2001 Health Care Business Market Research Handbook

2001 Health Care Business Market Research Handbook PDF Author: Terry C. Walker
Publisher:
ISBN:
Category : Political Science
Languages : en
Pages : 676

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Book Description

2001 Health Care Business Market Research Handbook

2001 Health Care Business Market Research Handbook PDF Author: Terry C. Walker
Publisher:
ISBN:
Category : Political Science
Languages : en
Pages : 676

Get Book Here

Book Description


2004 Healthcare Business Market Research Handbook

2004 Healthcare Business Market Research Handbook PDF Author:
Publisher:
ISBN: 9781577830481
Category : Health planning
Languages : en
Pages : 700

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Book Description


Health Care Market Research and Strategic Planning Handbook

Health Care Market Research and Strategic Planning Handbook PDF Author:
Publisher:
ISBN:
Category : Health planning
Languages : en
Pages : 682

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Book Description


The Market Research Toolbox

The Market Research Toolbox PDF Author: Edward F. McQuarrie
Publisher: SAGE Publications
ISBN: 148331359X
Category : Business & Economics
Languages : en
Pages : 401

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Book Description
Understanding marketing research to make better business decisions An ideal resource for busy managers and professionals seeking to build and expand their marketing research skills, The Market Research Toolbox, Fourth Edition describes how to use market research to make strategic business decisions. This comprehensive collection of essential market research techniques, skills, and applications helps readers solve real-world business problems in a dynamic and rapidly changing business atmosphere. Based on real-world experiences, author Edward F. McQuarrie gives special attention to business-to-business markets, technology products, Big Data, and other web-enabled approaches. Readers with limited time or resources can easily translate the approaches from mass markets, simple products, and stable technologies to their own situations. Readers will master background context and the questions to ask before conducting research, as well as develop strategies for sorting through the extensive specialized material on market research.

Handbook on Using Administrative Data for Research and Evidence-based Policy

Handbook on Using Administrative Data for Research and Evidence-based Policy PDF Author: Shawn Cole
Publisher: Abdul Latif Jameel Poverty Action Lab
ISBN: 9781736021606
Category :
Languages : en
Pages : 618

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Book Description
This Handbook intends to inform Data Providers and researchers on how to provide privacy-protected access to, handle, and analyze administrative data, and to link them with existing resources, such as a database of data use agreements (DUA) and templates. Available publicly, the Handbook will provide guidance on data access requirements and procedures, data privacy, data security, property rights, regulations for public data use, data architecture, data use and storage, cost structure and recovery, ethics and privacy-protection, making data accessible for research, and dissemination for restricted access use. The knowledge base will serve as a resource for all researchers looking to work with administrative data and for Data Providers looking to make such data available.

Market Research Handbook

Market Research Handbook PDF Author: ESOMAR
Publisher: John Wiley & Sons
ISBN: 9780470517932
Category : Business & Economics
Languages : en
Pages : 654

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Book Description
The fifth edition of what was formerly know as The ESOMAR Handbook of Market and Opinion Research has been completely revised to reflect the latest approaches in the rapidly changing world of professional market research. The new Handbook stands out from earlier editions by explaining the latest research techniques and methodologies within a contemporary business context. Yet it remains an invaluable and practical day to day reference work for the modern market researcher. Truly international in outlook and approach, the Handbook combines contributions from over 40 research thought leaders and specialists from across the world including the UK, US, Europe, Australia and S.E.Asia. "The editors and authors make an overdue contribution to bridging the Theory-Practice divide. Their client perspective will delight, inform and inspire market research specialists and users alike." —Prof. Seán Meehan (Switzerland), Martin Hilti Professor of Marketing and Change Management, IMD – International Institute for Management Development

Handbook of Research on Global Diffusion of Broadband Data Transmission

Handbook of Research on Global Diffusion of Broadband Data Transmission PDF Author: Dwivedi, Yogesh K.
Publisher: IGI Global
ISBN: 1599048523
Category : Computers
Languages : en
Pages : 922

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Book Description
Explores broadband adoption and the digital divide through a global perspective. Presents research on constructs such as relative advantage, utilitarian outcomes, hedonic outcomes, and service quality. Provides multicultural insight into what factors influence consumers' decisions to adopt broadband.

Qualitative Marketing Research

Qualitative Marketing Research PDF Author: David Carson
Publisher: SAGE
ISBN: 1446234983
Category : Business & Economics
Languages : en
Pages : 255

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Book Description
As the importance of marketing to business grows, and as new concepts and applications of marketing emerge and evolve, so too does the need for up-to-date market intelligence. This book recognizes that the contribution which qualitative research can make to market understanding and insight is immense, and that statistical information flows are never enough but need to be compounded by market intelligence gained through qualitative methods. Qualitative Marketing Research clearly explains the use and importance of qualitative methods, clarifying the theories behind the methodology and providing concrete examples and exercises which illustrate its application to Management Studies and Marketing. This book is intended for all students of marketing who are required to complete their studies with a dissertation or research project.

Research Handbook on Health Care Policy

Research Handbook on Health Care Policy PDF Author: Martin Powell
Publisher: Edward Elgar Publishing
ISBN: 1800887566
Category : Medical
Languages : en
Pages : 611

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Book Description
Presenting extensive coverage of key theoretical and policy issues within the field of health care research, this forward-looking Research Handbook contends that students of health care need to take policy more seriously.

Implementation Research in Health

Implementation Research in Health PDF Author: David H. Peters
Publisher: World Health Organization
ISBN: 9241506210
Category : Medical
Languages : en
Pages : 69

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Book Description
Interest in implementation research is growing, largely in recognition of the contribution it can make to maximizing the beneficial impact of health interventions. As a relatively new and, until recently, rather neglected field within the health sector, implementation research is something of an unknown quantity for many. There is therefore a need for greater clarity about what exactly implementation research is, and what it can offer. This Guide is designed to provide that clarity. Intended to support those conducting implementation research, those with responsibility for implementing programs, and those who have an interest in both, the Guide provides an introduction to basic implementation research concepts and language, briefly outlines what it involves, and describes the many opportunities that it presents. The main aim of the Guide is to boost implementation research capacity as well as demand for implementation research that is aligned with need, and that is of particular relevance to health systems in low- and middle-income countries (LMICs). Research on implementation requires the engagement of diverse stakeholders and multiple disciplines in order to address the complex implementation challenges they face. For this reason, the Guide is intended for a variety of actors who contribute to and/or are impacted by implementation research. This includes the decision-makers responsible for designing policies and managing programs whose decisions shape implementation and scale-up processes, as well as the practitioners and front-line workers who ultimately implement these decisions along with researchers from different disciplines who bring expertise in systematically collecting and analyzing information to inform implementation questions. The opening chapters (1-4) make the case for why implementation research is important to decision-making. They offer a workable definition of implementation research and illustrate the relevance of research to problems that are often considered to be simply administrative and provide examples of how such problems can be framed as implementation research questions. The early chapters also deal with the conduct of implementation research, emphasizing the importance of collaboration and discussing the role of implementers in the planning and designing of studies, the collection and analysis of data, as well as in the dissemination and use of results. The second half of the Guide (5-7) detail the various methods and study designs that can be used to carry out implementation research, and, using examples, illustrates the application of quantitative, qualitative, and mixed-method designs to answer complex questions related to implementation and scale-up. It offers guidance on conceptualizing an implementation research study from the identification of the problem, development of research questions, identification of implementation outcomes and variables, as well as the selection of the study design and methods while also addressing important questions of rigor.