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Author: Dick Cross
Publisher: Routledge
ISBN: 135186243X
Category : Business & Economics
Languages : en
Pages : 148
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Book Description
Looking toward the C-suite? Take heed. Author and serial CEO Dick Cross pulls back the curtain on this top leadership role, explaining in his new book that being a successful leader, running a business, and doing it extraordinarily well isn't a full-time job. In 60-Minute CEO: The Fast Track to Top Leadership, Cross makes the case that the single greatest determinant of business success revolves around the job at the top. Cross suggests that the most important, and often overlooked, duty for a CEO is thinking about how to improve his or her business and how to be a leader. Cross also reveals that a mediocre leader can be transformed into an exemplary one simply by refining two key things: thinking and character. In Cross's trademark conversational style, he conveys why strategy and execution, while important, should take a back seat to authenticity and responsibility, and that the essential elements of the CEO role can be accomplished in several 60-minute sessions every week. Executives may fill their time with other tasks, but leading and running a company requires explicit skills different from those needed for any other corporate position. The good news is that those skills are easy to learn, fun to do, and not time-consuming. In an entertaining style, Cross offers executives the fast track to the top leadership position. And while 60 minutes may seem like a quick fix, as Cross sees it, three 60-minute sessions a week devoted solely to considering your business and your role as leader are crucial to business and leadership success. In 60-Minute CEO, Dick Cross brings over 25 years of experience of transforming companies in various stages of underperformance into industry powerhouses. Cross combines his knowledge and experience with the stories and lessons of preeminent leaders and thinkers including General George Patton and Seattle Seahawks quarterback Russell Wilson.
Author: Dick Cross
Publisher: Routledge
ISBN: 135186243X
Category : Business & Economics
Languages : en
Pages : 148
Get Book Here
Book Description
Looking toward the C-suite? Take heed. Author and serial CEO Dick Cross pulls back the curtain on this top leadership role, explaining in his new book that being a successful leader, running a business, and doing it extraordinarily well isn't a full-time job. In 60-Minute CEO: The Fast Track to Top Leadership, Cross makes the case that the single greatest determinant of business success revolves around the job at the top. Cross suggests that the most important, and often overlooked, duty for a CEO is thinking about how to improve his or her business and how to be a leader. Cross also reveals that a mediocre leader can be transformed into an exemplary one simply by refining two key things: thinking and character. In Cross's trademark conversational style, he conveys why strategy and execution, while important, should take a back seat to authenticity and responsibility, and that the essential elements of the CEO role can be accomplished in several 60-minute sessions every week. Executives may fill their time with other tasks, but leading and running a company requires explicit skills different from those needed for any other corporate position. The good news is that those skills are easy to learn, fun to do, and not time-consuming. In an entertaining style, Cross offers executives the fast track to the top leadership position. And while 60 minutes may seem like a quick fix, as Cross sees it, three 60-minute sessions a week devoted solely to considering your business and your role as leader are crucial to business and leadership success. In 60-Minute CEO, Dick Cross brings over 25 years of experience of transforming companies in various stages of underperformance into industry powerhouses. Cross combines his knowledge and experience with the stories and lessons of preeminent leaders and thinkers including General George Patton and Seattle Seahawks quarterback Russell Wilson.
Author: Idris Mootee
Publisher: John Wiley & Sons
ISBN: 1118659961
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
Praise for 60-Minute Brand Strategist "A fresh take on the wisdom of putting brand strategy at the heart of corporate strategy. Brilliant insights for a fast-moving world." —Angela Ahrendts, CEO, Burberry "Idris Mootee paints a sharp, comprehensive, and finely articulated analysis of the potential of meaningful brands in the 21st century's cultural scenario and business landscape. The result is a smart manual that reminds you and your company how to build relevant, authentic, sustainable, and successful brands in an evolving society." —Mauro Porcini, Chief Design Officer, PepsiCo Inc. "Idris's book teaches us how to engage today's increasingly cynical consumers on a deeper emotional level to build real equity and leadership. He demonstrates how to break out of the box and connect business strategy to brand strategy, and how the right brand story never really ends!" —Blair Christie, SVP and CMO, Cisco Systems, Inc. "It's rare to find a book that's both inspiring and practical but Idris nailed it! He has crafted the ultimate guide to brand building in the connected world with visual clarity and thought-provoking strategy." —Eric Ryan, cofounder, Method Products, Inc. This book is about one thing only: branding. Period. In this economy ruled by ideas, the only sustainable form of leadership is brand leadership. 60-Minute Brand Strategist offers a fast-paced, field-tested view of how branding decisions happen in the context of business strategy, not just in marketing communications. With a combi-nation of perspectives from business strategy, customer experience, and even anthropology, this new and updated edition outlines the challenges traditional branding faces in a hyper-connected world. This essential handbook of brand marketing offers an encyclopedia of do's and don'ts, including new case studies of how these concepts are being used by the world's most successful and valuable brands. 60-Minute Brand Strategist is your battle plan, filled with powerful branding tools and techniques to win your customers' hearts and defeat the competition.
Author: David Duryee
Publisher:
ISBN: 9781946978172
Category :
Languages : en
Pages : 234
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Book Description
Business owners believe that if sales and profits are strong and growing, banks should enthusiastically provide the necessary funding. Bankers are concerned that business owners do not understand the difference between profits and cash flow, and may overly rely on debt to support the growth. CPAs provide valuable information in the form of financial statements, but often struggle with explaining how they should be interpreted. This book bridges the communication gap between these parties, and describes in simple and easy to understand language what it all means. What key indicators to look at and why. What the rules of behavior are for dealing with the banker and CPA. The Excel-based workbook that is available on the author's website makes it easy by doing all the calculations automatically, including the ability to forecast profits, cash flow and financial strength. It is critical that the business owner, banker, and CPA understand each other. Give it 60 minutes a month. That's all it takes to make it happen.
Author: Michael Lewis
Publisher: W. W. Norton & Company
ISBN: 0393881563
Category : Political Science
Languages : en
Pages : 211
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Book Description
New York Times Bestseller For those who could read between the lines, the censored news out of China was terrifying. But the president insisted there was nothing to worry about. Fortunately, we are still a nation of skeptics. Fortunately, there are those among us who study pandemics and are willing to look unflinchingly at worst-case scenarios. Michael Lewis’s taut and brilliant nonfiction thriller pits a band of medical visionaries against the wall of ignorance that was the official response of the Trump administration to the outbreak of COVID-19. The characters you will meet in these pages are as fascinating as they are unexpected. A thirteen-year-old girl’s science project on transmission of an airborne pathogen develops into a very grown-up model of disease control. A local public-health officer uses her worm’s-eye view to see what the CDC misses, and reveals great truths about American society. A secret team of dissenting doctors, nicknamed the Wolverines, has everything necessary to fight the pandemic: brilliant backgrounds, world-class labs, prior experience with the pandemic scares of bird flu and swine flu…everything, that is, except official permission to implement their work. Michael Lewis is not shy about calling these people heroes for their refusal to follow directives that they know to be based on misinformation and bad science. Even the internet, as crucial as it is to their exchange of ideas, poses a risk to them. They never know for sure who else might be listening in.
Author: John E. Johnson
Publisher:
ISBN: 9780978645229
Category : Business planning
Languages : en
Pages : 0
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Book Description
Author: Greg Mortenson
Publisher: Penguin
ISBN: 1101147083
Category : History
Languages : en
Pages : 374
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Book Description
The astonishing, uplifting story of a real-life Indiana Jones and his humanitarian campaign to use education to combat terrorism in the Taliban’s backyard Anyone who despairs of the individual’s power to change lives has to read the story of Greg Mortenson, a homeless mountaineer who, following a 1993 climb of Pakistan’s treacherous K2, was inspired by a chance encounter with impoverished mountain villagers and promised to build them a school. Over the next decade he built fifty-five schools—especially for girls—that offer a balanced education in one of the most isolated and dangerous regions on earth. As it chronicles Mortenson’s quest, which has brought him into conflict with both enraged Islamists and uncomprehending Americans, Three Cups of Tea combines adventure with a celebration of the humanitarian spirit.
Author: Matt Mochary
Publisher:
ISBN: 9780578599281
Category : Business & Economics
Languages : en
Pages : 202
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Book Description
Matt Mochary coaches the CEOs of many of the fastest-scaling technology companies in Silicon Valley. With The Great CEO Within, he shares his highly effective leadership and business-operating tools with any CEO or manager in the world. Learn how to efficiently scale your business from startup to corporation by implementing a system of accountability, effective problem-solving, and transparent feedback. Becoming a great CEO requires training. For a founding CEO, there is precious little time to complete that training, especially at the helm of a rapidly growing company. Now you have the guidance you need in one book.
Author: Patrick M. Lencioni
Publisher: John Wiley & Sons
ISBN: 0470918233
Category : Business & Economics
Languages : en
Pages : 165
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Book Description
A commemorative edition of the landmark book from Patrick Lencioni When it was published ten years ago, The Five Temptations of a CEO was like no other business book that came before. Highly sought-after management consultant Patrick Lencioni deftly told the tale of a young CEO who, facing his first annual board review, knows he is failing, but doesn't know why. Refreshingly original and utterly compelling, this razor-sharp novelette plus self-assessment (written to be read in one sitting) serves as a timeless and potent reminder that success as a leader can come down to practicing a few simple behaviors that are painfully difficult for each of us to master. Any executive can learn how to recognize the mistakes that leaders can make and how to avoid them. The lessons in The Five Temptations of a CEO, are as relevant today as ever, and this special anniversary edition celebrates ten years of inspiration and enlightenment with a brand-new introduction and reflections from Lencioni on new challenges in business and leadership that have arisen in the past ten years.
Author: William Thorndike
Publisher: Harvard Business Press
ISBN: 1422162672
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
It's time to redefine the CEO success story. Meet eight iconoclastic leaders who helmed firms where returns on average outperformed the S&P 500 by more than 20 times.
Author: Teri Citterman
Publisher: Aviva Publishing
ISBN: 9781940984278
Category : Business & Economics
Languages : en
Pages : 230
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Book Description
Nearly 60% of U.S. companies face a leadership talent shortage. As we face fast-changing technology, global competition and a multi-generational workforce, that shortage has frightening implications for today's organizations and America's future. Driven by her own passion for leadership, Teri Citterman was inspired to ask 20 top CEOs what they are doing to develop leaders in this unprecedented time. These leaders share their own stories and inspirations, identify the must-have leadership traits (and derailers) for the future and offer provocative and unconventional advice. As you read about leadership in their words, you'll be challenged to define your views on leadership and to take action. Learn from the best and you can't help but be a more thoughtful, deliberate and effective leader. Includes CEO's perspectives from: Alaska Airlines Apptio Ben Bridge Jewelers Columbia Hospitality Gravity Payments GreenRubino International Community Health Services JP Morgan Chase Maveron NBC - KING 5 Oki Golf Project Bionic Seattle Foundation Seattle Metropolitan Chamber of Commerce Seattle University Special Olympics of Washington Ste. Michelle Wine Estates Tom Douglas Restaurants University of Washington Medicine Xtreme Consulting "Ever wish you could take a peek into the brains of some of today's top business leaders to find out what they really think and what distinguishes them from their peers? You've come to the right place. Surprising, insightful and powerful don't even begin to capture what Teri has assembled here." Bob Rosner, author of the Wall Street Journal bestseller The Boss's Survival Guide, Seattle, Washington "In a sea of too many leadership books, there are three reasons to read From the CEO's Perspective. First, author Teri Citterman is a phenomenal writer, and brings punch to the topic of leadership. Second, Teri lets a group of fantastic CEOs tell you their stories, so that you get direct insights from those who have been there and done that. Third, Teri brings her own unique experiences to the table, so that you get the additional perspective of a great writer, coach, and someone who is passionate about how we create more leaders in a world that needs them. I guarantee you that you will find at least one nugget of wisdom in this book that more than justifies your investment in reading it." Andrew Neitlich, Founder and Director, Center for Executive Coaching, Sarasota, Florida
