Establishing, Managing, and Protecting Your Online Reputation PDF Download
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Author: Kevin Pho
Publisher:
ISBN: 9780988304048
Category : Communication in medicine
Languages : en
Pages : 237
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Book Description
Author: Kevin Pho
Publisher:
ISBN: 9780988304048
Category : Communication in medicine
Languages : en
Pages : 237
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Book Description
Author: Solomon Shlomo Wiesen
Publisher:
ISBN:
Category :
Languages : en
Pages : 126
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Book Description
Just imagine: you spend years of hard work, money, and effort into building up a business and a sterling reputation, and then all of a sudden it comes crashing down due to one bad customer review. Reputation management in the year 2020 is more important than ever.Small and medium sized businesses are extremely susceptible to this, as they rely on customer reviews.Individuals are also at risk when it comes to online reputation management: have you Googled your name recently? If not, you have no idea what will others see when they search for you online.Do you have any old Tweets which could come back to haunt you? Is your name connected to any negative press in news stories? Is there someone else out there with the same name as you who could infect your search results?All of these questions are scary, because neglecting them can lead to catastrophic results.In our book, A Guide to Online Reputation Management: How to Fortify Your Online Presence, we discuss the core tenets of how to manage your online reputation.Our online reputation management strategy is to be proactive: don't want until the crisis hits, but rather fortify your online presence via your own website, social profiles, and review monitoring. With our method, your business or identity will be much more protected when the crisis hits.An online reputation crisis can hit a business or individual in any number of ways: a negative Yelp review, an angry customer Tweet, a 1 star review on a Facebook business page, or even a negative regional news story. Every one of these, no matter how trivial each might seem, has the potential to destroy a reputation and capsize a business.However, much of the devastating effects of negative online reputation can be minimal and in some cases erased completely: so long as you take proactive measures before the crisis hits.Our book is both a broad take on online reputation management strategy and theories, as well as a specific guide on how to dive into the internet and work on your online reputation.A Guide to Online Reputation Management: How to Fortify Your Online Presence can be extraordinarily helpful for everyone: business owners who don't understand their web presence, as well as seasoned PR and SEO consultants who are looking to stay ahead of reputation management curve.Don't wait for the crisis to hit - be proactive with your online reputation strategy and use our guide to ensure that your online reputation stays intact and remains positive.
Author: Charlie Pownall
Publisher: Palgrave Macmillan
ISBN: 9781137382290
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Managing Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media.
Author: Rod Miller
Publisher: MDM-Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 57
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Book Description
Why is Your Online Reputation Important? As a business owner, you probably already know what your online reputation is. It’s common sense, isn’t it? It’s the impression your company gives, and what people think of you, when they’re surfing the Web. But, your online reputation is much more than just that. And just like your reputation offline, your online rep is something that you can control pretty easily. Do you really know what your online reputation is? Do you know what customers are saying about you and your product or your service? Do you know how to fix it if there is bad publicity out there about you or your company? And, maybe most importantly, do you know how to protect your online reputation from being tarnished?
Author: John David
Publisher: Red Wheel/Weiser
ISBN: 1632659379
Category : Business & Economics
Languages : en
Pages : 224
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Book Description
With virtually nonexistent oversight, the internet can easily become the judge, jury, and executioner for anyone’s reputation. Digital attacks and misinformation can cost you a job, a promotion, your marriage, even your business. Whether you’ve done something foolish yourself, are unfairly linked to another’s misdeeds, or are simply the innocent victim of a third-party attack, most of us have no idea how to protect our online reputation. How to Protect (Or Destroy) Your Reputation Online will show you how to: Remove negative content from search results. React and respond to an online attack. Understand and manage online reviews. Use marketing strategies to both improve your online reputation and bolster your bottom line. How to Protect (or Destroy) Your Reputation Online is an indispensable guidebook for individuals and businesses, offering in-depth information about popular review sites like Yelp, TripAdvisor, and Angie’s List. John also shows you how to deal with revenge porn, hate blogs, Google’s “right to be forgotten” in Europe, the business of online complaint sites, even the covert ops of reputation management.
Author: Matt Ivester
Publisher: CreateSpace
ISBN: 9781466242074
Category : Cyberbullying
Languages : en
Pages : 0
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Book Description
The ease with which digital content can be shared online, in addition to its many benefits, has created a host of problems for today's high school and college students. All too often, students are uploading, updating, posting and publishing without giving a second thought to who might see their content or how it might be perceived. lol...OMG! provides a cautionary look at the many ways that today's students are experiencing the unanticipated negative consequences of their digital decisions - from lost job opportunities and denied college and graduate school admissions to full-blown national scandals. It also examines how technology is allowing students to bully one another in new and disturbing ways, and why students are often crueler online than in person. By using real-life case studies and offering actionable strategies and best practices, this book empowers students to clean up and maintain a positive online presence, and to become responsible digital citizens. "Matt Ivester's book, lol...OMG!, is a "must read" for every college student, every high school student and the parents of each. It is also a "should read" for everyone who might want a job in today's world." Joe Riley, Director of Human Resources, LinkedIn "Insightful, relatable, and critically important, lol...OMG! is a must-read."Greg Boardman, Vice Provost for Student Affairs, Stanford University "We are at a critical point in technological history - where social media is beginning to have more impact on how we are perceived than our in-person interactions. lol...OMG! could not be more timely."Jennifer Aaker, General Atlantic Professor of Marketing, Stanford University, and author of The Dragonfly Effect "This book is required reading for anyone who wishes to survive the viral lawlessness of college life."Larry Winokur, Co-Founder, BWR Public Relations "Matt Ivester's book lol...OMG! is essential reading for parents, educators and anyone, of any age, who uses the Internet and has wondered about privacy and discretion. Leveraging his insider experience from his now-closed website JuicyCampus.com, he offers common sense methods that all of us need to know to protect us from the malicious gossip, mean-spirited rumors and sharing of personal information which now seems epidemic on the Internet." William F. Meehan III, Director Emeritus, McKinsey and Co., Raccoon Partners Lecturer In Management, Stanford University "In this era of digital citizenship, the information employers find online can have a significant impact on your success in the hiring process. Read this book and take control of that information!" Hayagreeva Rao, Atholl McBean Professor of Organizational Behavior and Human Resources, Stanford University "Digital citizenship is an essential part of a modern education. The digital age has provided students with a host of new challenges, and we have an obligation to help them address those challenges. lol...OMG! is an important and valuable educational resource for students struggling to stay true to their own ethical principles while still keeping up with the quickly evolving digital landscape."Robert M. Saltzman, Associate Dean, USC Gould School of Law "A much-needed introduction to the realities, risks and rewards that college students face when they construct online identities. A useful and practical guide for college administrators as well as students."Dr. Ernest J. Wilson III, Dean, USC Annenberg School for Communication & Journalism "Matt Ivester understands the challenges of this new electronic frontier and provides information that will make a difference in your life if you read this book."Ozzie Harris II, Senior Vice Provost for Diversity & Community, Emory University
Author: Bizmove Consumer Center
Publisher: Independently Published
ISBN: 9781097892136
Category :
Languages : en
Pages : 84
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Book Description
Here's How To Get the Most Out of Online Reputation Management, Featuring 280 Extremely Effective Tips for Improving Your Personal Reputation Management. Many people do not realize how important their online reputation is to their long-term success. If your reputation is ruined, it can be hard to get back. This book has some great ideas to help you substantially increase your reputation. If you are interested in reputation management than you need to get this book right now as it may be the most helpful reputation management book you'll ever read in a long time. Here's just a fraction of what you're going to discover in this book that you simply will not learn anywhere else: * How to best take advantage of the most effective reputation management techniques - ideas to make any of your reputation management activities a success. * The surprising "little-known tricks" that will help you get the most out of your reputation management acts. * Do's and don'ts for the most common reputation management strategies: top reputation management activity ideas. * How to take your reputation management skills to the next level; be ready to be surprised when you discover how easy and effective this is. * The simple unvarnished truth about what works and what doesn't work in reputation management, this is really crucial! * Extremely effective ways to take advantage of the most efficient reputation management methods. * Reputation management myths you need to avoid at all costs. * Golden rules to help you get better at managing your online reputation; discover simple methods that work perfectly every time. * The vital keys to completing a self reputation management campaign successfully. * How to make sure you come up with the most effective solutions to your reputation management challenges. * A simple, practical reputation management strategy to dramatically improve your online image, but amazingly enough, almost no one understands or uses it. * The top reputation management mistakes people do - and how to avoid them. * How to put together an effective reputation management routine: the golden rules of good reputation management practices - find out the easiest, simplest ways to take on the most results driven reputation management methods. * The exact reputation management routine you should be following for every project. * What nobody ever told you about online reputation management; insider secrets of avoiding the most bothersome challenges. * All these and much much more.
Author: ANNE MARIE
Publisher: Rank Books
ISBN: 9810912900
Category : Business & Economics
Languages : en
Pages : 53
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Book Description
Your reputation is at stake on Internet. Anyone, including your competitors and enemies, can destroy your reputation and bankrupt your business overnight with fake negative reviews and false allegations. With the help of this book, you can do something about it without paying thousands of dollars to a professional Reputation Management agency to fix your online reputation. With the easy step by step strategies, you can do it yourself. If you are a victim, this book is your lifesaver. You will learn how to manage your online reputation. If you are looking to create an income as an online reputation management (OPM) service provider, this book shows you how to perform OPM tasks, how much to charge your clients, and where to find your customers. You'll find just about everything you need to expertly manage your clients' online reputation and promote the service. Here Is A Preview Of What You'll Learn... What is Online Reputation Management (OPM) Importance of OPM Why OPM is a profitable service How to perform Online Reputation Management service How to perform Reputation Monitoring How you know what others are saying about you How to perform Crisis Management How to Find customers How to sell OPM services
Author: Adam Gold
Publisher:
ISBN:
Category :
Languages : en
Pages : 84
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Book Description
Here's How To Get the Most Out of Online Reputation Management, Featuring 280 Extremely Effective Tips for Improving Your Personal Reputation Management. Many people do not realize how important their online reputation is to their long-term success. If your reputation is ruined, it can be hard to get back. This book has some great ideas to help you substantially increase your reputation. If you are interested in reputation management than you need to get this book right now as it may be the most helpful reputation management book you'll ever read in a long time. Here's just a fraction of what you're going to discover in this book that you simply will not learn anywhere else: * How to best take advantage of the most effective reputation management techniques - ideas to make any of your reputation management activities a success. * The surprising "little-known tricks" that will help you get the most out of your reputation management acts. * Do's and don'ts for the most common reputation management strategies: top reputation management activity ideas. * How to take your reputation management skills to the next level; be ready to be surprised when you discover how easy and effective this is. * The simple unvarnished truth about what works and what doesn't work in reputation management, this is really crucial! * Extremely effective ways to take advantage of the most efficient reputation management methods. * Reputation management myths you need to avoid at all costs. * Golden rules to help you get better at managing your online reputation; discover simple methods that work perfectly every time. * The vital keys to completing a self reputation management campaign successfully. * How to make sure you come up with the most effective solutions to your reputation management challenges. * A simple, practical reputation management strategy to dramatically improve your online image, but amazingly enough, almost no one understands or uses it. * The top reputation management mistakes people do - and how to avoid them. * How to put together an effective reputation management routine: the golden rules of good reputation management practices - find out the easiest, simplest ways to take on the most results driven reputation management methods. * The exact reputation management routine you should be following for every project. * What nobody ever told you about online reputation management; insider secrets of avoiding the most bothersome challenges. * All these and much much more.
Author: Greg Jordan
Publisher:
ISBN: 9781074415075
Category :
Languages : en
Pages : 114
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Book Description
Own Your Reputation - A Guide to an Online Reputation That Attracts Customers, Clients, Patients and Followers Is The Book For Local Businesses and Nonprofits to create a powerful online reputation and brand. Marketing, advertising, and online reputation management agency owner, Greg Jordan, lays out principles and ideas that help business owners and managers understand and take control of their Google reputation and build a brand that people trust. The strategies and solutions in the book apply to all local businesses and highlights specific examples from the pet services, real estate, and senior care services industries. Why you should download this bookIf it's not clear to you what your online reputation is or how it affects your business, or if you've been victimized by unfair or malicious reviews, or you've not had the time to create a reputation that builds your business, then this book will be helpful. You'll see how Google's star ratings and number of reviews along with social media and brand journalism approaches are the foundation for building a brand that tops your competitors. What's IncludedIncluded are ideas, principles, and tips on online brand reputation management, including: The importance of online reputation to business results How to build an online reputation that people trust Online reputation management best practices The importance of brand journalism Social media online reputation management Reputation monitoring How to respond to positive negative reviews Protecting your reputation Online Reputation Management Systems overview Success examples Senior care case study Want to Know More? Download the book Scroll to the top of the page and click the "Buy" button
