A Customer-oriented Manager for B2B Services PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download A Customer-oriented Manager for B2B Services PDF full book. Access full book title A Customer-oriented Manager for B2B Services by Valerie Mathieu. Download full books in PDF and EPUB format.
Author: Valerie Mathieu
Publisher: John Wiley & Sons
ISBN: 1119902428
Category : Business & Economics
Languages : en
Pages : 274
Get Book Here
Book Description
The notion of customer orientation is becoming a necessity rather than a choice for many companies. It is a lasting response to competitive pressure and supports the company in a renewed definition of its mission, beyond direct economic gain. Within B2B services, the manager, through proximity to their team, their market and their client, is the essential actor in the deployment of this orientation. A Customer-oriented Manager for B2B Services provides managers with the knowledge and tools necessary to implement customer orientation themselves, with the involvement of their extended team. To this end, this book presents a four-step approach: understand the fundamentals of customer orientation in B2B services, know the customer, make the most of the offer and deliver the service.
Author: Valerie Mathieu
Publisher: John Wiley & Sons
ISBN: 1119902428
Category : Business & Economics
Languages : en
Pages : 274
Get Book Here
Book Description
The notion of customer orientation is becoming a necessity rather than a choice for many companies. It is a lasting response to competitive pressure and supports the company in a renewed definition of its mission, beyond direct economic gain. Within B2B services, the manager, through proximity to their team, their market and their client, is the essential actor in the deployment of this orientation. A Customer-oriented Manager for B2B Services provides managers with the knowledge and tools necessary to implement customer orientation themselves, with the involvement of their extended team. To this end, this book presents a four-step approach: understand the fundamentals of customer orientation in B2B services, know the customer, make the most of the offer and deliver the service.
Author: Valerie Mathieu
Publisher: John Wiley & Sons
ISBN: 178630757X
Category : Business & Economics
Languages : en
Pages : 274
Get Book Here
Book Description
The notion of customer orientation is becoming a necessity rather than a choice for many companies. It is a lasting response to competitive pressure and supports the company in a renewed definition of its mission, beyond direct economic gain. Within B2B services, the manager, through proximity to their team, their market and their client, is the essential actor in the deployment of this orientation. A Customer-oriented Manager for B2B Services provides managers with the knowledge and tools necessary to implement customer orientation themselves, with the involvement of their extended team. To this end, this book presents a four-step approach: understand the fundamentals of customer orientation in B2B services, know the customer, make the most of the offer and deliver the service.
Author: Sophie Bollinger
Publisher: John Wiley & Sons
ISBN: 1394255551
Category : Business & Economics
Languages : en
Pages : 130
Get Book Here
Book Description
Innovation is an essential growth lever for organizations. Like any strategic element, it must be managed to ensure the right decision is made at the right time. When we talk about management, we naturally also consider management control. However, using management tools can be a danger to developing creativity – an essential element of innovation. This book examines the interdependencies between management control and creativity. By comparing two organizational contexts, we highlight the vital role of organizations as generators of creativity. We also underline the acceptance of an imbalance between the elements in tension, which can lead to the questioning and fostering of innovation; and the role of senior management as mediators between organizations and local actors.
Author: Christelle Bruyère
Publisher: John Wiley & Sons
ISBN: 1786307952
Category : Medical
Languages : en
Pages : 244
Get Book Here
Book Description
Health organizations in social, medico-social and health sectors are not immune to the pressures of productivity, efficiency and quality. The race against time, which is far more problematic today than 20 years ago, makes care in the workplace much more difficult to implement, though it is essential. The onset of the Covid-19 pandemic in 2020 only reinforced this stance. Caring Management in Heath Organizations questions the benevolent nature of management, understood here to mean taking care, according a central role to relationships. It takes a political, historical and international perspective on health management, examining successful implementations of this practice in health organizations, with all its difficulties, pitfalls and riches. Other sectors are also explored. This book takes a critical look at the very foundations of “caring management”. It opens up the debate between researchers from different backgrounds and professionals in the field.
Author: Carine Dartiguepeyrou
Publisher: John Wiley & Sons
ISBN: 1394225776
Category : Business & Economics
Languages : en
Pages : 228
Get Book Here
Book Description
In the same way as there are many futures, not just one, there are many ways to conceive and practice foresight. The challenge of the great turning point of our civilization is to free ourselves from our prejudices in order to imagine and build desirable futures. The process is, by nature, ethical and prospective. In a complex, uncertain and geopolitically transforming world, we must be open to the diversity of cultures and the different perceptions of the future. This requires us to reflect on the purpose and means of our societies. Futures proposes different cultural and ethical views on civilizational transformation by offering a rare, transnational panorama of the visions of the future in a European, American and Chinese context. Through numerous examples, this book illustrates how foresight is practiced and what this can achieve in strategic terms.
Author: Aline Courie-Lemeur
Publisher: John Wiley & Sons
ISBN: 1394277644
Category : Political Science
Languages : en
Pages : 220
Get Book Here
Book Description
Resilience in healthcare organizations is a complex issue, involving all stakeholders in the healthcare field. It is a highly topical issue, even more so in the wake of the recent health crisis. This book explores the impact of collective intelligence on the resilience of these organizations, and the role played by innovation. Health organizations comprise the structures and systems involved in treating patients, as well as healthcare professionals with medical, social or medico-social expertise, along with institutional and administrative players in the field. Innovation, Collective Intelligence and Resiliency in Healthcare Organizations alternates between theoretical readings and illustrative case studies. Their diversity is the result of their contributors: university researchers, institutional players from healthcare authorities, practicing caregivers in hospital structures or healthcare coordination support systems, and managers of healthcare structures and systems.
Author: Guy Parmentier
Publisher: John Wiley & Sons
ISBN: 1394284276
Category : Business & Economics
Languages : en
Pages : 187
Get Book Here
Book Description
Creativity, whether individual or collective, is often approached without taking into account organizational processes, routines and management systems. However, in today’s constantly changing world, developing creativity at all levels of an organization is the key to developing a continuous flow of innovation and solving complex problems in order to achieve set goals. Organizational Creative Capabilities presents a comprehensive approach to creativity, with a view towards building a genuine organizational capability with the potential to deliver strategic advantages. The book provides an understanding of organizational creative capabilities through methods of openness, slack, socialization, agility, equipment and idea management. It provides keys and examples for developing recurrent, value-creating creativity, and also addresses the question of measuring the performance of creative capabilities.
Author: Pierre Saulais
Publisher: John Wiley & Sons
ISBN: 178630323X
Category : Body, Mind & Spirit
Languages : en
Pages : 340
Get Book Here
Book Description
Our world overwhelms us with more and more data everyday. Yet we need to face many challenges in order to dealwith its complexity – notably to discern the essential from theaccessory, to exploit quality and not quantity, to explore the depth of our knowledge and to produce from it, in a reasoned way, effective ideas to be put into action. A synthesis of a triple experience in industry, pedagogy andacademia, Knowledge and Ideation presents numerous concepts, such as the dematerialized knowledge object, inventive intellectual heritage, inventive potential, and knowledge-based ideation. This book develops and describes applications in the form of case studies while proposing prospects.
Author: Vanessa Casadella
Publisher: John Wiley & Sons
ISBN: 1394236492
Category : Technology & Engineering
Languages : en
Pages : 235
Get Book Here
Book Description
Innovation is a major challenge for economic development and social progress. Faced with the ecological and food problems that the world is currently experiencing, the legitimacy of innovation takes on its full meaning, particularly in developing countries. As emphasized by international organizations (UN, FAO), building skills and abilities in the agricultural and food sectors are necessary when launching innovation processes for the benefit of suffering populations. This book deals with different experiences launched in many developing countries in these sectors and shows how local initiatives can provide answers to the pessimism of experts and the media. Multidisciplinary analysis and practices explain how collective work creates value chains that can foster local and national economic development. The authors revisit the innovation agri-food models that contribute to economic development. Agri-Innovations and Development Challenges is composed of general presentations of innovations applied in developing countries, as well as specific studies on the joint valorization of knowledge and experience in agri-food engineering
Author: Elisabeth Peyroux
Publisher: John Wiley & Sons
ISBN: 1394230001
Category : Business & Economics
Languages : en
Pages : 356
Get Book Here
Book Description
Thinking about development and the environment simultaneously is one of the biggest scientific and societal challenges of the 21st century. Understanding the interactions between biophysical systems and human activities in an era of global change requires overcoming disciplinary divides and opening up new epistemological perspectives. This book explores these challenges using a territorial lens. Combining various scales of analyses (from global to local) and contexts (both urban and rural) in the North and in the South, it analyzes the relationships between environment and development through a variety of geographical objects (i.e. cities, rural and agricultural areas, coastlines, watershed), themes (i.e. ecological transitions, food, energy, transport, agriculture, mining activities) and methodologies (i.e. qualitative and quantitative approaches, modeling, in situ measurements). By engaging in a dialogue between social science and natural science disciplines, within different fields and with a variety of forms of knowledge production, this book provides essential information for understanding and reading the complexity of a globalized world. This book is targeted at academics and students in social sciences and at stakeholders in the field of territorial and environmental management.
