Author: Sharon E. Tressa
Publisher:
ISBN:
Category :
Languages : en
Pages : 102
Book Description
A comparative analysis of creative approaches in British and American advertising
Author: Sharon E. Tressa
Publisher:
ISBN:
Category :
Languages : en
Pages : 102
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 102
Book Description
Advertising messages in high-fashion
Author: Georgia Anne Fisher
Publisher:
ISBN:
Category :
Languages : en
Pages : 166
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 166
Book Description
British Television Advertising
Author: Brian Henry
Publisher: Vintage
ISBN:
Category : Business & Economics
Languages : en
Pages : 560
Book Description
Publisher: Vintage
ISBN:
Category : Business & Economics
Languages : en
Pages : 560
Book Description
Creative Strategy and Execution in International Magazine Advertising
Author: Harlan E. Spotts
Publisher:
ISBN: 9780704414945
Category : Advertising, Magazine
Languages : en
Pages : 26
Book Description
Publisher:
ISBN: 9780704414945
Category : Advertising, Magazine
Languages : en
Pages : 26
Book Description
Applied Psycholinguistics. Positive effects and ethical perspectives: Volume I
Author: AA. VV.
Publisher: FrancoAngeli
ISBN: 885687430X
Category : Psychology
Languages : en
Pages : 470
Book Description
1240.370
Publisher: FrancoAngeli
ISBN: 885687430X
Category : Psychology
Languages : en
Pages : 470
Book Description
1240.370
Research in Education
Author:
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 814
Book Description
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 814
Book Description
A Comparative Study of Cultural Values in British and American Beer Advertising
Author: Zahna Yaeko Caillat
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 470
Book Description
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 470
Book Description
Mass Commnunication and Journalism
Author: Gail Robinson
Publisher: Scientific e-Resources
ISBN: 1839472065
Category :
Languages : en
Pages : 312
Book Description
The study of mass communication is often associated with the practical applications of journalism (Print media), television and radio broadcasting, film, public relations, or advertising. With the diversification of media options, the study of communication has extended to include social media and new media, which have stronger feedback models than traditional media sources. While the field of mass communication is continually evolving, the following four fields are generally considered the major areas of study within mass communication. They exist in different forms and configurations at different schools or universities, but are (in some form) practiced at most institutions that study mass communication Advertising, in relation to mass communication, refers to marketing a product or service in a persuasive manner that encourages the audience to buy the product or use the service. The presented book has been written in view of tremendous changes being marked in almost each and every spheres of life in 21st century ad the role of media has also made a significant change. Its changing role and its perception are being deliberately marked. The book carries out comprehensive analysis of above mentioned facts.
Publisher: Scientific e-Resources
ISBN: 1839472065
Category :
Languages : en
Pages : 312
Book Description
The study of mass communication is often associated with the practical applications of journalism (Print media), television and radio broadcasting, film, public relations, or advertising. With the diversification of media options, the study of communication has extended to include social media and new media, which have stronger feedback models than traditional media sources. While the field of mass communication is continually evolving, the following four fields are generally considered the major areas of study within mass communication. They exist in different forms and configurations at different schools or universities, but are (in some form) practiced at most institutions that study mass communication Advertising, in relation to mass communication, refers to marketing a product or service in a persuasive manner that encourages the audience to buy the product or use the service. The presented book has been written in view of tremendous changes being marked in almost each and every spheres of life in 21st century ad the role of media has also made a significant change. Its changing role and its perception are being deliberately marked. The book carries out comprehensive analysis of above mentioned facts.
Cultural Reflections in Advertising
Author: Lisbeth Appel
Publisher:
ISBN:
Category :
Languages : en
Pages :
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages :
Book Description
Resources in Education
Author:
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 352
Book Description
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 352
Book Description