and resumes. This new edition features increased coverage of contemporary business communication issues including oral communication, electronic forms of communication, diversity and ethics.
Author: D. Appletion and Company
Publisher: Wentworth Press
ISBN: 9781010151012
Category : History
Languages : en
Pages : 378
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Book Description
This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Author: Rune Pettersson
Publisher: Educational Technology
ISBN: 9780877782186
Category : Language Arts & Disciplines
Languages : en
Pages : 344
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Book Description
Author: Miriam J. Metzger
Publisher: MIT Press
ISBN: 0262562324
Category : Business & Economics
Languages : en
Pages : 212
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Book Description
The difficulties in determining the quality of information on the Internet--in particular, the implications of wide access and questionable credibility for youth and learning. Today we have access to an almost inconceivably vast amount of information, from sources that are increasingly portable, accessible, and interactive. The Internet and the explosion of digital media content have made more information available from more sources to more people than at any other time in human history. This brings an infinite number of opportunities for learning, social connection, and entertainment. But at the same time, the origin of information, its quality, and its veracity are often difficult to assess. This volume addresses the issue of credibility--the objective and subjective components that make information believable--in the contemporary media environment. The contributors look particularly at youth audiences and experiences, considering the implications of wide access and the questionable credibility of information for youth and learning. They discuss such topics as the credibility of health information online, how to teach credibility assessment, and public policy solutions. Much research has been done on credibility and new media, but little of it focuses on users younger than college students. Digital Media, Youth, and Credibility fills this gap in the literature. Contributors Matthew S. Eastin, Gunther Eysenbach, Brian Hilligoss, Frances Jacobson Harris, R. David Lankes, Soo Young Rieh, S. Shyam Sundar, Fred W. Weingarten
Author: Rexford Brown
Publisher: Jossey-Bass
ISBN:
Category : Education
Languages : en
Pages : 322
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Book Description
As a result of his visits to classrooms across the nation, Brown has compiled an engaging, thought-provoking collection of classroom vignettes which show the ways in which national, state, and local school politics translate into changed classroom practices. "Captures the breadth, depth, and urgency of education reform".--Bill Clinton.
Author: Charles Tilly
Publisher: McGraw-Hill Humanities, Social Sciences & World Languages
ISBN:
Category : History
Languages : en
Pages : 372
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Book Description
Author: David Halliday
Publisher:
ISBN: 9780471134602
Category :
Languages : en
Pages : 0
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Book Description
The publication of the first edition of Physics in 1960 launched the modern era of physics textbooks. It was a new paradigm then and, after 40 years, it continues to be the dominant model for all texts. The big change in the market has been a shift to a lower level, more accessible version of the model. Fundamentals of Physics is a good example of this shift. In spite of this change, there continues to be a demand for the original version and, indeed, we are seeing a renewed interest in Physics as demographic changes have led to greater numbers of well-prepared students entering university. Physics is the only book available for academics looking to teach a more demanding course.
Author: Theodore Lawrence Brown
Publisher:
ISBN: 9780134555638
Category : Chemistry
Languages : en
Pages : 1248
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Book Description
NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version. Books a la Carte also offer a great value; this format costs significantly less than a new textbook. Before purchasing, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of MyLab(tm)and Mastering(tm) platforms exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a Course ID, provided by your instructor, to register for and use MyLab and Mastering products. For courses in two-semester general chemistry. Accurate, data-driven authorship with expanded interactivity leads to greater student engagement Unrivaled problem sets, notable scientific accuracy and currency, and remarkable clarity have made Chemistry: The Central Science the leading general chemistry text for more than a decade. Trusted, innovative, and calibrated, the text increases conceptual understanding and leads to greater student success in general chemistry by building on the expertise of the dynamic author team of leading researchers and award-winning teachers. In this new edition, the author team draws on the wealth of student data in Mastering(tm)Chemistry to identify where students struggle and strives to perfect the clarity and effectiveness of the text, the art, and the exercises while addressing student misconceptions and encouraging thinking about the practical, real-world use of chemistry. New levels of student interactivity and engagement are made possible through the enhanced eText 2.0 and Mastering Chemistry, providing seamlessly integrated videos and personalized learning throughout the course . Also available with Mastering Chemistry Mastering(tm) Chemistry is the leading online homework, tutorial, and engagement system, designed to improve results by engaging students with vetted content. The enhanced eText 2.0 and Mastering Chemistry work with the book to provide seamless and tightly integrated videos and other rich media and assessment throughout the course. Instructors can assign interactive media before class to engage students and ensure they arrive ready to learn. Students further master concepts through book-specific Mastering Chemistry assignments, which provide hints and answer-specific feedback that build problem-solving skills. With Learning Catalytics(tm) instructors can expand on key concepts and encourage student engagement during lecture through questions answered individually or in pairs and groups. Mastering Chemistry now provides students with the new General Chemistry Primer for remediation of chemistry and math skills needed in the general chemistry course. If you would like to purchase both the loose-leaf version of the text and MyLab and Mastering, search for: 0134557328 / 9780134557328 Chemistry: The Central Science, Books a la Carte Plus MasteringChemistry with Pearson eText -- Access Card Package Package consists of: 0134294165 / 9780134294162 MasteringChemistry with Pearson eText -- ValuePack Access Card -- for Chemistry: The Central Science 0134555635 / 9780134555638 Chemistry: The Central Science, Books a la Carte Edition
