A Field Guide to Usability Testing

A Field Guide to Usability Testing PDF Author: Smashing Magazine
Publisher: Smashing Magazine
ISBN: 3943075311
Category : User interfaces (Computer systems)
Languages : en
Pages : 102

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Book Description
Testing both Usability and User Experience are vital for creating a successful website even more so if its an ecommerce website, a complex app, or any another complex website. Unlike interviews or focus groups (that attempt to get users to accurately self report their own behavior or preferences), a well designed user test measures actual performance. This eBook provides examples and links to other sources on the Web, focusing on issues of usability as well as testing methods. TABLE OF CONTENTS - The Ultimate Guide to A/B Testing - Multivariate Testing in Action - Five Simple Steps to Increase Conversion Rates - 15 Essential Checks Before Launching Your Website - Test Usability By Embracing Other Viewpoints - Multivariate Testing 101 - A Scientific Method of Optimizing Design - Comprehensive Review of Usability and User Experience Testing Tools

A Field Guide to Usability Testing

A Field Guide to Usability Testing PDF Author: Smashing Magazine
Publisher: Smashing Magazine
ISBN: 3943075311
Category : User interfaces (Computer systems)
Languages : en
Pages : 102

Get Book Here

Book Description
Testing both Usability and User Experience are vital for creating a successful website even more so if its an ecommerce website, a complex app, or any another complex website. Unlike interviews or focus groups (that attempt to get users to accurately self report their own behavior or preferences), a well designed user test measures actual performance. This eBook provides examples and links to other sources on the Web, focusing on issues of usability as well as testing methods. TABLE OF CONTENTS - The Ultimate Guide to A/B Testing - Multivariate Testing in Action - Five Simple Steps to Increase Conversion Rates - 15 Essential Checks Before Launching Your Website - Test Usability By Embracing Other Viewpoints - Multivariate Testing 101 - A Scientific Method of Optimizing Design - Comprehensive Review of Usability and User Experience Testing Tools

A Field Guide to Usability Testing

A Field Guide to Usability Testing PDF Author: Ben Gremillion
Publisher:
ISBN:
Category : Computer software
Languages : en
Pages :

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Book Description
"Testing usability is vital to creating a successful website -- even more so if it's an e-commerce website, a complex app or any other complicated project. Unlike interviews and focus groups, a well-designed user test measures actual performance. This book provides a guide to A/B testing, multivariate testing, tips for increasing conversion rates and a review of testing methods and tools."--

Handbook of Usability Testing

Handbook of Usability Testing PDF Author: Jeffrey Rubin
Publisher: John Wiley & Sons
ISBN: 1118080408
Category : Computers
Languages : en
Pages : 391

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Book Description
Whether it's software, a cell phone, or a refrigerator, your customer wants - no, expects - your product to be easy to use. This fully revised handbook provides clear, step-by-step guidelines to help you test your product for usability. Completely updated with current industry best practices, it can give you that all-important marketplace advantage: products that perform the way users expect. You'll learn to recognize factors that limit usability, decide where testing should occur, set up a test plan to assess goals for your product's usability, and more.

A Field Guide To Usability Testing

A Field Guide To Usability Testing PDF Author: Ben Gremillion
Publisher:
ISBN:
Category : Computer software
Languages : en
Pages : 102

Get Book Here

Book Description
"Testing usability is vital to creating a successful website -- even more so if it's an e-commerce website, a complex app or any other complicated project. Unlike interviews and focus groups, a well-designed user test measures actual performance. This book provides a guide to A/B testing, multivariate testing, tips for increasing conversion rates and a review of testing methods and tools."--

A Practical Guide to Usability Testing

A Practical Guide to Usability Testing PDF Author: Joseph S. Dumas
Publisher: Intellect Books
ISBN:
Category : Computers
Languages : en
Pages : 440

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Book Description
In this volume, the authors begin by defining usability, advocating and explaining the methods of usability engineering and reviewing many techniques for assessing and assuring usability throughout the development process. They then follow all the steps in planning and conducting a usability test, analyzing data, and using the results to improve both products and processes. This book is simply written and filled with examples from many types of products and tests. It discusses the full range of testing options from quick studies with a few subjects to more formal tests with carefully designed controls. The authors discuss the place of usability laboratories in testing as well as the skills needed to conduct a test. Included are forms to use or modify to conduct a usability test, as well as layouts of existing labs that will help the reader build his or her own.

Rocket Surgery Made Easy

Rocket Surgery Made Easy PDF Author: Steve Krug
Publisher: New Riders
ISBN: 0321702840
Category : Computers
Languages : en
Pages : 169

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Book Description
It's been known for years that usability testing can dramatically improve products. But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens. In this how-to companion to Don't Make Me Think: A Common Sense Approach to Web Usability, Steve Krug spells out a streamlined approach to usability testing that anyone can easily apply to their own Web site, application, or other product. (As he said in Don't Make Me Think, "It's not rocket surgery".) Using practical advice, plenty of illustrations, and his trademark humor, Steve explains how to: Test any design, from a sketch on a napkin to a fully-functioning Web site or application Keep your focus on finding the most important problems (because no one has the time or resources to fix them all) Fix the problems that you find, using his "The least you can do" approach By paring the process of testing and fixing products down to its essentials ("A morning a month, that's all we ask"), Rocket Surgery makes it realistic for teams to test early and often, catching problems while it's still easy to fix them. Rocket Surgery Made Easy adds demonstration videos to the proven mix of clear writing, before-and-after examples, witty illustrations, and practical advice that made Don't Make Me Think so popular.

A Field Guide To User Research

A Field Guide To User Research PDF Author: Smashing Magazine
Publisher: Smashing Magazine
ISBN: 3945749182
Category : Computers
Languages : en
Pages : 138

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Book Description
User research is an effective strategy to gain a deeper understanding of your target audience — a crucial step in order to choose efficient design solutions and build smart products. But what has to be considered when conducting user research? What methods have proven themselves in practice? And how do you finally integrate your findings into the design process? With this eBook, you will learn to take the guesswork out of your design decisions and base them on real-life experiences and user needs instead. To get you started, we’ll consider various research methods and techniques, but we will also tackle the more practical aspects (and difficulties) which face-to-face research brings along. Learning to identify potential research partners and finding the right questions to ask during an interview thus is part of this eBook — as well as presenting your findings und using them to iterate on your products’ designs. If you feel that you and your team make a lot of decisions based on assumptions, then this eBook is your jump start into a more user-centered design process. Find the techniques that fit into your workflow and start to discover the actual problems — and unmet needs — of potential users firsthand. TABLE OF CONTENTS: - A Five-Step Process For Conducting User Research - A Closer Look At Personas: What They Are And How They Work - A Closer Look At Personas: A Guide To Developing The Right Ones - All You Need To Know About Customer Journey Mapping - Facing Your Fears: Approaching People For Research - Considerations When Conducting User Research In Other Countries: A Brazilian Case Study - How To Run User Tests At A Conference

Testing Business Ideas

Testing Business Ideas PDF Author: David J. Bland
Publisher: John Wiley & Sons
ISBN: 1119551420
Category : Business & Economics
Languages : en
Pages : 365

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Book Description
A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.

The UX Design Field Book

The UX Design Field Book PDF Author: Doug Collins
Publisher: Doug Collins
ISBN:
Category : Computers
Languages : en
Pages : 132

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Book Description
Whether you’re new to the User Experience field or just want to refresh your UX knowledge, The UX Design Field Book is your go-to quick reference guide for everything about User Experience Design. This essential guide provides fast-access, high-level overviews of the core knowledge of UX Design, including: The UX Design Process Usability Research Visual Design Interaction Design Information Architecture Usability Testing UX Writing Accessibility Ethical Design Principles UX and Design Terminology Essential UX Design Reading Lists No matter your experience level, The UX Design Field Book is book is a must-have for anyone interested in User Experience. It’s the perfect book to keep close-at-hand when you need fast information, quick guidance, or a crash course in any of the core elements of UX Design. Doug Collins, author of The UX Design Field Book, is an internationally recognized UX Design expert. He has lead User Experience design practices at E*TRADE, Western Union, and CACI. He currently serves as the Director of UX/UI for ALC Schools. His work has been published on Adobe.com, UX Booth, UXMastery, UXNewsMag, UXMas, and The Ecomm Manager.

Usability Inspection Methods

Usability Inspection Methods PDF Author: Jakob Nielsen
Publisher:
ISBN:
Category : Computers
Languages : en
Pages : 456

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Book Description
Designed to get readers quickly up and running with the full complement of UI strategies, tools, and techniques, this extremely practical guide offers step-by-step guidance to all important methods now in use, in chapters authored by the methods' inventors themselves.