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Author: Massimo Moruzzi
Publisher: Massimo Moruzzi
ISBN:
Category : Business & Economics
Languages : en
Pages : 43
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Book Description
15 questions about native advertising that are seldom asked or answered.
Author: Massimo Moruzzi
Publisher: Massimo Moruzzi
ISBN:
Category : Business & Economics
Languages : id
Pages : 31
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Book Description
Apakah periklanan native itu sesuatu yang baru, atau apakah hanya sebuah permainan baru? Apakah itu sama dengan pemasaran konten? Bagaimanakah keterkaitannya dengan pemasaran melalui Sosial Media? Apakah periklanan native bekerja? Apakah ada dampak negatifnya terhadap masyarakat? Apakah sebaiknya periklanan native dideregulasi, atau sebaiknya justru semakin diregulasi dengan serius? 15 Besar Pertanyaan: 1. Apa Itu Periklanan Native? 2. Apakah Itu Sebuah Praktik Baru? 3. Apakah Periklanan Native Sah? 4. Apakah Pemasaran Konten Dan Periklanan Native Itu Sama? 5. Apa Yang Terjadi Pada Pemasaran Melalui Media Sosial? 6. Apa Itu Pemasaran Melalui Media Sosial Dewasa Ini? 7. Bagaimana Dengan Pemasaran Melalui Influencer? 8. Apakah Periklanan Native Terjadi Hanya Di Media Sosial? 9. Bagaimana Dengan Periklanan Native Di Koran? 10. Apakah Itu Bisa Menjadi Lebih Buruk? 11. Apakah Periklanan Native Bekerja? 12. Mengapa Itu Bekerja? 13. Apakah Ada Dampak Negatifnya? 14. Apakah Sebaiknya Periklanan Native Dideregulasi? 15. Bagaimanakah Masa Depan Dari Periklanan Native? Unduh Sekarang: ini adalah 15 menit bacaan pintar.
Author: Massimo Moruzzi
Publisher: Massimo Moruzzi
ISBN:
Category : Business & Economics
Languages : en
Pages : 43
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Book Description
15 questions about native advertising that are seldom asked or answered.
Author: Philip Kitley
Publisher: Ohio University Press
ISBN: 0896804178
Category : History
Languages : en
Pages : 432
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Book Description
The culture of television in Indonesia began with its establishment in 1962 as a public broadcasting service. From that time, through the deregulation of television broadcasting in 1990 and the establishment of commercial channels, television can be understood, Philip Kitley argues, as a part of the New Order’s national culture project, designed to legitimate an idealized Indonesian national cultural identity. But Professor Kitley suggests that it also has become a site for the contestation of elements of the New Order’s cultural policies. Based on his studies, he further speculates on the increasingly significant role that television is destined to play as a site of cultural and political struggle.
Author: Barbara Seels
Publisher: Prentice Hall
ISBN: 9780135206027
Category : Curriculum planning
Languages : en
Pages : 0
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Book Description
This book takes a pragmatic approach which addresses ISD at several levels, addressing paradigms rather than behaviorism. This practical book clarifies the often abstract and confusing theoretical basis for instructional design by integrating both conceptual and procedural theories with practice and examples from real life.
Author: Christophe Z. Guilmoto
Publisher: Springer
ISBN: 3319247832
Category : Social Science
Languages : en
Pages : 341
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Book Description
This book examines the profound demographic transformation affecting China, India, and Indonesia, where 40% of the world's people live. It offers a systematic, comparative approach that will help readers to better understand the changing social and regional recomposition of the population in these regions. The chapters present a detailed investigation and mapping of regional trends in mortality, fertility, migration and urbanization, education, and aging. Throughout, the analysis carefully considers how these trends affect economic and social development. Coverage also raises global, theoretical questions about the singular ways in which each of these three countries have achieved their demographic transition. As the authors reveal, demographic trends seem to be somewhat linear and anticipatable, providing Asia’s three demographic giants and their governments a formidable advantage in planning for the future. But the evolution of human mobility in China, India, and Indonesia, closely intertwined as it is with changing economic conditions, appears less predictable and ranks high among the major challenges to demographic knowledge in the coming decades. Offering an insightful look into the components, implications, and regional variations of a changing population, this book will appeal to social scientists, demographers, anthropologists, sociologists, epidemiologists, and specialists in Asian studies.
Author: Thomas Bauer
Publisher: Columbia University Press
ISBN: 0231553323
Category : Religion
Languages : en
Pages : 244
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Book Description
In the Western imagination, Islamic cultures are dominated by dogmatic religious norms that permit no nuance. Those fighting such stereotypes have countered with a portrait of Islam’s medieval “Golden Age,” marked by rationality, tolerance, and even proto-secularism. How can we understand Islamic history, culture, and thought beyond this dichotomy? In this magisterial cultural and intellectual history, Thomas Bauer reconsiders classical and modern Islam by tracing differing attitudes toward ambiguity. Over a span of many centuries, he explores the tension between one strand that aspires to annihilate all uncertainties and establish absolute, uncontestable truths and another, competing tendency that looks for ways to live with ambiguity and accept complexity. Bauer ranges across cultural and linguistic ambiguities, considering premodern Islamic textual and cultural forms from law to Quranic exegesis to literary genres alongside attitudes toward religious minorities and foreigners. He emphasizes the relative absence of conflict between religious and secular discourses in classical Islamic culture, which stands in striking contrast to both present-day fundamentalism and much of European history. Bauer shows how Islam’s encounter with the modern West and its demand for certainty helped bring about both Islamicist and secular liberal ideologies that in their own ways rejected ambiguity—and therefore also their own cultural traditions. Awarded the prestigious Leibniz Prize, A Culture of Ambiguity not only reframes a vast range of Islamic history but also offers an interdisciplinary model for investigating the tolerance of ambiguity across cultures and eras.
Author: David J. C. MacKay
Publisher: Cambridge University Press
ISBN: 9780521642989
Category : Computers
Languages : en
Pages : 694
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Book Description
Information theory and inference, taught together in this exciting textbook, lie at the heart of many important areas of modern technology - communication, signal processing, data mining, machine learning, pattern recognition, computational neuroscience, bioinformatics and cryptography. The book introduces theory in tandem with applications. Information theory is taught alongside practical communication systems such as arithmetic coding for data compression and sparse-graph codes for error-correction. Inference techniques, including message-passing algorithms, Monte Carlo methods and variational approximations, are developed alongside applications to clustering, convolutional codes, independent component analysis, and neural networks. Uniquely, the book covers state-of-the-art error-correcting codes, including low-density-parity-check codes, turbo codes, and digital fountain codes - the twenty-first-century standards for satellite communications, disk drives, and data broadcast. Richly illustrated, filled with worked examples and over 400 exercises, some with detailed solutions, the book is ideal for self-learning, and for undergraduate or graduate courses. It also provides an unparalleled entry point for professionals in areas as diverse as computational biology, financial engineering and machine learning.
Author: Fred Siebert
Publisher: University of Illinois Press
ISBN: 025205105X
Category : Language Arts & Disciplines
Languages : en
Pages : 168
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Book Description
Presented here are four major theories behind the functioning of the world's presses: (1) the Authoritarian theory, which developed in the late Renaissance and was based on the idea that truth is the product of a few wise men; (2) the Libertarian theory, which arose from the works of men like Milton, Locke, Mill, and Jefferson and avowed that the search for truth is one of man's natural rights; (3) the Social Responsibility theory of the modern day: equal radio and television time for political candidates, the obligations of the newspaper in a one-paper town, etc.; (4) the Soviet Communist theory, an expanded and more positive version of the old Authoritarian theory.
Author: Daniel Riffe
Publisher: Routledge
ISBN: 1135605092
Category : Language Arts & Disciplines
Languages : en
Pages : 331
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Book Description
Analyzing Media Messages provides a comprehensive and comprehensible guide to conducting content analysis research. It establishes a formal definition of quantitative content analysis; gives step-by-step instruction on designing a content analysis study; and explores in depth research questions that recur in content analysis, in such areas as measurement, sampling, reliability, data analysis, validity, and technology. This Second Edition maintains the concise, accessible approach of the first edition while offering an updated discussion and new examples. The goal of this resource is to make content analysis understandable, and to produce a useful guide for novice and experienced researchers alike. Accompanied by detailed, practical examples of current and classic applications, this volume is appropriate for use as a primary text for content analysis coursework, or as a supplemental text in research methods courses. It is also an indispensable reference for researchers in mass communication fields, political science, and other social and behavioral sciences.
Author: Tom Hutchinson
Publisher: Cambridge University Press
ISBN: 0521318378
Category : Foreign Language Study
Languages : en
Pages : 193
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Book Description
The main concern is effective learning and how this can best be achieved in ESP courses. This book discusses the evolution of ESP, the role of the ESP teacher, course design, syllabuses, materials, teaching methods, and evaluation procedures. It will be of interest to all teachers who are concerned with ESP. Those who are new to the field will find it a thorough, practical introduction while those with more extensive experience will find its approach both stimulating and innovative.
